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| | Federal Dilution Trademark Law |
 | | The Federal Trademark Dilution Act of 1995, which protects famous marks from uses that dilute their distinctiveness, even in the absence of any likelihood of confusion or competition, became effective on January 16, 1996. |
 | | However, if the defendant willfully intended to trade on the owner's reputation or to cause dilution of the famous mark, the owner of that mark may also be entitled to other remedies available under the United States Trademark Act, including defendant's profits, damages, attorneys' fees, and destruction of the infringing goods. |
 | | In addition, courts have traditionally dismissed state dilution claims unless there is also a finding of infringement or unfair competition based upon a likelihood of confusion. |
| www.ladas.com /BULLETINS/1996/FederalDilution.html (648 words) |
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