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	John Sculley - Wikipedia, the free encyclopedia
		John Sculley (born April 6, 1939) was president of PepsiCo during the 1970s and early 1980s until he became CEO of Apple Computer on April 8, 1983.
		Sculley was born in the United States, but within a week of his birth, he and his family were relocated to Bermuda, and subsequently to Brazil and Europe.
		Sculley turned his attention to politics in the early 1990s on behalf of Republican Tom Campbell, who in 1992 was running in California for a US Senate seat.
	en.wikipedia.org /wiki/John_Sculley (1949 words)

	John Sculley
		It was Sculley who sat next to Hillary Rodham Clinton during the President's first State of the Union address in January 1993.
		Sculley, 55, joined Apple in 1983 from Pepsico Inc, where he had risen from marketing executive to the company's president.
		As for John Sculley, the years since he was mentioned as a possible member of Clinton's cabinet have been difficult.
	www.pbs.org /wgbh/pages/frontline/president/players/sculley.html (746 words)

	Past Keynotes (Site not responding. Last check: 2007-10-08)
		John Sculley was CEO of Apple Computer from 1983 through 1993 and became Chairman in 1986.
		Sculley joined Apple the company was under $600 million in revenue and by the time he left, Apple's revenue exceeded $8 billion.
		Sculley, Apple's 1984 commercial introduction of the Macintosh was selected as TV Commercial of the Decade by Advertising Age.
	www.streamingmedia.com /speakers/jsculley98.html (370 words)

	John Sculley - Psychology Central (Site not responding. Last check: 2007-10-08)
		Sculley was born in the United States, but within the week of his birth, he and his family were relocated to Bermuda.
		Sculley later acknowledged this was his greatest mistakeMacWorld, John Sculley Admits Intel Blunder (2003), averring he should instead have translated to the dominant Intel architecture.
		Image:Sculley-interview.jpg Sculley turned his attention to politics in the early 1990s on behalf of Republican Tom Campbell, who in 1992 was running in California for a US Senate seat.
	psychcentral.com /psypsych/John_Sculley (1858 words)

	Sculley explains how he missed the chance to trash Apple \| The Register
		Earlier this week former Apple CEO John Sculley claimed that one of the "biggest mistakes I've ever made" was turning down Andy Grove's suggestion, in the late 80s, that Apple switch from the Motorola 68000 processor line to Intel's x86.
		Sculley is now a partner in investment outfit Sculley Brothers, and is surely well-placed to survey the smouldering, unprofitable ruin that the identikit commodity PC market has largely become.
		Sculley's problem in the late 80s was not that he wasn't shipping Intel boxes but that Apple didn't have the brand, volume, logistics advantage.
	www.theregister.co.uk /2003/10/10/sculley_explains_how_he_missed (1103 words)

	Hospitality Net - Industry News - John Sculley Opens HITEC 2001 - Summary Of Keynote
		John Sculley, partner, Sculley Brothers LLC, started off HITEC 2001 with a captivating speech covering his marketing strategies during his years as a head of large companies to now taking an advisory role with early stage companies that have exciting growth opportunities.
		Sculley was Pepsi president and CEO from 1981 to 1986, and afterwards CEO of Apple Computers through to 1993.
		Sculley also reviewed the impact recent innovations in technology have had on the hospitality industry consumer markets, and revealed some of the concepts his companies are developing for the millennium ahead.
	www.hospitalitynet.org /news/4008424.html (299 words)

	John Sculley speaks for International Speakers Bureau (Site not responding. Last check: 2007-10-08)
		John Sculley is a partner in Sculley Brothers LLC, a private investment firm founded by brothers Arthur, David and John Sculley in 1995.
		Sculley joined Apple in 1983 when the Company was under $600 million in revenue and, by the time he left, Apple's revenue exceeded $8 billion.
		Sculley built his reputation in marketing while he was President and CEO of Pepsi for five years prior to joining Apple and held marketing and management positions in the soft drink giant for 16 years.
	www.internationalspeakers.com /speaker_info.asp?s=ISBB-553CZ9 (729 words)

	Hospitality Net - Industry News - HITEC 2001 - John Sculley - Coaching New Businesses All Over The World
		John Sculley will be giving the HITEC Keynote Address on Tuesday, June 26 at the Orange County Convention Center in Orlando, Fla. from 8:00 to 9:45 a.m.
		In 1995, John Sculley and his two brothers formed Sculley Brothers LLC, a private investment firm whose mission is to help build new companies for the new economy.
		John, the oldest of the three, was Pepsi president and CEO from 1981 to 1986, and afterwards CEO of Apple Computers through to 1993.
	www.hospitalitynet.org /news/4008385.html (2312 words)

	The Honolulu Advertiser \| Business (Site not responding. Last check: 2007-10-08)
		Sculley, 61, was raised on Bermuda, where his father practiced law and where tourism was the No. 1 industry.
		Sculley, who left Apple seven years ago, is a venture capitalist, seeking out high-tech startup companies that may be low on cash but rich on intellectual capital.
		Sculley points to his own experience in Bermuda, where the island of roughly 50,000 residents created an international electronic stock exchange, trading $90 billion a year in a room the size of a large bathroom.
	the.honoluluadvertiser.com /2000/May/20/business12.html (541 words)

	John Sculley and Steve Jobs
		John Sculley had been vice-president at PepsiCo where he had successfully made Pepsi the number one brand in the Cola Wars.
		Moreover, at the 1985 annual meeting, Jobs and Sculley neglected the fact that 70 percent of the company's sales were still due to the Apple II, whereas the Macintosh accounted for o nly 30 percent.
		When Sculley was informed that Jobs intended to remove him insidiously from the company, he was quite concerned, but then decided to choose the company's welfare over his friendship to its visionary co-founder.
	www.silicon-valley-story.de /sv/apple_sculley.html (831 words)

	Happiness and the Downwardly Mobile CEO (Site not responding. Last check: 2007-10-08)
		John Sculley, who went from PepsiCo to Apple, was among the first to invert the corporate ladder.
		John Sculley has spent his career working his way down the corporate food chain.
		This was John Sculley the builder, the creator, the "architect of ideas." The man who, as Pepsi's marketing chief, launched such breakthrough hits as "the Pepsi Generation" and "the Pepsi Challenge." The man, as Sculley explains it, he's spent much of his subsequent career trying to recapture.
	www.inc.com /magazine/19980515/1117.html (1607 words)

	Another Bite of the E-Business Apple - E-Business Research Center - CIO (Site not responding. Last check: 2007-10-08)
		John Sculley has firsthand experience with the risks and rewards of plying new technologies.
		And Sculley, who now runs a New York City-based venture capital company, Sculley Brothers, with his brothers Arthur and David, is putting his money on the technologies he thinks portend the next breakthroughs in e-business.
		John Sculley: I think the statement is more accurate now because the best practices companies are making their IT solutions an integral part of their total business strategy, and a decade ago that was almost unheard of.
	www.cio.com /research/ec/edit/091301_sculley.html?action=print (1045 words)

	washingtonpost.com: John Sculley Steps Down as Apple CEO
		John Sculley, whose marketing skills helped bring the personal computer to tens of millions of desktops worldwide, stepped down yesterday as chief executive of Apple Computer Inc. to focus on far broader uses for electronic technology.
		In January, Sculley made it clear how far he has moved from the Apple tiller when he showed up in the House chamber for President Clinton's State of the Union address -- and was seated next to Hillary Rodham Clinton.
		Yesterday, Sculley denied that his decision to leave the chief executive's job was related to recent financial blips at Apple.
	www.washingtonpost.com /wp-srv/business/longterm/apple/spindler.htm (1063 words)

	The Cult of Mac Blog
		Sculley was the marketing guy from Pepsi who grew Apple into the world's biggest PC maker in the mid-'90s, boosting annual revenues from a pissy $600 million to $8 billion.
		John Sculley eventually coined the expression "Personal Digital Assistant" and used it to refer to the Newton...
		Sculley kept Apple on the 'Newton track' for as long as he was CEO of the company, claiming that this was the future of computing.
	wiredblogs.tripod.com /cultofmac/index.blog?entry_id=379687 (197 words)

	Rho Ventures: Team: John Sculley
		Sculley worked at Sculley Brothers LLC, a private investment firm that he founded in 1995.
		Sculley was CEO of Apple Computer from 1983 until 1993.
		John is co-founder and board member of InPhonic, Identrust, Qbit, Radiospire, and TelloCorp and Verified Person.
	www.rhomanagement.com /venture_capital/about_vc/team/john_sculley.html (85 words)

	Daily Encounter: A CHANCE TO CHANGE THE WORLD for Thursday, January 2, 2003 (Site not responding. Last check: 2007-10-08)
		John Sculley was the man he needed to help him fulfill his dream of building a completely different kind of computer company, one which [Jobs dreamed] would make computers available to every person in the world.
		Sculley was comfortably and safely entrenched as president of the Pepsico Corporation, the makers of the soft drink Pepsi.
		Sculley's life was changed because he took the risk and decided to invest.
	www.actsweb.org /daily.php?id=289 (808 words)

	IT Conversations: John Sculley - Connected Politics
		John Sculley has been a business innovator for the past 30 years.
		John led the R&D organization at Pepsi that developed and launched the first plastic beverage bottle for soft drinks.
		John Sculley is a partner at Sculley Brothers LLC and co-founder of InPhonic, an affinity brand outsouce company for wireless services.
	www.itconversations.com /shows/detail247.html (276 words)

	Riding the next technology wave \| Newsmakers \| CNET News.com
		As an investment partner with venture firm Sculley Brothers, Sculley does not count himself among those subscribing to the school of thought that IT is headed for a dead end.
		Known as an idea guy during his tenure as CEO of Apple, Sculley has a short list of promising new technologies that he believes are already transforming the IT industry in subtle--and not so subtle--ways.
		Sculley spoke with CNET News.com before his planned trip to California to participate in the Silicon Valley 4.0 conference.
	news.com.com /2008-7351-5085423.html (2254 words)

	Past Keynotes (Site not responding. Last check: 2007-10-08)
		Sculley was CEO of Pepsi from 1978 until 1983, and CEO of Apple Computer from 1983 until 1993.
		John Sculley joined Gizmoz as Chairman of the Board in September of 1997 and is very active in developing the company's business and marketing strategies.
		John is also co-founder and chairman, of Sirius Thinking Ltd., which is co-producing with WGBH, the most ambitious children's educational-entertainment TV and Internet project since Sesame Street called, Between-the-Lions.
	www.streamingmedia.com /speakers/jsculley00.html (194 words)

	JOHN SCULLEY'S NEW CAREER
		Sculley briefly resurfaced at tiny Spectrum Information Technologies, a Long Island (N.Y.) wireless company that was subsequently rocked by a stock-promotion scheme with which he wasn't involved.
		Now, Sculley is climbing slowly back into high tech, seeding and advising a handful of small companies, while taking a special interest in Live Picture Inc. As chairman of the 120-employee, Scotts Valley (Calif.) company, he's helping oversee its push into high-quality, low-bandwidth imaging over the Internet.
		Sculley is hoping that $22 million in fresh venture capital will boost Live Picture's visibility and that it will eventually become "one of the most important companies of the late 1990s." Can Sculley regain his high-profile role in high tech?
	www.businessweek.com /bwdaily/dnflash/jan1998/nf80127a.htm (1394 words)

	ACORD Technology Conference - Daily News
		Sculley offered attendees insight into the direction technology will take over the next couple of years and specifically what strategic moves will be important to the insurance industry.
		According to Sculley, the Internet is only now beginning to be utilized as it moves into the second stage of development for a new technology.
		Sculley was impressed with the ACORD conference and the industry support of ACORD to build data standards.
	www.acordconference.org /2002/news_monday.htm (437 words)

	Arizona Technology Council
		Sculley served as the president and CEO of Pepsi-Cola in the late 70s and early 80s, driving the soft drink manufacturer to the #1 market share position over Coca-Cola before being courted by Steve Jobs to join Apple Computer in 1983.
		Sculley is currently a partner in the private investment firm Sculley Brothers, co-investing in new businesses alongside a major venture capital lead investor.
		Sculley clearly has first-hand knowledge about what it takes to build and lead a successful, relevant company, and his current role as a venture capitalist puts him on the cutting edge of American innovation,” said Todd Bankofier, Chairman and CEO of the Arizona Technology Council.
	www.aztechcouncil.org /article.cfm?id=341&nav=ATC (664 words)

	Tello - Company - Board Members (Site not responding. Last check: 2007-10-08)
		John Sculley was Pepsi CEO for 5 years during which time the company's successful "Pepsi Generation" and "Pepsi Challenge" marketing campaigns enabled Pepsi to become the largest selling packaged goods in America.
		John Sculley's focus area today is "complex network systems and services employing transformational business models and disruptive marketing concepts".
		John Sculley is a venture partner at Rho Capital Partners in New York City.
	www.tello.com /board.html (692 words)

	VON Spring 2005 - VoIP Trade Show and Expo
		John Sculley is the former CEO of both Pepsi (1978 — 1983) and Apple Computer (1983 to 1993).
		John Sculley is a co-founder of Tello Corp, a secured enterprise VoIP call completion service for IP-PBX interoperability.
		John is a graduate of Brown University; Wharton MBA ; Johns Hopkins PhD honoris causea.
	www.pulver.com /spring2005/schedule_edsk1101126110.html (124 words)

	thesite: John Sculley (Site not responding. Last check: 2007-10-08)
		Before Amelio, before Spindler, John Sculley was steering the course at Apple.
		Hired by legendary founder Steve Jobs, who convinced him to leave Pepsi by asking Sculley if he wanted to "sell sugar water" for the rest of his life, Sculley became one of the leading figures in Apple mythology by heading the company from 1983 to 1993.
		And Sculley was a champion for the Newton hand-held computer, which has thus far been a financial fl hole and is currently the subject of sell-off rumors.
	www.landsnail.com /apple/local/sculley/iview428_032097.html (375 words)

	Digital.Hollywood (Site not responding. Last check: 2007-10-08)
		Sculley, along with his brothers Arthur and David, is a partner in Sculley Brothers, a venture capital firm.
		John was CEO of Pepsi from 1978 until 1983, and CEO of Apple Computer from 1983 until 1993.
		John is a board member of several other Internet companies including PeoplePC, Buy.com, More.com, TalkCity.com, Presenter.com, Techsmart.com, Veon, and InsightXpress.com.
	www.digitalhollywood.com /NYJohnSculleyKeynote.html (128 words)

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