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| | Wine Business - Sales and Marketing |
 | | With Chinese wine consumption rising faster than domestic production, imports make up the balance and are mounting steadily, from 5,930 tons in 1996 to 400,902 tons in the first nine months of 1999 alone, a 7.62 percent jump over the same period a year earlier. |
 | | The Chinese blend a lot of imported bulk wine with their native-grape wines and, as truth in labeling laws are yet to be written, a varietally labeled bottle might contain only a small percentage of that grape, with domestic varietals providing the balance. |
 | | Chinese homes are small, he says, and because of that the Chinese tend to socialize in restaurants, where a bottle of foreign wine on the table is a mark of prestige. |
| www.winebusiness.com /SalesMarketing/webarticle.cfm?AID=58140&ISSUEID=58127 (2087 words) |
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