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Benetton - Wikipedia, the free encyclopedia |
 | | In 1965, the Benettons opened their first store in Belluno and the year after in Paris, with Luciano as chairman, his brother Giberto in charge of administration, their younger brother Carlo running production, and Giuliana as a chief designer.....the rest is history. |
 | | Benetton has been known in the United States for producing a long-running series of controversial, sometimes offensive, advertisements that have caused a number of media critics to accuse the company of deliberately creating controversy in order to sell its products. |
 | | The advertisements, entitled "United Colors of Benetton", have included images that are apparently unrelated to the clothes sold by the company, including scenes of a man dying of AIDS, panicking crowds jumping off of a sinking ship, a bloody, unwashed newborn baby, and a death row inmate. |
| en.wikipedia.org /wiki/Benetton (458 words) |
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