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| | Emarketing Leaders 24/7 Media, Digital Impact and Xchange Adopt Talkway's Streaming Audio/Video Standard Business Wire ... |
 | | Talkway Communications, a leading video service provider (VSP), today announced that it has licensed its MarketingTalk(TM) audio/video service to 24/7 Media (Nasdaq:TFSM), Digital Impact, Inc. (Nasdaq:DIGI) and Xchange, Inc. (Nasdaq:EXAP), enabling the three companies to enhance their email marketing services with quick, targeted audio/video content. |
 | | "Video email is undoubtedly the most innovative medium for Internet-based marketing, and by partnering with Talkway, we've ensured that our clients, including list brokers, media planners and marketers, can reap the full benefits of this exciting technology," said Scott Paternoster, 24/7 Media's president of Media Solutions. |
 | | Once the audio and video content has been encoded and optimized for streaming, it is uploaded and stored on the Talkway servers. |
| www.findarticles.com /p/articles/mi_m0EIN/is_2000_Oct_25/ai_66319030 (850 words) |
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