| |
| | JEEP: BIGGER, DEFFER |
 | | Produced in collaboration with ad agency Global Hue, the newest JEEP spot, "Bigger Deffer" recognizes the 4x4&apos's long-standing place in hip hop culture. |
 | | The rough-and-tumble vibe of city life, highlighted by vintage footage of old-school rappers, break dancers, DJ's, and graffiti, is a fitting context for the spot's star: the new 2007 Jeep Wrangler Unlimited. |
 | | That's because, though stunningly true to life, the Wrangler in "Bigger Deffer" is a computer-generated composite of the real thing, which, while providing flexibility in the production process, was a demanding technical achievement. |
| www.eyeballnyc.com /recentwork/Jeep/index.htm (662 words) |
|