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| | United States Olympic Committee - Haier to sponsor Beijing 2008 Games |
 | | A sponsorship agreement was signed between the Beijing Organizing Committee for the Games of the XXIX Olympiad (BOCOG) and Haier Group, one of the largest manufacturers of household electrical appliances in China. |
 | | Haier Group, established in 1984, is headquartered in Qingdao, Beijing's co-host city for the sailing events of the 2008 Games, which is about 800 kilometres away from the Chinese capital. |
 | | Haier's corporate culture, noted as 'Self-challenging, Exploring, Innovating', is in line with the Olympic spirit, "Citius, Altius, Fortius" (Faster, Higher, Stronger), the presentation of prime philosophy of human being," Haier CEO Zhang Ruimin said at the ceremony. |
| www.olympic-usa.org /19578_37558.htm (518 words) |
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