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| | Selling guns to the gun-shy: Makers stress safety (Site not responding. Last check: 2007-11-03) |
 | | Sales of Smith and Wesson's gargantuan.50-caliber Magnum 500, introduced in 2003 as the most powerful production handgun on the market, seemed to accelerate in 2004 when the Violence Policy Center, a Washington gun-control group, issued a detailed report condemning the gun's outsize specifications and its purported ability to punch through most police body armor. |
 | | Under an overhauled management team that includes former executives from Harley-Davidson, Black and Decker and Coca-Cola, Smith and Wesson has been taking advantage of the controversy, furiously marketing a brand name that has an 87 percent recognition rate among the general public, says Mr. |
 | | This year alone, Smith and Wesson is sponsoring a Nascar team, producing a cable-television show and promoting a pistol match to raise money for kids with cancer. |
| www.post-gazette.com /pg/05209/545128.stm (1192 words) |
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