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Topic: Heinrich Nordhoff

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	Bücher im Verlag Karl Goerner: Die großen VW
		Heinrich Nordhoff, der seinerzeit uneingeschränkte Herrscher über VW, hatte bestimmt, daß das Prinzip des luftgekühlten Heckmotors beizubehalten sei.
		Heinrich Nordhoff, at this time the absolute leader over the Volkswagen company, had decided, that the principle of an air-cooled engine in the rear has to stay.
		The prosperity and the wishes of the people had increased and the beetle needed a big brother.
	www.karl-goerner.de /vw.htm (312 words)

	Heinrich Nordhoff at AllExperts
		Heinrich Nordhoff (January 6 1899 – April 12 1968) was a German engineer famous for his leadership of the Volkswagen company as it was rebuilt after World War II.
		Nordhoff attended technical college in Berlin and in 1927 began work for BMW working on aircraft engines but soon went to work for Opel where he gained experience of the automotive industry.
		Nordhoff announced in 1967 that he would retire by the end of the following year, and the Dr. Kurt Lotz would succeed him as managing director.
	en.allexperts.com /e/h/he/heinrich_nordhoff.htm (396 words)

	Reference.com/Encyclopedia/Heinrich Nordhoff
		Heinrich Nordhoff (January 6 1899 – April 12 1968) was a German engineer famous for his leadership of the Volkswagen company as it was rebuilt after World War II.
		Nordhoff attended technical college in Berlin, where he became a member of the Roman Catholic fraternity Askania-Burgundia and in 1927 began work for BMW working on aircraft engines but soon went to work for Opel where he gained experience of the automotive industry.
		Nordhoff announced in 1967 that he would retire by the end of the following year, and that Dr. Kurt Lotz would succeed him as managing director.
	www.reference.com /browse/wiki/Heinrich_Nordhoff (388 words)

	SuperBeetles.Com
		Apparently in the 1950's a letter of congratulations was sent to every VW owner that had taken good care of their car and driven over 100,000 kms without any major problems.
		That in itself is interesting enough, but the letter was said to have been signed by Heinz Nordhoff himself.
		Nordhoff attended technical college in Berlin, where he became a member of the Roman Catholic fraternity Askania-Burgundia and in 1927 began work for BMW working on aircraft engines.
	www.superbeetles.com /idlechatter/idlechatter.htm (4365 words)

	VW Mediaroom: DR. HEINRICH NORDHOFF 1899-1968
		WOLFSBURG, Germany - Heinrich Nordhoff was working as service manager in a Hamburg garage when the British Military Government of northern Germany appointed him Managing Director of the bombed-out Volkswagen factory in January, 1948.
		From the Hamburg garage, he rose to guide Volkswagen to a place of eminence among the automotive manufacturers of the world, and established the first truly international company in what was to become the Federal Republic of Germany.
		By 1968, Professor Nordhoff â“ the rank was conferred by the Technical University of Brunswick â“ could refect upon a company foruth among the car producers of the world, the leading auot exporter in the world and Germanyâs largest industrial enterprise.
	media.vw.com /article_display.cfm?article_id=9466 (377 words)

	ISPSO 2000 version (Site not responding. Last check: 2007-10-29)
		Heinrich Nordhoff played an eminent role in the reconstruction and ensuing prosperity, which persisted into the sixties – comparable only to the influence of Ferdinand Porsche during Volkswagen’s founding phase and after the War until his death in 1951.
		Nordhoff had previously been plant manager till the end of the War at Opel's truck factory, a former subsidiary of General Motors, which before World War II had been the biggest car manufacturer in Germany and on the European continent (Hauser 1937, p.
		In a metaphoric sense, all that seemed to be required was to exchange the eagle and the swastika as the former national emblems of the Volkswagen for a dove of peace, thus leaving the former spirit of mobilization and the determination to achieve victory totally unaffected.
	www.sba.oakland.edu /ispso/html/2000Symposium/sievers2000.htm (6923 words)

	Volkswagen in America: Take America
		In 1949, Nordhoff sent the Dutchman Ben Pon, a successful salesman at marketing the Volkswagen to anti-German Holland, to New York with a Beetle to use as a showpiece, in the interest of attracting dealers already in the foreign car industry in America to sell the beetle.
		Nordhoff wanted the rich American market for his people's car, and the end of 1953 marked a major change in the way that the Volkswagen would be sold to American's.
		Through the effort of Max van de Kamp, Heinrich Nordhoff, Carl Hahn, and Helmut Schmidt, VW was able to crack the shell, almost alone among imports and definately the pioneer, of the American auto market, and change not only the industry but also American culture in the process.
	honors.umd.edu /HONR269J/projects/haine/50.htm (1542 words)

	Vintage Volkswagen Club of America
		The part I found most interesting is the role Heinrich Nordhoff played in trying to convince Ford to make Volkswagen part of his empire.
		Nordhoff, the man who ran Volkswagen for twenty years is widely considered the savior of Volkswagen and a hero, because of his insistence on a one-model policy.
		Nordhoff and a vicepresident at Ford were buddies from their days at General Motors and they did make a run for it.
	www.vvwca.com /features/review/battle (1163 words)

	Inductees
		Prior to World War II, Nordhoff was an executive of Adam Opal AG, a German subsidiary of General Motors.
		After the war, Nordhoff was appointed Managing Director of the virtually destroyed Volkswagen factory in Wolfsburg.
		To rebuild Volkswagen, Nordhoff created a productive partnership between management and workers while also fostering humanitarian efforts in the town of Wolfsburg to create a free and open cultural community.
	www.automotivehalloffame.org /honors/index.php?cmd=view&id=104&type=inductees (246 words)

	Kombi
		The British rejected the project out of hand, but then the new General Director of the Volkswagen Factory, Heinrich Nordhoff recognised its potential, put himself behind it and rapidly succeeded in implementing it.
		Nordhoff commented, "With our Transporter we will be as uncompromising as with our Beetle.
		Heinrich Nordhoff had already made the world wait a long time for a new generation of Transporters.
	www.angelfire.com /sk2/kombi/hs.htm (4459 words)

	VW World
		Heinrich Nordhoff took over as managing director of the Volkswagen factory.
		One of his basic philosophies was continuous close contact with the workforce, whom he regarded as partners striving towards a common goal -- a philosophy still practiced at Volkswagen today.
		Heinrich Nordhoff forged ahead with the creation of a sales and service organization for Volkswagen, both in Germany and abroad.
	www.indiana.edu /~s305/vw/fourty01.htm (1329 words)

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