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| | CHANG-HOAN CHO |
 | | Cho, Chang-Hoan, Jung-Gyo Lee, and Marye C. Tharp (2000), "Advertising Responses to Different Forced Exposure Levels on the WWW," in Proceedings of the American Academy of Advertising. |
 | | Cho, Chang-Hoan, Jung-Gyo Lee and Marye C. Tharp (2001)," The Effects of Different Forced Exposure Levels to Banner Advertisements on the WWW," Journal of Advertising Research, 41(4), July/August, 45-56. |
 | | Cho, Chang-Hoan and John D. Leckenby, "Attitude Toward the Ad As a Copy Testing System of Web Advertising," to be submitted to 2001 Annual Conference of American Academy of Advertising, Phoenix, Arizona. |
| www.jou.ufl.edu /faculty/ccho/cv.html (836 words) |
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