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| | Sports Emmy LIFETIME ACHIEVEMENT AWARD |
 | | Also that night Sports Emmy Awards in 28 categories will be presented including outstanding live sports special, sports documentary, studio show, play-by-play personality, studio analyst and, for the first time this year, outstanding sports content on non-traditional delivery platforms such as the Internet, cell phones, iPods, PDAs an other devices. |
 | | A noted sports historian, his most recent works include “The First Miracle” (2006), the story of the 1960 Gold Medal winning ice hockey team from Squaw Valley and “Whirlaway” (2005), celebrating the Calumet owned chestnut colt who was the fifth-winner of horse racing’s Triple Crown, both aired on ESPN Classic. |
 | | Under Busch IV’s direction, Anheuser-Busch is the exclusive alcohol advertiser on many of the most watched sporting events in the world, including the Super Bowl, the Olympic Games and the FIFA World Cup as well as the single most-read magazine issue of the year, the Sports Illustrated Swimsuit Issue. |
| www.emmyonline.org /emmy/sports27th_stories.html (1866 words) |
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