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| | The Fabric of Creativity |
 | | Gore's first marketing coup came with Gore-Tex. For Gore, which in essence is a component manufacturer, the challenge was to find a way to outflank the middlemen and talk directly to potential consumers -- the people who buy clothing in retail stores. |
 | | Gore is a strikingly contradictory company: a place where nerds can be mavericks; a place that's impatient with the standard way of working, but more than patient with nurturing ideas and giving them time to flourish; a place that's humble in its origins, yet ravenous for breakthrough ideas and, ultimately, growth. |
 | | Gore, a privately owned company, doesn't release its annual financial data, but a spokesperson says that the company has had "double digit" revenue growth for the past couple of years. |
| www.fastcompany.com /magazine/89/open_gore.html (3651 words) |
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