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Topic: Kraft Television Theater


  
  Kraft Television Theatre
Kraft Television Theatre proved to be one of the most durable and honored programs of the Golden Age, airing on NBC from 1947 to 1958.
Kraft's advertising personnel were concerned that using a model or a recognized spokesman would detract from the product, so Thompson designed live commercials that used a single-focus technique.
The original Kraft Television Theatre was never a ratings success, but Kraft apparently never expected it to be, consistently claiming that they measured the show's popularity by the number of recipe requests, not by its Nielsens.
www.museum.tv /archives/etv/K/htmlK/krafttelevis/krafttelevis.htm   (685 words)

  
 Golden Age of Television
As the nation's economy grew and the population expanded, television and advertising executives turned to dramatic shows as a programming strategy to elevate the status of television and to attract the growing and increasingly important suburban family audience.
Ironically, however, it was live teledramas that helped television to displace radio, the stage and film as the favorite leisure-time activities for the nation's burgeoning suburban families in the late forties to the mid-fifties.
John Frankenheimer directed for the Kraft Television Theater, Robert Altman for Alfred Hitchcock Presents, Yul Brynner and Sidney Lumet for Studio One, Sidney Pollack for The Chrysler Theater (1965 Emmy for "Directoral Achievement in Drama") and Delbert Mann for NBC Television Playhouse.
www.museum.tv /archives/etv/G/htmlG/goldenage/goldenage.htm   (2367 words)

  
 Kraft Television Theater - Wikipedia, the free encyclopedia   (Site not responding. Last check: 2007-10-12)
It has been suggested that this article or section be merged into Kraft Television Theatre.
Kraft Television Theater was an American television program that ran on NBC from 1947 to 1958.
The show was an example of the Anthology drama, a program format that, unlike an episodic series, created new stories and new characters each week, essentially producing plays for television.
en.wikipedia.org /wiki/Kraft_Television_Theater   (145 words)

  
 Jenny DeArmitt   (Site not responding. Last check: 2007-10-12)
The effect of television's rise over the already established medium of cinema is evidence of this phenomenon.
Television was the final blow to a culturally powerful but financially weakened film industry.
Therefore it is apparent the many forms and styles of cinema that were born out of the financial necessity brought on by television's surge of popularity had artistic effects on the films produced by Hollywood in the late 40s to mid 50s.
www.indiana.edu /~t311/timeline/1950DeArmitt.html   (1142 words)

  
 1949 in television - Wikipedia, the free encyclopedia
See also: 1948 in television, other events of 1949, 1950 in television and the list of 'years in television'.
January 31 - The first Emmy Awards are presented and broadcast on television from Los Angeles.
December 17 - The Sutton Coldfield television transmitter is opened in the English Midlands, making it the first part of the UK outside London to receive BBC Television.
en.wikipedia.org /wiki/1949_in_television   (352 words)

  
 The American Experience/Technology/Big Dream Small Screen/TV Milestones
Television's first drama,The Queen's Messenger, is broadcast from Schenectady, New York station WGY on September 11, 1928.
The act stipulates that commercial television stations "operate in the public interest, convenience, and necessity." The Federal Communications Commission (FCC) is charged with the responsibility of enforcing the act.
Television provides fame and fortune for the hosts of two variety shows debuting in 1948: Texaco Star Theater with Milton Berle, andToast of the Town, hosted by Ed Sullivan.
www.pbs.org /wgbh/pages/amex/technology/bigdream/milestones.html   (749 words)

  
 Rod Serling - Wikipedia, the free encyclopedia
He was born in Syracuse, New York to Samuel and Esther Serling and moved to Binghamton, New York as a child where he later graduated high school.
Rod Serling served as a U.S. Army paratrooper and demolition specialist with the 511th Parachute Infantry Regiment, U.S. 11th Airborne Division in the Pacific Theater in World War II from January 1943 to January 1946.
Serling fought hard for creative control, hiring writers he admired (such as Richard Matheson and Charles Beaumont, both television writers known for their science fiction and fantasy stories) and launched himself into weekly television.
en.wikipedia.org /wiki/Rod_Serling   (1195 words)

  
 History of Communications - Historical Periods in Television Technology: 1930-1959
The excitement about television generated by the 1939 World's Fair carried the interest in television through WWII when development of the medium took a back seat.
Between 1945 and 1948 the number of commercial (as opposed to experimental) television stations grew from 9 to 48 and the number of cities having commercial service went from 8 to 23.
In 1948 there were early tests of cable television in the rural area of Lansford, PA. This and other early cable systems primarily provided improved reception of broadcast programming from nearby large cities.
www.fcc.gov /omd/history/tv/1930-1959.html   (956 words)

  
 Coca-Cola Television Advertisements:A Brief History
The advertising world approached television cautiously at first, unsure whether the new medium would prove to be simply "radio with pictures" or require an entire reconsideration of selling principles.
However, the rapidity with which television captured the public imagination—combined with surveys showing that brand recognition levels were higher than in radio—meant that television evolved as a genuine mass medium, providing sponsors with an unprecedented means of reaching the consumer.
However, the television audience was (and remains) a paradoxical, abstract entity, not an amalgam of individuals with differing backgrounds, tastes, and interests but a huge consumer collective that could be attracted en masse and delivered, so to speak, to advertisers.
memory.loc.gov /ammem/ccmphtml/tvhist.html   (659 words)

  
 E.G. Marshall -- Norwegian American Actor
It was common for actors to gain fame on radio, then move on to television, and succeed in that medium.
Lawrence Preston (the father in a father-and-son team of lawyers) in television's "The Defenders," a series launched in 1961 which had a four-season run.
It was, however, his starring role as Lawrence Preston in the stirring and controvery-laden Saturday night TV drama on CBS that earned him the status of a star.
www.lawzone.com /half-nor/marshall.htm   (521 words)

  
 MTV.com - Movies - Mercer McLeod
It was a short jump to television, and McLeod appeared regularly on such early dramatic anthology series as Ford Theater, Kraft Television Theater, and Pulitzer Prize Playhouse.
His sole feature-film appearance, amid dozens of television performances and hundreds of radio broadcasts, was in the 1957 Universal delinquency drama The Violators, as the judge.
His last major television appearance was as a bystander in a 1963 broadcast version of Shaw's Pygmalion.
www.mtv.com /movies/person/42215/bio.jhtml   (362 words)

  
 SEASIDE MUSIC THEATER - PROFESSIONAL THEATER (Education and Outreach)
Television was an increasingly popular entertainment in the 1950's, and the following is a brief history of television production, and the medium's rapid rise to everyday popularity in the United States.
In the late 1930's, television became electronic and the number of "electronic television" sets around the country was estimated at around 20,000.
Television sets were priced at a hefty $385 to $435 in 1946, but despite the high cost, approximately 43,000 units were sold by the end of the year.
www.seasidemusictheater.org /guides/thetaffetas.htm   (3794 words)

  
 This Day in History
Kraft Television Theater, an early and influential anthology series, debuts on NBC with a play called Double Doors.
Kraft had long been an active radio sponsor, launching Kraft Music Hall in 1933 as part of a promotional push to introduce its new salad dressing, Miracle Whip.
So popular was Kraft Television Theater that Kraft actually launched a second night of the program on a second network--from 1953 to 1955, the show ran on NBC on Wednesday evenings and on ABC on Thursday evenings.
www.historychannel.com /tdih/tdih.jsp?category=entertainment&month=10272957&day=10272972   (520 words)

  
 Television Heaven
During the early days of television development in the USA it was necessary to monitor and adjust the quality of the transmitted picture in order to get the best definition.
The roots for this golden age were laid in the preceding years as the new television stations (they had not become networks yet) tentatively tested the broadcasting waters with outside telecasts of sporting events, variety presentations and even some chat shows.
Also in 1947 baseball's World Series became the biggest televised event to date and there were debuts for the Kraft Television Theater as well as the President himself, when Harry S Truman's State of the Union message was shown to an estimated private TV ownership audience of 170,000.
www.televisionheaven.co.uk /history4.htm   (1783 words)

  
 A U. S. Television Chronology, 1875-1970
The term television is coined by Constantin Perskyi at the International Electricity Congress, part of the 1900 Paris Exhibition (Tube: The Invention of Television by David E Fisher and Marshall Jon Fisher, p.
British television pioneer John Logie Baird appears on WMCA radio to discuss a proposed television station to be operated jointly by his company and WMCA.
First use of videotape in network television programming: CBS uses its first Ampex VTR to be installed at Television City, Los Angeles, to record the evening news (then anchored by Douglas Edwards) and in turn, feeds the tape to West Coast stations three hours later.
members.aol.com /jeff560/chronotv.html   (7526 words)

  
 Television Heaven   (Site not responding. Last check: 2007-10-12)
In 1951 television in the United States was far easier to break into for a new writer than it is today, thanks to a dramatic format, which today is virtually extinct, the anthology series.
At a time when television made no real attempt to examine such issues, it understandable why at the age of only twenty-eight in 1953, this new young writer caught the attention of both critics and viewers alike.
It was on Wednesday, January 12, 1955, that the Kraft Television Theater presented Rod's seventy-second television script.
www.televisionheaven.co.uk /unsrod.htm   (2671 words)

  
 The Twilight Zone
From 1959 to 1964, "The Twilight Zone" appeared weekly on CBS television in the USA.
"Patterns", written for the Kraft Television Theater, was an excoriating attack on sleazy big businessmen.
Since the witch-hunt had made Hollywood such a sterile environment, television became an outlet for fllistees or serious liberals like Serling who wanted to tackle important themes.
www.columbia.edu /~lnp3/mydocs/culture/TwilightZone.htm   (950 words)

  
 Ford Rainey, outdoorsman turned actor - The Boston Globe - Boston.com - Obituaries - News
Television perhaps best showcased the depth of Mr.
The actor joined host Richard Boone in the critically praised television repertory theater series ''The Richard Boone Show" in 1963 and 1964.
Rainey gained dramatic experience at Cornish Drama School, on Seattle radio stations, and in repertory theater, performing in every state in the country.
www.boston.com /news/globe/obituaries/articles/2005/07/29/ford_rainey_outdoorsman_turned_actor   (564 words)

  
 THE WILD WILD WEST @ wildwildwest.org - Ford Rainey 1908-2005   (Site not responding. Last check: 2007-10-12)
In 1961 and 1962, Rainey co-starred with Robert Young in the series, "Window on Main Street," with Young as a famous writer returning to his hometown and Rainey as the folksy editor of the local newspaper.
Television perhaps best showcased the depth of Rainey's talent in theatrical anthology series of the 1950s and early '60s, including "U.S. Steel Hour," "Kraft Television Theater," "Goodyear Playhouse" and "Robert Montgomery Presents."
The actor was one of 10 who joined host Richard Boone in the critically praised television repertory theater series "The Richard Boone Show" in 1963 and 1964, along with Robert Blake, Harry Morgan and Guy Stockwell.
www.wildwildwest.org /forum/topic.asp?TOPIC_ID=1049   (689 words)

  
 Taking in the Sites: Make Room for Yet Another Kitchen Appliance
She spoke last week before a giant red, white and blue Kraft logo on a banquet-room podium in the Waldorf-Astoria Hotel in New York City, where the company's Web site was introduced.
Executives from Kraft, a unit of the Philip Morris Cos., said that the page was a virtual extension of the venerable how-to cooking commercials on the "Kraft Television Theater" -- a television drama series broadcast from the 1950s through the 1970s.
Since the personal computer is not yet a fixture in the typical American kitchen, Kraft suggests that browsers hit the print button after calling up a recipe and use this hard copy while cooking.
partners.nytimes.com /library/cyber/sites/0916sites.html   (676 words)

  
 Genre-form Guide (Motion Picture and Television Reading Room, Library ofCongress)
Note: Feature length work originally presented on television usually has a longer running time, from 90 minutes to three hours in length (including commercials); use the term Television feature when such a work is not part of a regular television series or mini-series, and is not a special.
Individual fictional work (often called "Made for TV movie") presented on television, usually running from 90 minutes to three hours in length (which may include commercials), and is not part of a regular series or mini-series.
Episodes of a television series are usually related by subject matter, hosts, or, in the case of fictional programs, continuing characters in a predictable milieu.
www.loc.gov /rr/mopic/migform.html   (1538 words)

  
 Former BTF Director Dunlap dies at 81 - iBerkshires.com - Home
The BTF announced the death of the veteran director, producer and author, who had served on its board of trustees since 1985 and was its artistic director from 1987 to 1992.
He retired to the Berkshires after 42 years in television, becoming a BTF trustee in 1985 and succeeding Josephine Abady as artistic director in 1987.
While working in television, he was and director and associate producer of “Omnibus” with Alistair Cooke for three years.
www.iberkshires.com /story.php?story_id=16258   (1263 words)

  
 http://xft001/classes/television/introducingtv.htm
However, the institutional forces on television quickly forge a new direction for the medium: largely due to the importance Hollywood comes to play in the production of shows for the new medium, by the late 1950s, television is remarkably unlike radio.
Thus, whereas radio and early television is marked by performers (Benny, Burns and Allen, Milton Berle, Sid Caesar), television develops more like film, where authorial signatures take on added importance (thus, like John Ford directs a coherent set of Westerns in film, Paul Henning produces a coherent set of sitcoms (the barnyard sitcoms).
On early television, he did well, because his radio variety comedy format translated well: it was essentially a self-reflexive back stage sitcom.
www.montana.edu /metz/website/television/introducingtv.htm   (1044 words)

  
 United States boys clothes: World War II and the post-War era--pants and social differences in tv   (Site not responding. Last check: 2007-10-12)
Primitive television was demonstrated in the 1920s, including even a color TV system in 1929.
HBC can't think of a single male child who was a continuing character on American television by the mid-1950's who wore shorts.
It was like an early Courtship of Eddie's Father, with a widowed man raising his young son with an Asian houselady (I believe she was Asian; I only saw the show once around 10 years ago during late night TV in Chicago, but it dates back to the 1950s).
histclo.hispeed.com /country/us/co-uspwpsdt.html   (2398 words)

  
 The New York Times > Movies > Oscars 2005 > White Socks, Cheap Suits and a Belief in the System   (Site not responding. Last check: 2007-10-12)
Lumet's acting career was interrupted by the war, where he served in the Signal Corps; afterward, he studied acting with Sanford Meisner, helped found a theater troupe, directed plays and, in 1950, ventured into television.
It was in television that he honed his directing chops, working for "Playhouse 90" and "Kraft Television Theater," and becoming part of a new generation of television-nurtured talent that eventually included John Frankenheimer and Arthur Penn.
"You are forced by their nature," he said of the two mediums, "to make the dramatic selection in advance." His early dual tenure in theater and television may also help account for his deeply sympathetic direction of actors and longtime affinity for human-scaled drama.
www.nytimes.com /2005/02/13/movies/oscars/13darg.html?ex=1267592400&en=383114834640392d&ei=5088&partner=rssnyt   (1564 words)

  
 NewStandard: 9/24/97
Thursday's live performance rewinds back to TV's infancy in the late '40s and '50s, the "Golden Age" when virtually everything was live and major corporations sponsored weekly dramas that were more theater than television.
TV historian Les Brown says the era began with the premiere of "Kraft Television Theater" in 1947 and ended 10 years later with the final weekly broadcast of "Playhouse 90."
NBC and Clooney also pointed out that this won't be his first experience with live television.
www.s-t.com /daily/09-97/09-24-97/b04ae087.htm   (824 words)

  
 1956 in television   (Site not responding. Last check: 2007-10-12)
See also: 1955 in television, other events of 1956, 1957 in television and the list of 'years in television'.
November 3 - The 1939 MGM film The Wizard of Oz is shown on television for the first time in the US, on CBS (the viewing audience was estimated at 45 million people).
November - The first use of videotape on a network television entertainment program; Jonathan Winters, uses videotape and superimposing techniques to be able to play two characters in the same skit for his NBC television show.
www.centipedia.com /index.php?title=1956_in_television   (469 words)

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