| | INNOVATION: Bringing New Ideas to Life (Your first-ever Business e-Coach) (Site not responding. Last check: ) |
 | | innovation is the result of bringing to life a new way to solve the customer's problem – through a new product or service development - that benefits both the customer and the sponsoring company. |
 | | Until recently innovation has been seen principally as the means to turn research results into commercially successful products, but not all research leads to innovation and not all innovation is research-based. |
 | | Firms which are successful in realizing the full returns from their technologies and innovations are able to match their technological developments with complementary expertise in other areas of their business, such as manufacturing, distribution, human resources, marketing, and customer service. |
| www.1000ventures.com /business_guide/innovation.html (1097 words) |