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| | SiliconBeat: Competing with Craigslist |
 | | It's almost trite, at least in the Bay Area, to talk about how Craigslist is reshaping the classfied ads business. |
 | | Cauthorn, who ran SFGate.com before leaving this year, illustrates how tiny Craigslist has stolen a massive chunk of the classified market from established media companies such as the Chronicle, the Oakland Tribune and Knight Ridder, parent company of the Mercury News, the Contra Costa Times and this blog. |
 | | Craigslist, which has only about 14 employees, is successful because it's easy-to-use, cheap and has generated strong emotional ties with its users, Cauthorn says. |
| www.siliconbeat.com /entries/2004/12/28/competing_with_craigslist.html (589 words) |
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