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| | Leeds Met - Tourism, Hospitality & Events School- Mr Ching-Wei Ho |
 | | Ching-Wei Ho obtained his Bachelor degree in Business Administration from Soochow University, Taiwan in 2000 and studied for an MA in Strategic Marketing at Manchester Metropolitan University in 2003/2004. |
 | | Ho, C. (2004), “The Power of Brands Between Manufacturers and Retailers”, The 1st International Conference for Retailing and Consumer Behaviour Research, Centre for International Research in Consumers Location and their Environments (The CIRCLE), Leeds Metropolitan University Headingley Campus, 23rd June 2004 |
 | | Ho, C. (2005), “Retail product branding and its evolution: a comparative study in the UK and Taiwan”, The 2nd International Conference on Consumer Behaviour and Retailing Research, Centre for International Research in Consumers Location and their Environments (The CIRCLE), Liechtenstein University of Applied Sciences, 27th May 2005 |
| www.lmu.ac.uk:81 /lsif/the/F25D968726A447A8BD5879C254993C2D.htm (289 words) |
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