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| | Beehive Always Building: Union |
 | | And while we were free to explore more logo options, we chose to build the network identity with a minimally tweaked version of the existing seal, bringing up the metallic reflective quality of the gold, and refining the points of the starburst. |
 | | Building on the raw, unpolished approach, we developed a style combining a varied collection of drawings, handwriting, treated footage, and textural concrete surfaces, to form an overall look that is as idiosyncratic as the action sports audience, the athletes, and Union's programming. |
 | | Beehive worked closely with Eric Feldman and Andrew Tow of NTQ Media, the team behind the successful launch of Here! |
| beehive.tv /press/union.php (728 words) |
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