
	Where results make sense

Topic: Market demographics

In the News (Fri 17 Feb 12)

EXECUTIVE POWER

Iran

ANALYSIS

Pakistan

Family compact

	San Antonio Market Report: Demographics (Site not responding. Last check: 2007-10-21)
		State demographer Steve Murdock of the University of Texas at San Antonio said the growth in Texas is expected to come mainly in four geographic areas - metro Houston, Dallas-Fort Worth, the San Antonio-Austin corridor and the Texas-Mexico border, especially from Brownsville to Laredo.
		Active-duty demographics of the Air Force: -358,612 individuals are on active duty with 73,091 officers and 285,520 enlisted personnel.
		Active-duty demographics of the Air Force: -372,424 individuals are on active duty with 74,109 officers and 298,315 enlisted personnel.
	recenter.tamu.edu /mreports/SanAntonio12.asp (1531 words)

	Market Research
		With effective market research, you can determine the need for your service, a product's likelihood to sell, target-market demographics, and desirable store locations.
		Perform the market and competitive studies that are necessary to equip your team with the information it needs to make good decisions.
		Target your market with a thorough knowledge of whom it comprises.
	www.inc.com /guides/write_biz_plan/24018.html (575 words)

	IMDR2002 (Site not responding. Last check: 2007-10-21)
		The first phase of consmer market evolution in the 1980s and the 1990s was characterised by some major structural changes: changes in income distribution, increased product availability (in terms of both quality and quantity), increased competition, increased media penetration and improved advertising (impacting lifestyle).
		For example, during 1999-2000 when consumer markets were said to be on a revival track within the bounds of slowed economy, it is the salaried-class households that accounted for a very high share in consumption.
		Consumer finance is the key to future market growth, since (a) the income effect (boom) of the mid-1990s is over; (b) the latent demand of the mid-1990s has exhausted; and (c) there is no more "a readymade consumer market".
	www.ncaer.org /StartDownload.asp?File=/Upload/others/89/IMDR2002.html&Name=IMDR2002.html (1003 words)

	Houston Market Report: Demographics (Site not responding. Last check: 2007-10-21)
		A 2004 population estimate shows that families in the 25-44 age group comprise 32 percent of the population of the Greater Katy area, which are the communities within the Katy Independent School District, while children from birth to age 17 make up another 32 percent.
		Demographers confirmed that, over the next decade, Goose Creek school district's enrollment will grow too large for its schools to contain.
		Data analyzed in the WHA's Demographic & Development Trends survey found that West Houston residents have, on average, higher levels of education, income and white-collar employment than their counterparts in the CMSA as a whole.
	recenter.tamu.edu /mreports04/Houston12.asp (4246 words)

	U.S. Hispanic Market Demographics
		The number of Hispanic households is expected to increase at a faster pace than that of any other group in the United States, continuing a demographic explosion that began several decades ago.
		In other words, $3 out of every $5 flowing to Hispanic households in 2010 will be in the hands of this younger-than-average segment.
		MARKET OPPORTUNITY FOR MANY FIRMS "As the Hispanic market keeps growing both in size and buying power, companies in a wide variety of industries will enjoy significant marketing opportunities," says Lynn Franco, Director of The Conference Board's Consumer Research Center.
	www.ahorre.com /hispanicmarket.htm (298 words)

	sbdcnet> SBIC> Demographics (Site not responding. Last check: 2007-10-21)
		American Demographics is the primary resource for market research articles.
		State and County Quickfacts Most recent economic and demographic estimates by State and County.
		Demographic Characteristics of the Aging Population compiled by the Administration on Aging.
	sbdcnet.utsa.edu /SBIC/demographics.htm (885 words)

	Small Business Incubator - Market & Demographics Research (Site not responding. Last check: 2007-10-21)
		To obtain basic demographic data consult Summary File 1; also noteworthy are Summary File 2, which provides detailed data about racial groups in America, and Summary File 3, which provides social, economic and housing data accessible for all geographic levels.
		Offers individual market surveys of all US and Canadian cities where a daily newspaper is published.
		Marketing concepts include advertising, distribution, E-mail marketing, green marketing, integrated marketing, market research, relationship marketing.
	biz.multcolib.org /demog.html (1094 words)

	American Demographics: a market kept in the closet - gay and lesbian consumers - Industry Overview
		Marketers typically analyze population demographics using the RAGE matrix - for Race/ethnicity, Age, Gender and Education.
		Paul Poux, president of The Poux Company in New York City, which specializes in GLBT marketing, says that because advertisers, brand managers and media buyers do not normally read about the spending habits of this demographic in their daily diet of surveys and reports, many simply do not see the market at all.
		He has also tried to persuade marketers to put pressure on researchers, but while he is confident that his efforts are helping to create awareness about this missed market, he's seen little change.
	www.findarticles.com /p/articles/mi_m4021/is_2001_Nov_1/ai_79501202 (1394 words)

	Market Segmentation Research and Demographic Data for Profiling
		You can perform market research to segment a population or geography according to criteria important to your business: demographics, psychographics, lifestyle, customer or consumer preferences, buying patterns and more.
		ZIP Code demographics are popular and useful for examining market areas.
		SRC Allocate is a portfolio of tools and data that simplifies market analysis of geographic areas.
	www.empower.com /market-segmentation.htm (652 words)

	Rutgers University Libraries: Subject Research Guides: Business: Market Research
		Market research is essential for any business organization that wishes to stay in business.
		More modestly, the firm ESRI offers free demographic and lifestyle data with their ZIP Code Lookup, which include household income, home values, and a description of the predominant ACORN™ (A Classification of Residential Neighborhoods) lifestyle segment.
		Demographics USA is published by Market Statistics every year, with demographic and consumption data for counties and states.
	www.libraries.rutgers.edu /rul/rr_gateway/research_guides/busi/markres.shtml (1641 words)

	Podiatry Management: Know your market demographics: do some research before signing a managed care contract (Site not responding. Last check: 2007-10-21)
		One area that should be thoroughly evaluated prior to signing a participating agreement is the local market demographics.
		In my practice, which is approximately 90% physician referral, knowing the market shares of insurers for patients in the practices of my primary referrers is crucial to determining whether to participate.
		Without determining local market demographics, it is impossible to determine which carriers it makes sense to do business with.
	www.findarticles.com /p/articles/mi_m0LMB/is_6_23/ai_n6177079 (1167 words)

	EntreWorld - Starting Your Business
		This article analyzes the demographics, needs and tastes of people the advertisers and marketers will have to add to their calculations.
		For aspiring and active entrepreneurs, marketing boils down to careful analysis of prospective customers: where they live, what they earn.
		This article is comprehensive, covering all the bases for entrepreneurs wanting to establish the market viability of their new product idea.
	www.entreworld.org /Content/SYB.cfm?Topic=MktEDemo (568 words)

	Arbitron American Radio Listening Trends: Ratings and Shares by Market, Demographics, Dayparts
		The Hispanic Market Service is a robust, full-featured information service for 24 Hispanic markets that runs through Tapscan as well as Donovan, Strata, and other third party processing systems used by agencies, advertisers and radio stations across the United States.
		A key factor that would determine when and for how many markets we would add language weighting is the availability of appropriate universe estimates for the language preference of Hispanics.
		As with "discrete" demographic cells, socioeconomic demographic cells can be "summed" up by the reporting software to report broader socioeconomic categories.
	www.arbitron.com /radio_stations/hispanicservice.htm (346 words)

	Market Demographics (Site not responding. Last check: 2007-10-21)
		The 51,000 members of the SCCA are in themselves a valuable market.
		The average SCCA member spends $4,992 on parts, maintenance and after-market accessories for their street and competition cars...representing a total market of well over $100 million annually.
		Sponsoring a Club Racing driver can be a cost effective way to reach the local SCCA membership and if you advertise your sponsorship in Sportscar (SCCA's national magazine), the entire SCCA membership.
	home.rochester.rr.com /waylandracing/market.htm (152 words)

	Locating Marketing Information (Site not responding. Last check: 2007-10-21)
		Markets of the U.S. for business planners: Historical and current profiles of 183 U. urban economies by major section and industry, with maps, graphics, and commentary.
		Multi-volume set includes market research with comprehensive demographic profiles of designated market areas and media coverage of lifestyle profiles.
		Demographics, marketing, and income data arranged by county.
	www.regent.edu /lib/mba/market-print.html (865 words)

	Customer Analysis
		The marketing data was collected from more than 22,000 households, then projected to reflect the general population.
		It helps: (1) analyze demographic market profiles of 123 counties; (2) keep track of emerging trends and activities with 75 of today?s most popular consumer life style, interest and hobbies; and (3) identify markets with greater sales potential and separate consumer market segments so that you can target your advertising and marketing program accordingly.
		This compendium offers demographic, spending, and lifestyle statistics with 185 tables under eight topic areas such as education, health, income, labor force, living arrangements, population, spending, and wealth.
	www.butler.edu /library/research/srg/business/consumer.html (674 words)

	DRC Market Orientation print
		The broadest layer of market information and market research addresses the most general segmentation criteria - the market demographics.
		The second layer of a segmentation effort depicts the current status and trends within a market and the operating variables facing a company.
		While the three outer layers focus on the industry-wide variables which enable a company to segment its market, conditional market factors address those specific market opportunities which may be temporary but require detailed knowledge.
	www.dartmouth-research.com /market_o_PR.html (231 words)

	Demographics for the town of Buckeye Arizona (Site not responding. Last check: 2007-10-21)
		In April 2000, the Greater Phoenix Economic Council (GPEC) hired the Wadley-Donovan Group, Ltd. to conduct a labor market analysis of Greater Phoenix.
		The median age in this market is 32.4 years, which is second lowest of the four Greater Phoenix sub-markets and lower than the national average of 35.7 years.
		In addition to the 215,327 residents located within the market, the region has access to a population base of 1.5 million residents and 776,000 civilian laborers within a 30-minute commute zone.
	www.buckeyedevelopment.com /html/demographics.html (241 words)

	Target Marketing - Market Segmentation, Demographics, Trends
		This short primer on market segmentation from CCH Business Owner's Toolkit includes definitions of terms such as demographics and psychographics, outlines the ways large companies segment their markets, and lists cost-effective alternatives for smaller organizations.
		Marketing to the Fifty-Plus Market and to Early Retirees
		This is a wonderful site for accessing local market information for over 100 daily and community newspapers in Canada.
	www.museummarketingtips.com /links/demtrends.html (672 words)

	Market Demographics - Brunswick Bowling (Site not responding. Last check: 2007-10-21)
		Youth from the ages of six to 17 represent the fastest-growing segment of the market and represent 36% of all bowlers.
		It’s a demographic trend that promises a bright and profitable future for the industry.
		Currently, 75% of all center owners surveyed* forecast a revenue increase for their centers within the next year due to both center size, modernization, and new market demographic influences.
	www.brunswickbowling.com /market_demographics (325 words)

	Demographics - Population Statistics - Demographic Reports - Maps - Software (Site not responding. Last check: 2007-10-21)
		Demographic data forms the hub of consumer marketing research.
		Marketers, planners, developers, and policy makers all require accurate demographic profiles of their markets, customers and constituents in order to make well-informed decisions.
		Demographic data is the core information on which other derivative measurements and perspectives are formed, such as:
	www.claritasmarketing.com /demographics.html (214 words)

	Features in Marketing Plan Pro planning software - PaloAlto.com
		Marketing Plan Pro 6.0 is the fastest and easiest way to create a comprehensive marketing plan.
		Better understand your market with a thorough analysis of your market based on geographic, demographic and psychographic profiles.
		Marketing Plan Pro is based on a marketing plan format recognized by marketing consultants, including Philip Kotler, author of Marketing Management.
	paloalto.com /ps/mp/s/features_details.cfm?...&id=38 (481 words)

	market demographics (Site not responding. Last check: 2007-10-21)
		The US market for cleaning supplies hardware is a mature market, and is dominated by several manufacturers:
		Brand awareness is the principal purchasing criteria in consumers' minds....Manufacturers must generate more fashionable products continuously sd housewares are now available in a range of vibrant colors and are changed with reasonable regularity to match changing trends in household decor....
		Distributors supply the retail market through independant hardware outlets, some multiple supermarket chains and department stores....
	www.andrew.cmu.edu /course/39-600/demographics.html (215 words)

	Marketing Demographics Research
		The U.S. Youth Market, 2nd Edition, new Packaged Facts report, analyzes the lifestyles and attitudes of the 42 million young consumers in the 15- to 24-year-old age group.
		This market research report provides essential information every marketer and retail executive needs to know - why consumers buy and how to influence their purchasing.
		Men and women both feel they are not targeted appropriately by marketers- too many products are gender neutral and consumers feel there is a lack of products targeted directly at them.
	www.marketresearch.com /browse.asp?categoryid=81&SID=79697418-314805141-369335711 (1011 words)

	The Bond Market Association (Site not responding. Last check: 2007-10-21)
		The testimony urges Congress not to alter any fundamentals of the CFMA which encourage an orderly and innovative OTC derivative market; cautions that concerns over CFTC's ability to combat retail foreign-exchange fraud should be addressed in a way that does not upset the legal certainty of CFMA.
		Market Close Recommendations for Respect For The Aged and Autumn Equinox Holidays
		Recommended market closes in Japan for the Respect for the Aged (September 19) and Autumn Equinox (September 23) holidays.
	www.bondmarkets.com (389 words)

	DX Marketing Direct Mail And Digital Printing Solutions
		DX Marketing has a proven history of achieving results throughout all aspects of direct marketing.
		Our experience in market research and strategic development, combined with our expertise in the latest digital printing and market research technologies, provides our clients with an unmatched advantage - comprehensive marketing solutions that achieve results with greater efficiency.
		We help our clients maximize their marketing expenditures by identifying the key opportunities within their customer database - and developing successful campaigns to reach them.
	www.dxmarketing.com (221 words)

	Market Research Sources - Canadian Statistics
		When you click on a link you will be taken to a GDSourcing Site Summary which will tell you the data available at the web site and provide you with links.
		Many industry specific and local market databases are only available off-line.
		If you have a non-existent research budget or prefer to conduct your own research, our popular research guide Researching a Small Business will provide you with the references and skills you need to successfully source the data you require.
	www.gdsourcing.com /works/conmarket.htm (223 words)

	Mature Market Demographics Research
		This report examines the grey market in the context of the financial services sector, with the aim of giving providers enough insight into the behaviour and attitudes of older consumers to be able to better
		Many of the consumers who are now in their fifties and sixties are part of the 'baby boom' generation - the 'population bulge' born in the years immediately after the Second World War.
		Older adults, defined as age 55 and older, represent a strong potential market for travel suppliers in that many of them have enough disposable income and time to travel.
	www.marketresearch.com /browse.asp?categoryid=1099&... (1080 words)

	Demographics
		Results of these demographic studies, the effectiveness of using current methods for gathering consumer demographics, and proposed techniques are addressed in this chapter.
		Population Index is provided free of charge on the Web as a public service, thanks to financial support from NICHD and to funds obtained through subscriptions to the hard-copy journal.
		Handbook of Demographics for Marketing and Advertising: New Trends in the American Marketplace by William Lazer
	www.businessplans.org /topic51.html (703 words)

Try your search on: Qwika (all wikis)