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Topic: Broadcast market


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In the News (Wed 30 Dec 09)

  
  L. Lowry Mays 1935— - BOUGHT FIRST RADIO STATION, BOUGHT FIRST TELEVISION STATION, INVESTED IN BILLBOARDS
One of Clear Channel's most profitable new markets in the late 1990s was outdoor advertising, primarily billboards.
Although there was no doubt that Clear Channel remained successful (in 1999 alone, the company had annual revenues of $3 billion and a market capitalization of $40 million), this move was somewhat controversial as it was seen as a conflict of interest.
Mays was also criticized for sometimes owning every station in a market and controlling concert tours; both of these perceived monopolies were believed to stifle competition.
www.referenceforbusiness.com /biography/M-R/Mays-L-Lowry-1935.html   (1286 words)

  
 21st-HDTV Wars
Once this marketing crevasse fully shears in 2006, it's either the TV industry that splits off and sinks into the ocean of obsolescence, or it's the computer industry which dies gasping for new market air.
Marketed only as a combo PC/TV unit, it is expected to retail for about $5,000; not much different from what the GA/ATSC set makers will be getting for many of their high end systems.
If a broadcaster is looking to simulcast data-based services, or a GA set maker wants to support them, both are pretty much out to sea as to how to do it.
www.vxm.com /21R.107.html   (7893 words)

  
 Chief Blogging Officer
The pitch gets heard because the media are multiplying, particularly electronic media like broadcast and cable TV and radio, which devour information and constantly clamor for more.
What replaces mass market, broadcast advertising is Locke's "gonzo marketing", which is not really marketing but "market advocacy" through participation, sponsorship and support.
The internet replaces the us-and-them relationship (creative people broadcasting to couch potatoes) with a network of conversations, which is all markets are, really.
www.chiefbloggingofficer.com /2005_01_30_archive.html   (4037 words)

  
 Silent Film Sources Monthly News
As the broadcast market in the UK has shifted from culture to commerce and become more focused on ratings, broadcast of silent films has become a rare event.
The BBC no longer licenses silent films for broadcast (verified by two sources there) and Channel 4 sponsors their annual Photoplay title.
As the DVD market begins to make inroads on the laserdisc market, laserdisc producers are recognizing that laserdiscs (averaging $40) appear expensive in comparison to DVDs with an average cost of $25-30.
www.cinemaweb.com /silentfilm/97_3_mon.htm   (14530 words)

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