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| | Amazon.com: Built to Last: Successful Habits of Visionary Companies: Books: James C. Collins,Jerry I. Porras (Site not responding. Last check: 2007-10-21) |
 | | Built To Last was an extremely thought provoking and eye opening read. |
 | | Built To Last studies some of the most successful (called the leading companies) and the following companies (non-leaders in an industry). |
 | | What separates "Built to Last" is that each visionary company (3M, HP, Procter and Gamble, Wal-Mart...) is contrasted with a comparison company founded in the same time, in the same industry, with similar founding products and markets (Norton, TI, Colgate, Ames...). |
| www.amazon.com /Built-Last-Successful-Visionary-Companies/dp/0887307396 (2087 words) |
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