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	Carl Strandlund - Wikipedia, the free encyclopedia
		Carl Strandlund (1899-1974) was a Swedish-born American inventor and entrepreneur.
		Strandlund was also a sports enthusiast and gambler who owned racehorses and offered pointers to the University of Minnesota football coach on winning strategies after studying the team.
		Strandlund was most noted for inventing and promoting the porcelain-enameled steel Lustron home to help address the housing shortage after World War II.
	en.wikipedia.org /wiki/Carl_Strandlund (260 words)

	Architectural Forum Magazine on Building, May 1949
		Engineer Carl Strandlund, having performed the feat of tool design and complete plant installation in a mere 12 months, has proved beyond any doubt that it is possible to mass produce a house in a factory.
		Strandlund's fantastic compression of the six months required to build a single house by conventional methods promises to be as much at home in the housebuilding industry as a jet-propelled wheelbarrow.
		Strandlund appeared personally to testify for his product at the first deed restriction case in Detroit; the original property owner testified that had he known in 1909 that a porcelain enameled steel house would some day be available, he would not have forever restricted his property to a brick house.
	strandlund.tripod.com /index-26.html (5543 words)

	Lustron, The House America's Been Waiting For \| Carl Strandlund \| WOSU Stations
		Carl's obsession with tinkering eventually mingled with a passion for sports and gambling, however, and he bought thoroughbred racehorses to gain insight on winning bets and cultivating bloodlines.
		Carl liked to share his gambling insights, and after studying the University of Minnesota football team, he approached the coach, giving him suggestions for winning strategies.
		Strandlund's niece, Sally Beiersdorf, agreed, "He was interested in getting people that were bright and eager and had this vision like he did.
	www.wosu.org /archive/lustron/strandlund.php (500 words)

	Carl Strandlund (Site not responding. Last check: 2007-10-25)
		Carl Strandlund (1899 - 1974) was a Swedish -born American inventor and entrepreneur.
		Strandlund was also a sports and gambler who owned racehorses and offered to the University of Minnesota football coach on winning strategies after studying team.
		Strandlund was most noted for inventing and the porcelain-enameled steel Lustron home to help address the housing after World War II The homes were built 1948 - 1950 at a large assembly plant in Columbus Ohio through financing from the Reconstruction Finance Corporation.
	www.freeglossary.com /Carl_Strandlund (691 words)

	LUSTRON - The House That Lots of Jack Built
		Strandlund was then in his late forties, a stocky figure, with pale-blue eyes, thinning blond hair and a neat little mustache.
		Strandlund was thinking then of starting with 85 huses a day in July, 1947, and reaching 450 a day in December of that year.
		Strandlund said he needed was raised privately, and provided the loan was guaranteed by Chicago Vit and by the two Hogensons and Mr.
	members.tripod.com /~Strandlund/index-12.html (3383 words)

	FORTUNE Magazine - That Lustron Affair
		Strandlund said he needed $52 million; the houses would be forthcoming in a few months.
		Strandlund had been through such discouraging experiences that at one point, in May, 1947, he actually began packing his bag in the Mayflower Hotel, ready to leave Washington forever.
		Strandlund has not delivered a $7,000 "crises" house as he promised he would; he did not deliver any house in time for the crises; and he has not even delivered a house as cheaply as private builders like Levitt & Sons of Long Island.
	members.tripod.com /~Strandlund/index-14.html (2062 words)

	Lustron At Quantico (Site not responding. Last check: 2007-10-25)
		Wyatt was the National Housing Expeditor appointed by President Harry Truman; Strandlund the genius inventor and engineer with over 150 patents to his name.
		Strandlund soon declared that he could mass-produce a house and erect it anywhere in the U.S. in a matter of days, all for the low move-in price of $6,500.
		Strandlund required that dealers pay cash at the factory, putting all the risk of transporting and selling the houses on the dealer alone, and dealers grew wary.
	www.lustronsatquantico.com /historyframe.html (505 words)

	Unusual ceramic houses result in off-beat study for UPB professor
		Strandlund soon discovered that the Truman administration was not interested in providing steel for gas stations, but was eager to reduce the housing shortage caused by GIs returning from Europe and the Pacific.
		Strandlund was quick to grasp the possibilities and presented federal Housing Administrator Wilson Wyatt and Secretary of Housing Henry Wallace with preliminary sketches for a steel-and-enamel house.
		Strandlund's ultimate goal was to create a house like a car, Kohler says, the model of which would change from year to year.
	www.pitt.edu /utimes/issues/28/71896/11.html (1433 words)

	Movie (Metro Times Detroit) (Site not responding. Last check: 2007-10-25)
		Behind it all was inventor Carl Strandlund, a brilliant “production man,” high-stakes gambler and upstart industrialist who learned what happens when you run afoul of powerful people.
		Certainly Strandlund was of Preston Tucker’s breed, Midwestern inventors who did their bit to make the production miracles of the war and post-war America possible.
		Strandlund’s lack of dynamism and humanity almost reduces him to a naive industrial promoter falling off the government gravy boat.
	www.metrotimes.com /editorial/review.asp?id=82238 (339 words)

	DesMoinesRegister.com \| Business (Site not responding. Last check: 2007-10-25)
		The company was the brainchild of Carl Strandlund, who worked for a Chicago company that produced porcelain steel panels for gas stations and restaurants.
		Strandlund's original budget of $52 million was pretty accurate, according to the film.
		They could find themselves in the same position that Carl Strandlund did in 1950: in possession of a new plant and a nifty new product, but cut off from the final round of resources needed to make it all work.
	www.dmregister.com /business/stories/c2122222/22620014.html (787 words)

	Northwest Indiana News: nwitimes.com
		Carl Strandlund, an executive with Chicago Vitreous Enamel Products Co., went to Washington to ask for steel to continue production of porcelain-enameled steel panels to build Standard Oil gas stations.
		Strandlund envisioned a prefabricated house made almost entirely - inside and out - of porcelain-enameled steel panels.
		His prototype house was fireproof, impervious to decay, rust, or damage from vermin, rats or termites.
	www.thetimesonline.com /articles/2004/08/30/news/porter_county/d1277e697b91821f86256f000007128c.prt (549 words)

	Local Documentary to Air on Detroit Public TV
		The story of Carl Strandlund and Lustron homes was researched and chronicled in a documentary produced by KDN Videoworks Inc., in Madison Heights, Michigan.
		The one-hour documentary, "Lustron - The House America's Been Waiting For," tells the story of Chicago inventor Carl Strandlund and his ultimate demise in his crusade to revolutionize homebuilding by mass-producing steel houses and will be broadcast on Detroit Public Television on Monday, January 5, 2004 at 9 p.m.
		Strandlund and Tucker both made the better mousetrap and both were toppled by politics and corruption.
	www.prnewswire.com /cgi-bin/stories.pl?ACCT=104&STORY=/www/story/12-15-2003/0002075318&EDATE= (476 words)

	Transcript - Lustron Homes: Prefabricated All-Metal Houses, Great Bend (Site not responding. Last check: 2007-10-25)
		An entrepreneur named Carl Strandlund created houses of an all-metal construction, with the goal of achieving something more interesting then the run-of-the-mill house - with the added benefit that it was and quick and easy to build.
		Originally, Carl Strandlund who was the owner and president of Lustron had approached the Senate in about 1946 for an appropriation of steel, which was still a rationed material after W.W.II, to build some gas stations.
		And the senators that Strandlund met with said, 'well, you know, we really don't think gas stations are a good use of steel, but if you can come up with a solution for the housing shortage the country's facing we can probably come up with an appropriation for you.
	ktwu.wuacc.edu /journeys/scripts/1408c.html (1086 words)

	whatlustrtwo (Site not responding. Last check: 2007-10-25)
		Enter Carl Strandlund, a Chicago-based entrepreneur representing a manufacturing firm with post-war plans to fabricate porcelain-enameled cold-rolled steel panels for the construction of pre-fabricated service stations.
		“Strandlund learned that, despite the impending end of the country’s wartime industrial mobilization, a ready supply of surplus steel for building gas stations was far from a sure thing.
		Heeding that message, Strandlund translated the pedestrian principles of pre-fabricated steel panel construction developed for commercial construction into an exciting consumer crusade he believed capable of solving the country’s burgeoning residential housing crisis.
	home.earthlink.net /~ronusny/whatlusttwo.html (1031 words)

	Home Showcase: A nice house of steel (Site not responding. Last check: 2007-10-25)
		Today, some of the 2,500 homes built by the Lustron Corp., headed by engineer Carl Strandlund, in response to the nation's housing shortage after World War II, are listed on the National Register of Historic Places.
		Strandlund, originally was priced at $6,000, but by the time of completion, it ran about $10,000, depending on where it was.
		Strandlund $12.5 million in start-up cost; and politics were the undoing of The Lustron Corp., which ended up filing for bankruptcy.
	www.post-gazette.com /pg/06127/687518-58.stm (947 words)

	City of Iowa City, Iowa - Official Web Site
		In 1946, Strandlund needed an allocation of the federally regulated steel to resume production of porcelain-enamel-coated steel panels for appliances, and exterior cladding for White Castle restaurants and Standard Oil service stations.
		Strandlund proposed to manufacture prefabricated steel houses and, with the assistance of President Truman, he was loaned $37.5 million and allocated the steel he required.
		Strandlund had originally proposed to manufacture 45,000 homes, however, due to a number of factors, only about 2,500 were actually sold.
	www.icgov.org /historyswic.htm (1855 words)

	Lustron house - Wikipedia, the free encyclopedia
		In 1947, Chicago industrialist and inventor Carl Strandlund, who had worked with constructing prefabricated gas stations, obtained a multi-million-dollar Reconstruction Finance Corporation loan to manufacture steel houses with porcelain-enamel-coated panels.
		The steel in the houses was an original design, including both steel framing and steel interior walls and ceiling, while most houses were constructed with wood framing and plaster walls on wood.
		Some accounts suggest an organized effort from the existing housing industry to stop Strandlund, comparing him to Preston Tucker.
	en.wikipedia.org /wiki/Lustron (359 words)

	Graham Foundation Abstract Database
		Mireille Roddier's study of the history and architecture of the laundry houses of rural France, The Architecture of the French Lavoirs, published in 2003, was funded by the Graham Foundation.
		Producers Bill Kubota, Ed Moore, and Bill Ferehawk researched, shot and edited the one-hour documentary that tells the story of Chicago inventor Carl Strandlund and his crusade to revolutionize homebuilding by mass-producing steel houses, one hundred each day, on an assembly line.
		Strandlund's Lustron houses were built at the rate of one house every four days.
	www.grahamfoundation.org /abstract/grantDetail.asp?abstractNo=02.049 (281 words)

	The Modern Spring/Summer 2004 Vol. 17 No. 1
		By the time Carl Strandlund went to Washington in early August 1946, a number of important social and technological elements were already in place.
		Carl Strandlund was not unknown to manufacturing or to the government.
		Strandlund went to Washington DC not to build houses but for money; he was a gas station man in need of more steel.
	www.daads.org /modern/1701/article05.htm (3069 words)

	Metroland Online - Features
		Conceived by Chicago-based entrepreneur-engineer Carl Strandlund, the Lustron house was designed to be a revolutionary, attractive, permanent and affordable answer to the severe housing shortage facing the United States in the late ’40s, as GIs returned from Europe after World War II, ready to settle down and embrace the American dream.
		Strandlund’s original line of work was with a company prepared to build service stations made of prefabricated, porcelain-enameled steel anels.
		Fortunately for the Lustrons, they were built to last—unlike Strandlund’s ill-fated company, which went bankrupt in 1950, amid rumors of financial impropriety and suspicious connections to government officials (the company never did come close to meeting its promised maximum output of 17,000 per year).
	www.metroland.net /back_issues/vol_25_no24/features_2.html (2988 words)

	Some Assembly Required \| Main \| PrefabPast
		Notable examples include an aluminum-panel home by industrial designer Henry Dreyfus and Edward Larrabee Barnes, architect of the Walker’s 1971 building; and Carl Strandlund’s ambitious all-enameled steel Lustron home, many of which still dot cities around the United States, including Minneapolis.
		Carl Koch, designer of the Techbuilt House (1953), focused on a more systems-oriented approach by creating a consistent 4-footwide module for all major building components such as wall, floor, and roof panels, which were delivered by truck and erected in a few days.
		He achieved greater cost savings by recognizing that the main floor is the most expensive portion to construct, while the basement and attic are the cheapest.
	design.walkerart.org /prefab/Main/PrefabPast (416 words)

	JS Online:For some, Lustron homes have never lost their luster
		Carl G. Strandlund predicted at the 1948 launch of his newfangled all-steel Lustron prefab home factory that Columbus, Ohio, workers would produce 45,000 units per year.
		Daring in their 1948-to-1951 era, the shiny porcelain enamel-over-steel Lustrons offered a bold solution to two postwar problems: vast amounts of leftover steel and large numbers of returning veterans seeking inexpensive, family-sized housing.
		In Lustrons, Strandlund fashioned a sturdy, efficient, low-maintenance house replete with built-in amenities, produced and erected in two weeks.
	www.jsonline.com /story/index.aspx?id=85008&format=print (1368 words)

	Lustron Homes: Part 1 - Oldhouseweb.com
		Constructed entirely of steel, the modest ranches were entrepreneur Carl Strandlunds answer to the severe housing shortage plagued the country at the end of World War II.
		Were Strandlunds homes too far-fetched and expensive to be commercially profitable, as the government claimed when it called in $12.5 million of loans and forced the company into bankruptcy?
		Strandlund then turned his energies to demonstrating that houses could be built quickly, efficiently and economically with these same steel panels.
	www.oldhouseweb.com /stories/Detailed/12270.shtml (2257 words)

	TIME Magazine Archive Article -- Heave-Ho -- Mar. 20, 1950 (Site not responding. Last check: 2007-10-25)
		From the $37,500,000 in loans he had received from RFC, Lustron Corp.'s President Carl G. Strandlund had paid himself a salary of $50,000 a year.
		Last week, after RFC had forced defaulting Lustron into receivership, Receiver Clyde M. Foraker's first act was to fire Strandlund, two $25,000-a-year vice presidents, and two other officers drawing $25,000 between them.
		Strandlund is resting." Unless a way is found to operate Lustron profitably, the next step would probably be liquidation.
	www.time.com /time/archive/printout/0,23657,858777,00.html (139 words)

	Gallery - Lustron Mania
		The post-WWII housing crisis was the impetus for much change in the character of American communities and inspiration for a vast menagerie of alternative housing technologies intended to exploit wartime manufacturing capability to meet the extreme housing demand.
		One of the most unusual was the brainchild of one Carl Strandlund, an Ohio manufacturer of porcelain coated steel panels used, at the time, chiefly for facades of gas stations and fast food restaurants like the famous White Castle chain.
		The political tide had turned away from the idea of direct government intervention in the post-war housing crisis and Strandlund's company was accused of benefiting from political favoritism.
	radio.weblogs.com /0119080/stories/2003/03/04/galleryLustronMania.html (1318 words)

	Lustron, The House America's Been Waiting For \| Tour the Lustron Plant \| WOSU Stations
		Securing a total of $32.5 million in loans from the federal government and crafting a full-scale, one-million-square-foot production plant on 106 acres of land in Columbus, Ohio, Carl Strandlund and the Lustron Corporation began manufacturing in 1947 pre-fabricated, porcelain-enameled steel houses using assembly line methods similar to those of the automobile industry.
		The Lustron plant had become a showcase for manufacturing technology, ready to mass-produce 100 houses per day, and using more electricity during its peak production than the entire city of Columbus.
		Strandlund and his Lustron home were on the verge of another industrial revolution.
	www.wosu.org /archive/lustron/plant.php (308 words)

	2003 Film Fest - Lustron - The House America's Been Waiting For (Site not responding. Last check: 2007-10-25)
		It was clear the man who left the materials with the Ohio Historical Society had hoped someday, someone would do their own investigation.
		More research led to a box of photographs held by the family of Carl Strandlund.
		It was another plea for someone to tell the real story of Strandlund and his Lustron home.
	www.greatlakesfilmfest.com /film_fest/2003/films/Lustron.htm (518 words)

	WQPT \| Featured Programming (Site not responding. Last check: 2007-10-25)
		The one-hour documentary, Lustron – The House America’s Been Waiting For, tells the story of Chicago inventor Carl Strandlund and his crusade to revolutionize homebuilding by mass-producing steel houses—100 each day—on an assembly line.
		Armed with 37 million tax dollars, Carl Strandlund risked everything he had to mass-produce the American Dream—a dream made of porcelain-enameled steel called the Lustron home.
		“Strandlund and Tucker both made the better mousetrap and both were toppled by politics and corruption in Washington.”
	www.wqpt.org /programming/feature0205/lustron.html (438 words)

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