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| | ONLINE, March 2001 | On the Net, iWon: What Value for the Information Professional? |
 | | The iWon approach has proved successful for the company, and for those few lucky cash prize winners, but it leads to many questions for the information professional. |
 | | The founders of iWon came up with the very simple and effective idea of giving away cash prizes to attract users: $10,000 every day, $1,000,000 every month, with a $10,000,000 yearly prize. |
 | | But for those partners like iWon that also use the GEN3 database, if insufficient hits are found in the Best of the Web database, Inktomi will then also pull results from the GEN3 database, which ups the number of Web pages searched to about 500 million. |
| www.onlinemag.net /OL2001/net3_01.html (1837 words) |
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