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| | ClickZ: The Most Important SEO Strategy |
 | | Therefore, the document surrogate, or a text-based substitute for a non-text file, must contain text search engines can crawl and use to determine relevancy. |
 | | As much as I understand the use of text-based, keyword-focused documents and document surrogates for information retrieval, however, I don't believe keyword-rich text is the most important component of a successful SEO program. |
 | | Additionally, a target audience's search behavior often varies by site type (B2B, B2C, publisher, education, etc.), age, gender, education level, and so forth. |
| www.clickz.com /showPage.html?page=3623372 (1303 words) |
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