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| | USATODAY.com - Analysts stick to their guns as CEOs file suits (Site not responding. Last check: 2007-10-26) |
 | | Instead, Gradient is the creation of two former tenured college professors, Carr Bettis and Donn Vickrey, who say they have created software that dispassionately sifts through the stock market's white noise to reveal when companies are not as financially healthy as they appear. |
 | | Gradient's roots go back to 1992 when Bettis, a Ph.D. in business and a professor at Arizona State University, and Vickrey, a Ph.D. in accounting and a professor at the University of San Diego, were introduced through Vickrey's father, a professor at Arizona State. |
 | | In Gradient's early days, customers, as part of the annual subscription fee for access to all reports, could request additional research on a company that was already covered. |
| www.usatoday.com /money/markets/us/2006-03-27-gradient-scrutiny_x.htm (1235 words) |
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