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| | Fonterra merges global ad into one firm - Breaking News - Business - Breaking News |
 | | Fonterra Brands managing director, Sanjay Khosla said the move was part of an increased focus and investment on a smaller number of high performing power brands which had the potential for stronger global appeal. |
 | | The president of BBDO worldwide, Andrew Robertson said Fonterra was focused and ambitious, and the company's Australasian chairman, Rob Morgan, said its record on both sides of the Tasman put it in a good position going into the pitch. |
 | | Fonterra's biggest offshore operation, a joint venture with Nestle known as Dairy Partners Americas, uses a big United States agency, Foote, Cone and Belding Worldwide, to handle all its advertising. |
| www.smh.com.au /news/Business/Fonterra-merges-global-ad-into-one-firm/2006/08/04/1154198295839.html (428 words) |
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