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Topic: Content analysis


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In the News (Fri 1 Jun 12)

  
  Content Analysis - Media Evaluation : ClipMetrics
Provides metrics for content analysis and evaluation of over 25,000 news sources worldwide in 20+ languages.
ClipMetrics provides all the media measurement and content analysis tools you need for comprehensive, accurate, easy-to-use PR content analysis, and evaluation.
Designed especially for mid-size and smaller organizations, ClipMetrics is today's most affordable content analysis and evaluation service - the most effective and time-efficient way to measure your local, national and global press coverage.
www.cyberalert.com /contentanalysis.html   (329 words)

  
 Free Content Analysis Report with Tips to Improve Website Content Writing
Your analysis was superb, professional and to the point.
When you request a free content analysis, I start by evaluating the effectiveness, selling ability, and optimization of your website content writing.
Some content writers and consultants charge up to $600 for a comprehensive analysis like this.
www.thewritecontent.com /freereport.html   (189 words)

  
 Content analysis and text analysis resources: bibliographies, research, software, electronic texts
Content analysis and text analysis resources: bibliographies, research, software, electronic texts
Resources related to content analysis and text analysis
This site was last updated on Monday, November 5, 2007 by Matthias Romppel.
www.content-analysis.de   (85 words)

  
  Overview: Content Analysis
Introduction to Content Analysis: Read about the history and uses of content analysis.
Relational Analysis: Read an overview of relational analysis and its associated methodology.
Commentary: Read about issues of reliability and validity with regard to content analysis as well as the advantages and disadvantages of using content analysis as a research methodology.
writing.colostate.edu /guides/research/content   (153 words)

  
  Intercoder Reliability in Content Analysis
It is widely acknowledged that intercoder reliability is a critical component of content analysis, and that although it does not insure validity, when it is not established properly, the data and interpretations of the data can not be considered valid.
notes, "given that a goal of content analysis is to identify and record relatively objective (or at least intersubjective) characteristics of messages, reliability is paramount.
All content analysis projects should be designed to include multiple coders of the content and the assessment and reporting of intercoder reliability among them.
www.temple.edu /mmc/reliability   (5810 words)

  
  Content analysis - Wikipedia, the free encyclopedia
Content analysis (also called: textual analysis) is a standard methodology in the social sciences on the subject of communication content.
In analyses of this type, data from content analysis is usually combined with media data (circulation, readership, number of viewers and listeners, frequency of publication).
In political analysis, these variables could be political scandals, the impact of public opinion polls, sudden events in external politics, inflation etc. Mimetic Convergence, created by F. Carvalho for the comparative analysis of electoral proclamations on free-to-air television is an example of creative articulation of variables in content analysis.
en.wikipedia.org /wiki/Content_analysis   (1749 words)

  
 Content Analysis of Children's Television Advertising Today
Content analysis was the research methodology generally employed to explore the environment of children's television advertising.
Albeit content analysis was a relatively new methodology for consumer research in the 1970s, it was already broadly used in other research areas such as political science, journalism, social psychology and communications research (Kassarjian 1977).
A content analysis was conducted in order to obtain the basic information needed to analyze the overall changes in the environment of children's television advertising.
www.ciadvertising.org /student_account/fall_01/adv392/estseng/ContentAnalysis/ContentAnalysis.html   (5037 words)

  
 An Introduction to Content Analysis. ERIC Digest.
Content analysis is a systematic, replicable technique for compressing many words of text into fewer content categories based on explicit rules of coding (Berelson, 1952; GAO, 1996; Krippendorff, 1980; and Weber, 1990).
Content analysis enables researchers to sift through large volumes of data with relative ease in a systematic fashion (GAO, 1996).
While technically content analysis is not restricted to the domain of text, in order to allow for replication, the technique can only be applied to data that are durable in nature.
www.ericdigests.org /2002-2/content.htm   (2055 words)

  
 Feminist Content Analysis and Representative Characters
Content analysis is used for exploratory and explanatory research but is most often used in descriptive research.
In short, content analysis is the systematic study of various forms of communication and usually aims at description rather then explanation.
The methodological choice of content analysis as the appropriate method in light of my research goals is evidenced, as cultural artifacts embody, reflect and mediate the views of the society from which they emerge.
www.nova.edu /ssss/QR/QR5-1/leavy.html   (7477 words)

  
 The Role of Content Analysis in Evaluating Metadata for the U.S. Government Information Locator Service (GILS)
The authors used record content analysis, and several other methods, to examine whether GILS is helping agencies fulfill information dissemination and management responsibilities and the extent to which GILS is meeting user expectations [2].
The analysis indicated that some record creators, rather than entering the date the GILS record was last modified in accordance to specification [10][11], provided a date associated with the information resource described by the record.
Content analysis of maintenance-intensive metadata (e.g., organizational subelements, Availability element URLs, cost, etc.) to reveal means of consolidating or otherwise arranging such data for ease or possible automation of update or record archiving.
www.unt.edu /wmoen/publications/GILSMDContentAnalysis.htm   (5028 words)

  
 ISD - Task Analysis | NRCS NEDC
Content analysis is the process of breaking down large bodies of subject matter or tasks into smaller and instructionally useful units.
Content analysis is intended: · to identify and isolate single idea or skill units for instruction, · to act as an objective decision rule for including or excluding topics for instruction, and · to provide guidance to sequence topics in instruction.
A content analysis may be sufficient to guide the design process without a task analysis.
www.nedc.nrcs.usda.gov /isd/isd4.html   (701 words)

  
 Content Analysis   (Site not responding. Last check: )
If, to continue our example, we were to perform a content analysis on the memos superiors send to subordinates, we might decide to code each sentence according to its topic: directive, helpful suggestion, reprimand, request for information, friendly reminder, compliment, and so on.
Content analysis is a research technique based upon measuring (counting) the amount of something (violence, percentages of Blacks, women, professional types, or whatever) in a sampling of some form of communication (such as comics, sitcoms, soap operas, news shows).
There is one other aspect of content analysis that should be mentioned here and that is that content analyses are most useful when they have a historic or comparative dimension to them.
www.uiowa.edu /~commstud/adclass/research/content_analysis.html   (945 words)

  
 An overview of content analysis. Stemler, Steve
Under Holsti’s definition, the technique of content analysis is not restricted to the domain of textual analysis, but may be applied to other areas such as coding student drawings (Wheelock, Haney, and Bebell, 2000), or coding of actions observed in videotaped studies (Stigler, Gonzales, Kawanaka, Knoll, and Serrano, 1999).
Content analysis enables researchers to sift through large volumes of data with relative ease in a systematic fashion (GAO, 1996).
In order to cross-validate the findings from a content analysis, schoolmasters and those making hiring decisions could be interviewed about the emphasis placed upon the school's mission statement when hiring prospective teachers to get a sense of the extent to which a school’s values are truly reflected by mission statements.
www.pareonline.net /getvn.asp?v=7&n=17   (3229 words)

  
 Media Content Analysis - Executive Summary
The purpose of this media content analysis is to analyze the coverage Canadian newspapers assign to issues concerning the Internet and its effects on children and families.
The content analysis also seeks to provide data in comparison to a recent study by The Annenberg Public Policy Center on press coverage of the Internet and families in the U.S..
The content analysis focused on articles found in eight major daily Canadian newspapers, chosen for their geographic representation.
www.media-awareness.ca /english/resources/special_initiatives/survey_resources/research_backgrounders/content_analysis/media-content-analysis.cfm   (891 words)

  
 Content Analysis Methodology   (Site not responding. Last check: )
Content analysis is a systematic, objective and a quantitative method for optimizing websites through proper content management.
Content analysis should be relevant and random within the domain of business.
Many questions regarding the nature of content such as "what components and materials should be included" and "why they should be included" can be effectively addressed through content analysis of websites.
www.wavetwo.com /content-analysis.htm   (368 words)

  
 Amazon.com: Content Analysis: An Introduction to Its Methodology: Books: Klaus Krippendorff   (Site not responding. Last check: )
Two decades ago, content analysis was largely known in journalism and communication research, and, to a lesser extent, in the social and psychological sciences.
Today, content analysis has become an efficient alternative to public opinion research – a method of tracking markets, political leanings, and emerging ideas, a way to settle legal disputes, and an approach to explore individual human minds.
The Second Edition of Content Analysis is a definitive sourcebook of the history and core principles of content analysis as well as an essential resource for present and future studies.
amazon.com /Content-Analysis-Introduction-Its-Methodology/dp/0761915451   (1470 words)

  
 Content analysis software
I don't recommend using spreadsheets for analysis of survey data, but content analysis is generally simpler than survey analysis, and if you don't have any statistical software, a spreadsheet is the next-best choice.
When your content units are large chunks of text, and codes may overlap (as in transcripts of interviews, and magazine articles) you need quite a different type of software.
This looks like the future for content analysis: semi-intelligent software that can do most of the coding, supervised by a human who defines the purpose of the study and teaches the software how to correct its mistakes.
www.audiencedialogue.org /soft-cont.html   (1665 words)

  
 SSRN-Systematic Content Analysis of Judicial Opinions by Mark Hall, Ronald Wright
Content analysis is best used when each decision should receive equal weight, that is, when it is appropriate to regard the content of opinions as generic data.
Content analysis also holds promise in the study of the connections between judicial opinions and other parts of the social, political, or economic landscape.
Therefore, content analysis is not an especially good tool for helping lawyers to predict the outcome of cases based on real-world facts.
papers.ssrn.com /sol3/papers.cfm?abstract_id=913336   (759 words)

  
 Content Analysis in Anthropological Research
Berelson discusses the uses of content analysis, and is frank about the "technical problems" involved with it (under the constraints of the technology of that era.) Also valuable for its massive bibliography, showing early forms of content analysis used as far back as the previous century.
While their discussion of new statistical analysis packages and word processors that handle foreign language alphabets is undeniably helpful, anthropologists interested in content analysis will be most interested in the part of the article that discusses a "new" software package for coding and editing field notes on "memory-limited microcomputers" using a "database management system" approach.
He mentions computer-assisted content analysis as one of several important "data techniques" which assure that the data the researcher gathers in the field is valid and testable.
www.fiu.edu /~mizrachs/content-analysis.html   (3286 words)

  
 EMC Content Analysis Group
CAT’s content analysis process is a system of analyzing public comments in order to assess key concerns and meet regulatory requirements.
For an introductory training covering the content analysis process including the main topics, see the introductory presentation on content analysis (.pdf).
When clients have adequate staffing and time to conduct their own content analysis but need additional technical resources and other assistance, CAT offers guidance, training, and support to help agencies produce quality content analysis products.
www.fs.fed.us /emc/cat/includes/CA-products.html   (1074 words)

  
 Content Analysis
To conduct a content analysis on a text, the text is coded, or broken down, into manageable categories on a variety of levels--word, word sense, phrase, sentence, or theme--and then examined using one of content analysis' basic methods: conceptual analysis or relational analysis.
Though content analysis was regularly performed in the 1940s, it became a more credible and frequently used research method since the mid-1950's, as researchers started to focus on concepts rather than simply words, and on semantic relationships rather than just presence (de Sola Pool, 1959).
Additionally, content analysis reflects a close relationship with socio- and psycholinguistics, and is playing an integral role in the development of artificial intelligence.
www.gslis.utexas.edu /~palmquis/courses/content.html   (2416 words)

  
 FQS 1(2) Philipp Mayring: Qualitative Content Analysis
First the development of content analysis is delineated and the basic principles are explained (units of analysis, step models, working with categories, validity and reliability).
The main idea of the procedure of analysis is thereby, to preserve the advantages of quantitative content analysis as developed within communication science and to transfer and further develop them to qualitative-interpretative steps of analysis.
For that scope qualitative content analysis has developed procedures of inductive category development, which are oriented to the reductive processes formulated within the psychology of text processing (cf.
www.qualitative-research.net /fqs-texte/2-00/2-00mayring-e.htm   (2440 words)

  
 Notes for Content analysis
The basic level of analysis is a descriptive account of the data: this is what was actually said with nothing read into it and nothing assumed about it.
Although content analysis can be used to examine the function that a persons, or organizations, communication serves, e.g.
Content analysis is codified common sense- a refinement of ways to explain aspects of the world.
www.tele.sunyit.edu /notes_content_analysis.htm   (1344 words)

  
 Amazon.com: The Content Analysis Guidebook: Books: Kimberly A. Neuendorf   (Site not responding. Last check: )
Content Analysis: An Introduction to Its Methodology by Klaus Krippendorff
Content analysis is perhaps the fastest-growing technique in quantitative research.
This book not only can inspire the reader to try his or her own Content Analysis study, but it gives he or she all the tools that needed to bring the analysis to a satisfying conclusion.
amazon.com /Content-Analysis-Guidebook-Kimberly-Neuendorf/dp/0761919783   (1802 words)

  
 Proventia Content Analysis Technology
Effective Web and e-mail filtering relies on a robust content analysis process, a vast amount of data and the means to analyze that data.
Proventia's content analysis technology incorporates all three of these components and provides the foundation for Proventia Web Filter and Mail Filter solutions.
Proventia content filtering technology uses fully automated Web crawlers to gather and analyze new data on a continuous basis, analyzing more than 450 million Web pages and images per month.
www.iss.net /products/Proventia_Web_Filter/content_analysis.html   (339 words)

  
 Content Analysis
The content analysis functions may be used by project administrators to systematically analyze responses made to STRING and OPENEND questions.
If you expect to use more tags in your content analysis, you may increase the maximum number in blocks of 32 to a grand maximum of 3,200 tags when you build your project files.
The Data Administrator may permanently delegate this task throughout the course of the content analysis process or may use this function again to remove an Administrator's ability to edit topic tags.
qpl.gao.gov /ca0504.htm   (1479 words)

  
 CA : Content Analysis - Xerox XRCE
document content modelling for the purpose of capturing the relationship between high-level communicative goals and the surface form of documents, in particular for specialized sublanguages.
Over the years, the products of our research have come to be used all over the world in many linguistic applications such as morphological analysis, tokenization or shallow parsing of a wide variety of natural languages.
Semantic analysis relates linguistic expressions with their non-linguistic content: entities, relations, facts, and events in the world.
www.xrce.xerox.com /competencies/content-analysis   (507 words)

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