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| | Guardian | Multimillion dollar TV brand targets children worldwide |
 | | But, as a result of a multi-million dollar marketing alliance announced by some of the biggest global media names yesterday, millions of children around the world will soon be in its thrall. |
 | | Fox Kids, the worldwide children's television brand launched by Rupert Murdoch's News Corporation, and ABC Cable Networks, which is run by Disney, unveiled a corporate revolution that will result in children in countries as far apart as Israel and Brazil feasting on an action-adventure diet of Power Rangers, X-Men, Spiderman and Inspector Gadget. |
 | | "Jetix will be among the most widely distributed television brands for kids around the world and a showcase for new and existing action-adventure programmes, including the new season of the best-known series in the genre, Power Rangers," said Anne Sweeney, president of ABC Cable Networks Group and Disney Channel Worldwide. |
| www.guardian.co.uk /print/0,3858,4832405-103690,00.html (435 words) |
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