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Claria Corporation

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	Claria Corporation - Wikipedia, the free encyclopedia
		Claria Corporation (formerly Gator Corporation) is an advertising software company based in Redwood City, California.
		The company changed its name to Claria Corporation on October 30, 2003 in an effort to "better communicate the expanding breadth of offerings that [they] provide to consumers and advertisers", according to CEO and President Jeff McFadden.
		Claria is often criticized for unethical and misleading tactics in distributing and installing its software, and not providing the proper tools to uninstall the software.
	en.wikipedia.org /wiki/Claria_Corporation (885 words)

	Claria - Company Information - Corporate Overview (Site not responding. Last check: 2007-11-07)
		Claria is a pioneer and leader in behavioral marketing and personalization technology.
		Claria was founded in 1998 as The Gator Corporation to deliver the promise of one-to-one marketing on the Internet.
		Claria headquarters are located in Redwood City, California, with offices in Los Angeles, Chicago, New York, Washington D.C. and Tokyo.
	www.claria.com /companyinfo (360 words)

	Claria Corporation Responds to Utah Court's Injunction Against Enforcement of the Utah Spyware Control Act
		Claria fully supports tough federal legislation aimed at eliminating the actions of companies and individuals engaged in egregious spyware practices, such as those who steal personal information from consumers for purposes of identity theft, who install surreptitious keylogger programs that record every key consumers type, or who hijack consumers' computers.
		Claria also supports federal legislation of free ad-supported software (adware), and is working closely with major industry players and with members of Congress and their staffs to craft appropriate legislation that protects consumers with clear but flexible notice and consent requirements.
		Claria headquarters are located in Redwood City, California, with U.S. offices in Los Angeles, Chicago, New York, Detroit, Austin, and International offices in the U.K. and Asia.
	www.prnewswire.com /cgi-bin/stories.pl?ACCT=104&STORY=/www/story/06-23-2004/0002198966&EDATE= (430 words)

	Claria Goes Public
		Claria Corporation (formerly Gator Corporation) has filed an S-1 statement, the first step in the United States for an initial public offering (IPO) of stock.
		As part of its enumerations of risks to future business prospects, Claria has essentially laid out all the things that have been said about it over the years and admitted that they are real threats to its business.
		Claria didn't quantify "substantial" but it must be pretty big to mention it in the S-1 filing.
	www.pcpitstop.com /gator/Public.asp (1038 words)

	InformationWeek \| Adware \| Claria Software Seeks Legitimacy \| August 1, 2005
		Claria in April began signing about 250 advertisers for BehaviorLink, a pilot project in contextual advertising, and went live with the project in June.
		Claria would not disclose the number of desktops it's on currently; however, according to Eagle, it was on 40 million desktops at the end of 2004.
		But not for long: In mid-June, Claria gave 60-day notice to Kazaa that it was terminating their relationship; that was a week before the Supreme Court's Grokster decision.
	informationweek.com /story/showArticle.jhtml?articleID=166404327 (1167 words)

	Claria Exiting Adware Business
		Claria to Focus on Consumer and Publisher Personalization Technologies REDWOOD CITY, Calif., March 21 /PRNewswire/ -- Over the past year, Claria(SM) (http://www.claria.com) has focused strategically on developing a next generation platform designed to provide consumers with a highly personalized Internet experience.
		Earlier this year, Claria retained Deutsche Bank Securities, Inc. to handle the sale of the company's adware assets, and Claria is in active discussions with a number of interested buyers.
		Claria headquarters are located in Redwood City, CA, with U.S. offices in Los Angeles, Chicago, New York, Washington D.C. and Tokyo.
	www.prnewswire.com /cgi-bin/stories.pl?ACCT=104&STORY=/www/story/03-21-2006/0004324056&EDATE= (297 words)

	Spam Daily News \| Claria exiting adware business
		Claria will not be selling the technology or engine that drives the GAIN system, nor the user data affiliated with the GAIN product.
		Claria plans on building up its PersonalWeb user base from scratch, and will not be using data from its GAIN system for the new platform.
		Claria's decision to unload its adware assets marks another phase in its ongoing transformation from its days as controversial pop-up ad network, Gator, to a firm that hopes to gain more respect among advertisers as well as publishers.
	www.spamdailynews.com /publish/Claria_exiting_adware_business.asp (476 words)

	Lost Remote \| Raw News
		Claria Corporation (http://www.claria.com), conducted independent analysis through its Feedback Research Division on Oscar related online sponsorships, consumer online behaviors, and TV advertising around the Academy Awards.
		Claria also measured results of Cadillac's sponsorship of the "Oscar Night(R)" section of Oscar.com and a second survey was conducted among 100 users who viewed that section.
		Neither Claria Corporation nor Feedback Research is affiliated with, sponsoring, or sponsored by the Academy of Motion Picture Arts and Sciences, and the Academy's marks are used for descriptive purposes only.
	www.prnewswire.com /cgi-bin/stories.pl?ACCT=LRTVN.story&STORY=/www/story/03-03-2004/0002121235&EDATE=WED+Mar+03+2004,+08:10+AM (672 words)

	Claria Home
		Claria has raised US $40 million in financing with investments from four investor groups including SOFTBANK America and Rogers Communications
		Claria is releasing the beta version of its first personalization platform offering, PersonalWeb
		Claria is exiting the adware business by the end of the second quarter 2006
	www.claria.com (65 words)

	Claria Corporation: Facts and details from Encyclopedia Topic (Site not responding. Last check: 2007-11-07)
		Claria Corporation (formerly Gator Corporation) is an advertising[Click link for more facts about this topic] software and e-wallet[Follow this hyperlink for a summary of this subject] company based in Redwood City, EHandler: no quick summary.
		Claria is perhaps best known for the GAIN AdWare AdWare quick summary:
		The company changed its name to Claria Corporation on October 30 2003, EHandler: no quick summary.
	www.absoluteastronomy.com /encyclopedia/c/cl/claria_corporation.htm (916 words)

	Claria Case Study \| Managing the Digital Enterprise (Site not responding. Last check: 2007-11-07)
		Claria's behavioral data platform provides Web publishers and advertisers the information they need to deliver advertisements targeted to individual consumer interests.
		Claria provides marketing research and business insights through its Feedback Research division, delivering in-depth analytics of consumer Web usage patterns across the Internet.
		Claria's Vista Marketing Services division is dedicated to bring consumers a more relevant and highly personalized Web experience.
	digitalenterprise.org /cases/gator.html (195 words)

	Claria corporation - Wikipedia, the free encyclopedia (Site not responding. Last check: 2007-11-07)
		Start the Claria corporation article or add a request for it.
		Look for Claria corporation in Wiktionary, our sister dictionary project.
		Look for Claria corporation in the Commons, our repository for free images, music, sound, and video.
	www.sciencedaily.com /encyclopedia/claria_corporation (135 words)

	Jupiter Advertising Forum, NY, July 28-29, 2004 (Site not responding. Last check: 2007-11-07)
		Prior to joining Claria in May, Reed was a partner at Collier Shannon Scott, a Washington, DC based law firm, where he practiced online privacy and advertising law.
		About Claria Corporation: Founded in 1998, Claria Corporation is a leader in online behavioral marketing, with an audience of over 43 million consumers.
		Claria headquarters are located in Redwood City, California, with U.S. offices in Los Angeles, Chicago, New York, Detroit, Austin, and Washington, DC, and international offices in the U.K. and Asia.
	www.jupiterevents.com /jaf/summer04/freeman.html (286 words)

	The Gator Corporation Announces Name Change to Claria Corporation - BizReport
		Claria's unique value proposition to advertisers combines powerful insights into consumer behavior with the ability to identify the consumers who encompass each advertiser's target market, and deliver them contextually targeted messages.
		Claria's GAIN Network can deliver each advertiser's message based upon demonstrated expressions of interest in that category of products/services.
		Claria provides marketing research and business insights through its Feedback Research division, delivering in-depth analytics of consumer Web usage patterns across the entire Internet that cannot be attained via any other research provider.
	www.bizreport.com /news/5363 (508 words)

	Gator sheds skin, renames itself \| CNET News.com
		Claria later spun off the ad business, called GAIN, so it could support other third-party plug-ins and build up the number of Web surfers in its ad network.
		Claria often distributes its application by bundling it with popular free software such as Kazaa and other peer-to-peer programs.
		in Washington, D.C. Claria is also fighting to disassociate itself from the term "spyware." In recent weeks, it launched a legal offensive to divorce its name from the hated term, with some success.
	news.com.com /2100-1024_3-5099212.html (678 words)

	Claria Corporation :: Online Education Scores High Marks (Site not responding. Last check: 2007-11-07)
		By conducting a survey among a sample of Claria's tens of millions of users, Feedback Research was able to gain insight into the interests and opinions of online education Web site visitors from April 25 to May 9.
		Claria's behavioral data platform provides Web publishers and advertisers with the ability to display content and advertisements targeted to anonymous, individual consumers, based on their interests.
		Claria headquarters are located in Redwood City, CA, with U.S. offices in Los Angeles, Chicago, New York, Washington D.C., Detroit, Austin, and International offices in the U.K. and Asia.
	sev.prnewswire.com /education/20050615/SFW02215062005-1.html (335 words)

	Claria Corporation
		Claria publishes advertising messages for top tier companies and agencies to consumers who are part of the GAIN Network.
		Claria Corporation is the leader in online behavioral marketing, serving over 40 million consumers and more than 900 Advertisers -- including over 80 Fortune...
		Claria Corporation information and related industry information from...
	www.logicjungle.com /wiki/Claria_Corporation (244 words)

	Encyclopedia article on Claria Corporation [EncycloZine] (Site not responding. Last check: 2007-11-07)
		Claria Corporation (formerly Gator Corporation) is an advertising software and e-wallet company based in Redwood City, California.
		Claria is perhaps best known for the Gator spyware products, which display ads on the computers of web surfers.
		Gator mutation Claria files for IPO (http://news.com.com/Gator+mutation+Claria+files+for+IPO/2100-1030_3-5187747.html?tag=nl), CNet News, April 8, 2004.
	encyclozine.com /Claria_Corporation (612 words)

	Claria License - November 2004
		GAIN Publishing and GAIN Network are business units of Claria Corporation (formerly known as The Gator Corporation).
		Claria Corporation (formerly known as The Gator Corporation) is doing business as GAIN Publishing and GAIN Network.
		Microsoft Windows is either a registered trademark or a trademark of Microsoft Corporation in the United States and/or other countries.
	www.benedelman.org /spyware/claria-license/license-112504.html (4263 words)

	Claria's Next Move
		But one little comment, made by Claria CMO Scott Eagle, got my attention: "A number of opportunities have arisen since we filed our S-1, and as a result we are delaying our IPO," Eagle told CNET News in a story published August 12.
		Yes, it's possible Claria would engage in this behavior in preparation for an IPO (witness the recent Google/Yahoo kiss-and-make-up settlement).
		The portal's ad division was responsible for 31 percent of Claria's revenue in 2003, according to SEC filings.
	www.clickz.com /experts/brand/buzz/article.php/3403391 (1380 words)

	InformationWeek \| Adware \| Review: Claria Software--Unsafe At Any Speed \| August 1, 2005 (Site not responding. Last check: 2007-11-07)
		Software from Claria Corporation, formerly known as Gator, has been widely accused of being spyware.
		Aug 1, 2005 04:50 PM The spyware case against Claria comes down to one of disclosure.
		The EULA also gives Claria the right to track — and report back — an inventory of all the software on your PC and the first four digits of your credit card number, so it knows which banks you use.
	informationweek.com /story/showArticle.jhtml?articleID=166404328 (807 words)

	Claria ( Gator ) - Who's who in Contextual Marketing & Advertising
		Claria suffered and to some degree is still suffering from the spyware label associated with GATOR, hence the rebranding of the company to Claria.
		However new levels of transparency amongst operators such as Claria and the continued growth of the freeware software market which they play a critical roll in supporting means that they are here to stay.
		Much like the ability of publishers to opt out of Microsofts Smart Tags programmed by inserting code into their pages as a good will gesture Claria and other plugin based companies should provide a means for site owners to disable targeting based on their content.
	www.contextualadvertising.co.uk /who_claria.php (331 words)

	Gator
		Gator states that since its software is always running, it can target users with "Special Offers" and other ads anywhere they go (even competitors' sites) with remarkable targeting capabilities, since it can analyze the domain name/content of the sites the user is visiting.
		Currently Claria maintains that only user's first name, postal/zip code, and country are sent to GAIN Publishing.
		Gator Corporation has changed their name to Claria Corporation.
	www.spywareguide.com /product_show.php?SPY=10 (423 words)

	Techdirt: Gator Continues To Run From Spyware Label, Renames Self Claria
		When I discovered that they weren't that far from where I live, I got really tempted to hassle the corporate headquarters.
		Claria - not spyware - BS by Mathiau on Dec 5th, 2003 @ 12:10am
		it is such BS - iof claria is not spyware according to them then why did adware just find 32 files of claris on my system and i am more then an advance computer user and never agree to any of that crap.
	www.techdirt.com /articles/20031029/2338247_F.shtml (776 words)

	eTrust Spyware Encyclopedia - Claria.CommonComponents
		Claria publishes advertising messages for top tier companies and agencies to consumers who are part of the GAIN Network, Claria's network of over 43 million consumers who agree to receive advertising based on their actual online behavior.
		Claria allows advertisers to target consumers based on their individual needs and interests resulting in industry leading ROI, not mass demographically targeted Web site populations.
		Most users and Internet sources refer to the entire package as "Gator." Since only the main ("Gator") module is at all visible to the user, and since it is inextricable from the other components, referring to the entire offering as "Gator" seems reasonable.
	www3.ca.com /securityadvisor/pest/pest.aspx?id=453088629 (983 words)

	Claria Corporation information and related industry information from Hoover's
		Claria has locked its jaws on the world of online marketing.
		Sometimes called spyware or adware, Claria's applications are either downloaded on their own or as part of free software packages.
		There are 14 competitors for Claria; see more.
	www.hoovers.com /claria/--ID__106214--/free-co-factsheet.xhtml (392 words)

	StopScum: Gator, Claria, Vista Marketing Services, and BehaviorLink.com: Some new names but the same old Spyware Parent (Site not responding. Last check: 2007-11-07)
		One of the primary strategies that some Company's use to rehabilitate their tarnished image is to change their name and form new divisions which are still owned and controlled by the same old Spyware parent company.
		This case was settled privately and as part of the settlement, Gator stopped their morally and ethically reprehensible behavior against the plaintiffs.
		The Claria Corporation recently saw fit to revise their EULA for Kazaa: "At 5,936 words, the license stretches to 63 on-screen pages as presented by the current Kazaa installer (bundling with Gator).
	www.stopscum.com /archives/gator_claria_vista_marketing_services_and_behaviorlinkcom_some_new_names_but_the_same_old_spyware_parent.html (1501 words)

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