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| | The Big Apple: Damon Runyon (who never used "Big Apple") |
 | | In the early thirties, the phrase was applied to Harlem by jazz buffs, and a nightclub called ‘The Big Apple’; flourished; a frenetic dance by that name popularized the term nationally. |
 | | An apple is shaped like the world, and by synecdoche, the Big Apple has come to stand for the place where opportunities—and problems—converge. |
 | | The was a New York Times obituary of December 6, 1995, “Charles Gillett, 80, the Creator Of the 8216;Big Apple’; Ad Campaign: “He was also involved in negotiations to bring the Democratic National Convention to Madison Square Garden in 1976, the first national political convention held in New York since 1924. |
| www.barrypopik.com /article/12/damon-runyon-who-never-used-big-apple (585 words) |
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