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	Jay Sarno - Wikipedia, the free encyclopedia
		Jay Sarno was born in Saint Joseph, Missouri.
		Sarno's idea was that, while children could go and use their money having fun at the circus' their parents, likewise, would use the money at the casino.
		Sarno could not complete his dream of opening the "Grandissimo"; death surprised him during the planning stages of what would have been his third business venture in Las Vegas.
	en.wikipedia.org /wiki/Jay_Sarno (1157 words)

	Caesars Palace
		Sarno's hotel was originally going to be called the Cabana Palace, then Desert Palace, then Caesars Palace, with the emblem of a chesty female dipping grapes into the waiting mouth of a recumbent Roman, fitted out in a toga, laurel wreath and phallic dagger.
		Sarno even had long discussions about the apostrophe in "Caesar's" - which he banished because the possessive "would mean that it was the place of only one Caesar".
		Sarno liked them so much that he insisted that full-scale, full-color figures of vestal maids and plumed centurions be added to the base of the actual sign.
	www.dice702.com /obscaesars_palace.htm (1794 words)

	Online Gambling Poker Games Casino Guide Slots Roulette Wagering
		Jay Sarno (1922-1984) was a Las Vegas business entrepreneur who owned some important hotels there.
		Jay Sarno was born in Missouri, during the era of the Great Depression.
		Sarno was always suspected of being involved with the mob in one of or the another, as aforementioned.
	www.bestcasinosreview.com /Casino-magnates-Jay-Sarno.htm (1133 words)

	The Paintings and Sculptures of Montyne
		Jay Sarno built Caesars Palace in Las Vegas, Nevada, and the main theme was from the Montyne float that had captured the attention of millions.
		Sarno and Montyne became wonderful friends and their relationship lead Montyne and his family to the city in the desert in 1968.
		At the same time of the disappearance of "The Inferno" Jay Sarno’s prize statue of Montyne’s "Rape of The Sabine" was stolen.
	www.geocities.com /the_vaughn_family/Montyne.html (1801 words)

	Creative Loafing Atlanta
		Located on the corner of Peachtree and 7th streets, the Cabana was the first of many flashy hotels developed by casino-mogul Jay Sarno.
		Initially the object of Sarno's flirtations, Harris demonstrated her skill as an interior designer and helped the developer realize his vision of rococo modernism.
		Sarno managed the property during the peak years of Vegas until the late '80s when his success began to wane.
	atlanta.creativeloafing.com /gyrobase/PrintFriendly?oid=oid:8519 (775 words)

	The First 100 Persons Who Shaped Southern Nevada
		Joyce and Jay were still married at this time, but the couple remained friendly even after divorce, and family occasions were observed as long as Jay lived.
		Jay Sarno and his wife, Joyce, take a ride on one of Circus Circus' elephants.
		Sarno tried the rest of his life to raise money for a giant hotel to be called the Grandissimo.
	www.1st100.com /part3/sarno.html (2016 words)

	Jay Sarno
		Sarno was well known as a compulsive personality, so Vegas was a dangerous, yet welcoming, place for him.
		In Sarno's case it was the Grandissimo, a 6,000 room hotel stocked with waterfalls and fountains.
		The famous developer Steve Wynn recognized Sarno's vision with construction of the Mirage and subsequent resorts, all surrounded with lots and lots of water.
	www.vegashotspots.com /hall_of_fame/who_built_vegas/jay_sarno/index.php (408 words)

	Jay Sarno (Site not responding. Last check: 2007-11-02)
		The two got their start after meeting Jimmy Hoffa and in 1958 receiving a loan from the Teamsters Central States Pension Fund to build a motel.
		Sarno was the creator of Caesars Palace and Circus Circus casinos, his primary innovations being the heavy use of a theme, and forcing foot traffic to pass through the lucrative casino area.
		The FBI considered Sarno to be a front for the Eastern/Midwestern Mafia.
	www.nndb.com /people/210/000116859 (94 words)

	Amazon.com: "Jay Sarno": Key Phrase page (Site not responding. Last check: 2007-11-02)
		Jay Sarno, the owner of Caesars Palace in Las Vegas, wanted to provide "a little true opulence" for guests,...
		Caesars Palace had a single genius and driving force, something rare in a business dominated by groupthink: Jay Sarno, formerly the operator of the Cabana chain of motor hotels, and a visionary the likes of which the industry has...
		Jay Sarno, owner of a chain of theme hotels, was a frequent visitor to Vegas in the 1960s to play craps, at...
	www.amazon.com /phrase/Jay-Sarno (549 words)

	Las Vegas Business Press :: Columnists : Jay Sarno's legacy stands tall on the Strip
		Jay Sarno's legacy stands tall on the Strip
		So perhaps Jay Sarno had the right idea 28 years ago when he opened Circus Circus -- its roster of acrobats, contortionists and tumblers is perhaps the original constantly renewing Vegas attraction.
		He would no doubt approve of today's fast pace of change, and be the first to roll out something new to captivate the quickly jaded masses.
	www.lvbusinesspress.com /articles/2006/04/17/columnists/col02.txt (780 words)

	A Colourful Character
		As the father of the theme resort, Jay Sarno brought family and fantasy to the Las Vegas Strip with Caesars Palace and Circus Circus.
		Rome was not built in a day, but it took Jay Sarno just two years to create it's successor in the desert.
		Sarno's last and grandest vision, a 6000 room hotel to be called Grandissimo, never became a reality.
	www.casinotimes.co.uk /articles/2006-07/character-190706.htm (413 words)

	The Timeshare Beat: Renowned Judges Will Evaluate Nominations in Sarno Awards, First Program to Recognize Excellence in ...
		The Sarno Awards will be the pre-eminent honors achieved by the best in the field of casino resort design.
		Judges for the Sarno Awards are some of the most renowned experts in the field of architecture and design.
		The awards are named after Jay Sarno, who designed the Caesars Palace and Circus Circus casino resorts in Las Vegas, the first two "themed" casinos in the world.
	www.thetimesharebeat.com /2003/htl/june/0609-01h.htm (534 words)

	Las Vegas Founders
		8) Jay Sarno -- Writes A.D. Hopkins in The First 100 -- Portraits of Men and Women Who Shaped Las Vegas, "You can get into an argument over who started the Las Vegas Strip, but there’s no question that it was Jay Sarno who changed it forever.
		His design team came up with the concept for Caesars Palace, which was the town’s thematic standard for more than 20 years.
		Jay Sarno died in 1984 in a suite at Caesars of a heart attack at age 62.
	www.lasvegasmikey.com /founders.htm (1374 words)

	TIME.com: Midway on the Strip -- Nov. 29, 1968 -- Page 1
		Jay Sarno, 47, who two years ago opened the garish, pseudo-Roman Caesar's Palace, is trying a new approach.
		Circus Circus has drawn an average of 15,000 people a day, including the woman who on opening day broke her leg sliding down a fire pole intended to convey guests from level to level (the pole is no longer in use).
		Owners are finding that, though gross gambling revenues are still growing (up 14.3% last year), their profits are being cut by what Sarno calls "the spiraling cost of customer attraction." A top entertainer like Frank Sinatra can command $100,000 a week; a production of Fiddler on the Roof costs $70,000 a week.
	www.time.com /time/magazine/article/0,9171,841530-1,00.html (772 words)

	Ashland Daily Tidings :: Family fights destruction of iconic Las Vegas statues :: October 28, 2006
		The late Jay Sarno, who founded Caesars Palace and Circus Circus, and is considered to have originated in the two hotels the heavily themed resort concept that dominated the gambling industry for decades, commissioned Montyne in 1967 to sculpt the statues.
		Montyne's surviving son, Lamont Sudbury, said the destruction violated one of the terms of Sarno's agreement with his father, that Montyne and his family would have first right of refusal if the statues were ever to be disposed of or sold.
		Her sister, September Sarno, said, "My immediate thought is that over time every building that winds up remaining gets a face-lift.
	www.dailytidings.com /2006/1028/stories/1028_biz_treasure.php (675 words)

	Railroad club helps educate community about train safety \| The San Diego Union-Tribune
		Sarno is giving presentations at area schools about train safety.
		Sarno, a certified presenter with Operation Lifesaver, is slated to give a train-safety talk Monday at San Marcos Middle School.
		Sarno has been giving safety presentations for about seven years.
	www.signonsandiego.com /uniontrib/20061101/news_lz1mi1rail.html (426 words)

	Die is Cast: Thoughts on a World of Chance » Bill and Jay’s Excellent Adventure
		Since both Bill Harrah and Jay Sarno are deceased, I’m talking about the companies that claim them as founders: Harrah’s Entertainment and Caesars Entertainment.
		The Harrah’s acquisition plan, like MGM Mirage’s, was likely to attract scrutiny from antitrust regulators at the U.S. Federal Trade Commission or Justice Department, as well as at several states, the Journal said.
		Of course, this is less about Bill Harrah and Jay Sarno than it is about Gary Loveman and Wally Barr, respective leaders of HET and CZR.
	www.dieiscast.com /2004/07/14/bill-and-jays-excellent-adventure (694 words)

North Coast Repertory Theatre</a></td></tr> <tr><td valign=top><img style="margin-top:4px;" src=/images/a.gif></td><td></td><td> <b>Jay</b> <b>Sarno</b> has been a resident of San Diego County since 1980 and is the Co-owner of Crescent Design, Inc., a designer and manufacturer of factory automation and test equipment. </td></tr> <tr><td valign=top><img style="margin-top:4px;" src=/images/a.gif></td><td></td><td> He was a member of the Board of Trustees from <a href="/topics/1984" title="1984" class=fl>1984</a> through 1989 and served as President for 3 years. </td></tr> <tr><td valign=top><img style="margin-top:4px;" src=/images/a.gif></td><td></td><td> <b>Jay</b> is involved with the Transit Alliance for a Better North County, Operation Lifesaver, Inc., Portola Railroad Museum and a supporter of many local theatres.</td></tr> <tr><td></td><td colspan=2><font color=gray>www.northcoastrep.org /about_board.html</font> (1207 words)</td></tr> </table> </td> </tr> </table><body face="Arial"> <br> <table cellpadding=0> <tr> <td> </td> <td> <table > <tr><td> </td><td colspan=2><u>Caesars Palace Tries to Lure the Masses</u> <i>(Site not responding. Last check: 2007-11-02)</i></td></tr> <tr><td valign=top><img style="margin-top:4px;" src=/images/a.gif></td><td></td><td> Caesars Entertainment has wrapped up construction on the Roman Plaza, the new pedestrian entrance to <a href="/topics/Caesars-Palace" title="Caesars Palace" class=fl>Caesars Palace</a> that replaces the landmark people mover at the resort <b>Jay</b> <b>Sarno</b> opened in <a href="/topics/1966" title="1966" class=fl>1966</a>. </td></tr> <tr><td valign=top><img style="margin-top:4px;" src=/images/a.gif></td><td></td><td> The new plaza at the intersection of Flamingo Road and the Strip is the site of entertainment and retail operations and for the first time turns <a href="/topics/Caesars-Palace" title="Caesars Palace" class=fl>Caesars Palace's</a> main entrance into a profit center and marketing tool. </td></tr> <tr><td valign=top><img style="margin-top:4px;" src=/images/a.gif></td><td></td><td> <b>Sarno</b> complained about <a href="/topics/Caesars-Palace" title="Caesars Palace" class=fl>Caesars Palace</a>, which he developed, from its opening day because it was set too far back from the Strip.</td></tr> <tr><td></td><td colspan=2><font color=gray>www.therx.com /blog_caesars-palace-tries-to-lure-the-masses.php</font> (640 words)</td></tr> </table> </td> </tr> </table><body face="Arial"> <br> <table cellpadding=0> <tr> <td> </td> <td> <table > <tr><td> </td><td colspan=2><a href="http://www.bestcasinosreview.com/Caesars-Palace.htm">Online Casino Reviews Internet Gambling Las Vegas Poker Games</a></td></tr> <tr><td valign=top><img style="margin-top:4px;" src=/images/a.gif></td><td></td><td> <b>Sarno</b> thought that people should feel they were at a king's home while at his <a href="/topics/Hotel" title="Hotel" class=fl>hotel</a>. </td></tr> <tr><td valign=top><img style="margin-top:4px;" src=/images/a.gif></td><td></td><td> <b>Sarno</b> contracted many companies to built the <a href="/topics/Hotel" title="Hotel" class=fl>hotel</a>, from the Roman landscapes it presents, to the water fountains that have been stages of various events and the <a href="/topics/Hotel" title="Hotel" class=fl>hotel's</a> swimming pools. </td></tr> <tr><td valign=top><img style="margin-top:4px;" src=/images/a.gif></td><td></td><td> Soon after, <b>Sarno</b> bought the land from Kerkorian for five million <a href="/topics/US-dollar" title="US dollar" class=fl>dollars</a>.</td></tr> <tr><td></td><td colspan=2><font color=gray>www.bestcasinosreview.com /Caesars-Palace.htm</font> (812 words)</td></tr> </table> </td> </tr> </table><body face="Arial"> <br> <table cellpadding=0> <tr> <td> </td> <td> <table > <tr><td> </td><td colspan=2><u>Jay Sarno: Builders and Pioneers. CasinoLegends.Net.</u> <i>(Site not responding. Last check: 2007-11-02)</i></td></tr> <tr><td valign=top><img style="margin-top:4px;" src=/images/a.gif></td><td></td><td> <b>Jay</b> <b>Sarno</b> is the father of the theme resort. </td></tr> <tr><td valign=top><img style="margin-top:4px;" src=/images/a.gif></td><td></td><td> He has brought family and fantasy to the <a href="/topics/Las-Vegas%2C-Nevada" title="Las Vegas%2C Nevada" class=fl>Las Vegas</a> strip with <a href="/topics/Caesars-Palace" title="Caesars Palace" class=fl>Caesars Palace</a> and <a href="/topics/Circus-Circus" title="Circus Circus" class=fl>Circus Circus</a>. </td></tr> <tr><td valign=top><img style="margin-top:4px;" src=/images/a.gif></td><td></td><td> <b>Jay</b> <b>Sarno</b> -<a href="/topics/Circus-Circus" title="Circus Circus" class=fl> Circus Circus </a>- <a href="/topics/Caesars-Palace" title="Caesars Palace" class=fl>Caesar's Palace</a></td></tr> <tr><td></td><td colspan=2><font color=gray>www.casinolegends.net /jaysarno.htm</font> (47 words)</td></tr> </table> </td> </tr> </table><body face="Arial"> <br> <table cellpadding=0> <tr> <td> </td> <td> <table > <tr><td> </td><td colspan=2><u>Strip resorts have roots in FL and Mexico - SportsCrew Forums</u> <i>(Site not responding. Last check: 2007-11-02)</i></td></tr> <tr><td valign=top><img style="margin-top:4px;" src=/images/a.gif></td><td></td><td> It was the Fontainebleau that also influenced <b>Jay</b> <b>Sarno</b>, the developer of <a href="/topics/Caesars-Palace" title="Caesars Palace" class=fl>Caesars Palace</a> and <a href="/topics/Circus-Circus" title="Circus Circus" class=fl>Circus Circus</a>. </td></tr> <tr><td valign=top><img style="margin-top:4px;" src=/images/a.gif></td><td></td><td> <b>Sarno</b> started with a Roman-themed <a href="/topics/Hotel" title="Hotel" class=fl>hotel</a> in Atlanta called the Cabana. </td></tr> <tr><td valign=top><img style="margin-top:4px;" src=/images/a.gif></td><td></td><td> All the things that people liked (were) right there, dished up by <b>Jay</b> <b>Sarno,"</b> Wynn said.</td></tr> <tr><td></td><td colspan=2><font color=gray>www.sportscrew.com /vb/showthread.php?t=36646</font> (949 words)</td></tr> </table> </td> </tr> </table><body face="Arial"> <br> <table cellpadding=0> <tr> <td> </td> <td> <table > <tr><td> </td><td colspan=2><a href="http://www.assetsmagazine.com/content/view/1/2">Assets Magazine - A HUNDRED GRAND SAYS YOU MISS THE PUTT!</a></td></tr> <tr><td valign=top><img style="margin-top:4px;" src=/images/a.gif></td><td></td><td> Once, when <b>Sarno</b> was convinced one of his opponents cheated him, he confronted the miscreant with his suspicions. </td></tr> <tr><td valign=top><img style="margin-top:4px;" src=/images/a.gif></td><td></td><td> Of course, what <b>Jay</b> didn't know was that his "best friend" had slipped the polygrapher $5,000 to give him a passing grade. </td></tr> <tr><td valign=top><img style="margin-top:4px;" src=/images/a.gif></td><td></td><td> The thing was, <b>Sarno</b> loved to play golf, and these were his companions, and I think he was afraid that if he protested too much they wouldn't play with him any more.</td></tr> <tr><td></td><td colspan=2><font color=gray>www.assetsmagazine.com /content/view/1/2</font> (3399 words)</td></tr> </table> </td> </tr> </table><body face="Arial"> <br> <table cellpadding=0> <tr> <td> </td> <td> <table > <tr><td> </td><td colspan=2><a href="http://www.1st100.com/part3/bennett.html">The First 100 Persons Who Shaped Southern Nevada</a></td></tr> <tr><td valign=top><img style="margin-top:4px;" src=/images/a.gif></td><td></td><td> An option to buy came with the lease, and the partners eventually exercised that option in a complex transaction that would not be complete until 1983. </td></tr> <tr><td valign=top><img style="margin-top:4px;" src=/images/a.gif></td><td></td><td> (Other industry watchers, however, say <b>Sarno's</b> biggest mistake was opening with no rooms at all, in the mistaken belief the unusual casino would attract all the players it needed from less interesting properties.) Bennett prefers to talk about changes he and Pennington wrought, starting by adding a 395-room tower. </td></tr> <tr><td valign=top><img style="margin-top:4px;" src=/images/a.gif></td><td></td><td> Acquiring a new site at Tropicana Avenue and the Strip, the company resumed founder <b>Sarno's</b> practice of establishing some exotic theme and carrying it out in such detail that a visit to the resort became a pleasurable escape from reality.</td></tr> <tr><td></td><td colspan=2><font color=gray>www.1st100.com /part3/bennett.html</font> (2219 words)</td></tr> </table> </td> </tr> </table><body face="Arial"> <br> <table cellpadding=0> <tr> <td> </td> <td> <table > <tr><td> </td><td colspan=2><a href="http://www.joebobbriggs.com/vegasguy/vg20010626.html">The Vegas Guy - Week of 02/04/2001</a></td></tr> <tr><td valign=top><img style="margin-top:4px;" src=/images/a.gif></td><td></td><td> Of course, Caesars made <a href="/topics/Money" title="Money" class=fl>money</a> from the day it opened in <a href="/topics/1966" title="1966" class=fl>1966</a>, and three years later <b>Sarno</b> sold out for $60 million that he pumped into his even goofier brainstorm, <a href="/topics/Circus-Circus" title="Circus Circus" class=fl>Circus Circus</a>. </td></tr> <tr><td valign=top><img style="margin-top:4px;" src=/images/a.gif></td><td></td><td> When <b>Jay</b> <b>Sarno</b> died in <a href="/topics/1984" title="1984" class=fl>1984</a>, Caesars was still at the top of its form. </td></tr> <tr><td valign=top><img style="margin-top:4px;" src=/images/a.gif></td><td></td><td> Legend has it, in fact, that he died in a Caesars suite he was sharing with a couple of beautiful girls half his age.</td></tr> <tr><td></td><td colspan=2><font color=gray>www.joebobbriggs.com /vegasguy/vg20010626.html</font> (1030 words)</td></tr> </table> </td> </tr> </table><body face="Arial"> <br> <table cellpadding=0> <tr> <td> </td> <td> <table > <tr><td> </td><td colspan=2><a href="http://www.arlingtoncemetery.net/hwald.htm">Harry Wald, Brigadier General, United States Army</a></td></tr> <tr><td valign=top><img style="margin-top:4px;" src=/images/a.gif></td><td></td><td> After the war, while in San Francisco, Wald became friends with <b>Jay</b> <b>Sarno</b>, who in the 1960s made him project manager for the construction of <a href="/topics/Caesars-Palace" title="Caesars Palace" class=fl>Caesars Palace</a>, then the most opulent resort on the Strip, which set the standard for today's mega-resorts. </td></tr> <tr><td valign=top><img style="margin-top:4px;" src=/images/a.gif></td><td></td><td> In addition to his sister, Hanna Marcus of San Francisco, Wald is survived by his wife, Maryellen McPeak; a son, Kerry Lee Eichenwald; a daughter, Allyson Wald Butto, and a grandson, Christian Butto, all of <a href="/topics/Las-Vegas%2C-Nevada" title="Las Vegas%2C Nevada" class=fl>Las Vegas</a>. </td></tr> <tr><td valign=top><img style="margin-top:4px;" src=/images/a.gif></td><td></td><td> Shortly after the war, Wald, then living in San Francisco, became friends with <b>Jay</b> <b>Sarno</b>, who in <a href="/topics/1964" title="1964" class=fl>1964</a> made him project manager for the construction of <a href="/topics/Caesars-Palace" title="Caesars Palace" class=fl>Caesars Palace</a>, then the most opulent project on the Strip.</td></tr> <tr><td></td><td colspan=2><font color=gray>www.arlingtoncemetery.net /hwald.htm</font> (1227 words)</td></tr> </table> </td> </tr> </table><body face="Arial"> <br> <table cellpadding=0> <tr> <td> </td> <td> <table > <tr><td> </td><td colspan=2><a href="http://www.lasvegascitylife.com/articles/2006/10/19/777_666/six.txt">Las Vegas City Life</a></td></tr> <tr><td valign=top><img style="margin-top:4px;" src=/images/a.gif></td><td></td><td> Maybe that's why this summer MGM <a href="/topics/The-Mirage" title="The Mirage" class=fl>Mirage</a>, owners of the <a href="/topics/Circus-Circus" title="Circus Circus" class=fl>Circus Circus</a>, ripped out four of the five statues that once stood in front of the casino and tossed them in a landfill. </td></tr> <tr><td valign=top><img style="margin-top:4px;" src=/images/a.gif></td><td></td><td> According to a story in the Review-Journal, the junked statues were the work of artist Montyne, a former <a href="/topics/Circus" title="Circus" class=fl>circus</a> performer, who was commissioned to do create the pieces in 1967 by <a href="/topics/Circus-Circus" title="Circus Circus" class=fl>Circus Circus</a> founder <b>Jay</b> <b>Sarno</b> himself. </td></tr> <tr><td valign=top><img style="margin-top:4px;" src=/images/a.gif></td><td></td><td> But that was back in the day, when casinos had individual personalities behind them, and not the unfeeling hive mind of shareholders whose glittering bug eyes are forever focused on the bottom line.</td></tr> <tr><td></td><td colspan=2><font color=gray>www.lasvegascitylife.com /articles/2006/10/19/777_666/six.txt</font> (164 words)</td></tr> </table> </td> </tr> </table><script language="JavaScript">  </script> <script language="JavaScript">  </script> <script language="JavaScript" src="http://pagead2.googlesyndication.com/pagead/show_ads.js"> </script> <br> <p style="margin-left:30px;font-size:13px;"><b>Try your search on: <a href="http://www.qwika.com/find/Jay Sarno">Qwika</a> (all wikis)</b></p> <form action=http://www.factbites.com/search.php><table width="100%" cellspacing=0 cellpadding=0 border=0><tr><td background="/images/f1.gif"><table cellspacing=0 cellpadding=0 border=0 background="/images/b.gif"><tr><td><img src="/images/f2.gif" width=38 height=37 alt=" "/></td><td><table cellspacing=0 cellpadding=0 border=0><tr><td><a href="/"><img src="/images/f3.gif" width=95 height=37 alt="Factbites" border=0 /></a><img src="/images/b.gif" width=15 height=1 alt=" "/></td><td valign=bottom><input type=text size=30 name=kp><img src="/images/b.gif" width=2 height=1 alt=" " /><input type=submit value=" Find » " class=b2></td></tr></table></td></tr><tr><td> </td><td><span class=f> <a href="http://www.factbites.com/about_us.php">About us</a> | <a href="http://www.factbites.com/why_use_us.php">Why use us?</a> | <a href="http://www.factbites.com/reviews.php">Reviews</a> | <a href="http://www.factbites.com/press.php">Press</a> | <a href="http://www.factbites.com/contact_us.php">Contact us</a> <br />Copyright © 2005-2007 www.factbites.com Usage implies agreement with <a href=http://www.factbites.com/terms_and_conditions.php>terms</a>.</span></td></tr></table><img src="/images/b.gif" width=450 height=1 alt=" " /></td></tr></table></form> <script src="http://www.google-analytics.com/urchin.js" type="text/javascript"> </script> <script type="text/javascript"> _uacct = "UA-317061-4"; 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