| | Flexibility gives Greencore an advantage (Site not responding. Last check: 2007-10-20) |
 | | Frank Gaynor, Greencore’s capital marketing director, believes the underlying trend in this area is “a big increase in the diversity of consumers’ requirements only in the last couple of years”, and he was keen to see how far the company could take advantage of this with its proposed low-carb, low-fat and gluten-free product launches. |
 | | Greencore said in its statement that the need for flexibility was why bigger companies like itself were likely to improve, whilst smaller companies with less production and distribution capability would lose out in the UK convenience food sector. |
 | | Greencore currently only gets 29 per cent of income from retailers other than these, including forecourts, convenience stores and transport, and Gaynor wants this to rise to 35-36 per cent in the next three or four years. |
| www.bakeryandsnacks.com /news/news-ng.asp?n=56421-flexibility-gives-greencore (788 words) |