| | IDP has beef with MTV over 'Super Size Me' ads (Site not responding. Last check: 2007-10-29) |
 | | Roadside Attractions and Samuel Goldwyn Films, which distribute films together through IDP, and the MTV cable network all found themselves in a bit of a pickle Wednesday over a commercial spot for the Morgan Spurlock documentary "Super Size Me," in which Spurlock spends a month eating nothing but food at McDonald's. |
 | | According to IDP spokesman RJ Millard, because Spurlock's award-winning documentary is expanding into additional theaters this weekend, IDP approached MTV about an ad buy that would see its commercial play on the youth-oriented music net over the Memorial Day weekend. |
 | | Millard said MTV told IDP that it would not accept the spot without revisions and that it would not run the spot, once revised, in any commercial pods that also featured ads for any fast-food restaurants. |
| www.hollywoodreporter.com /thr/article_display.jsp?vnu_content_id=1000520016 (467 words) |