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Topic: Local search

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	Yahoo! Local & Maps Blog
		Real Estate are always focused on making their products as local as possible.
		Local search API to create a cool mash-up that provides users with a more comprehensive view of home valuations, community insights, and local connections.
		Local search API, they also surface local valuation professionals to help you connect with top rated real estate appraisers in your area should you choose to get a professional home appraisal.
	ylocalblog.com (2226 words)

	SEO-News: Local Search - Yahoo! Local and Google Local
		A search for a cybercafe on 8th Avenue in NYC produced a lengthy list of all cybercafes in the five boroughs including the first reference, a short two blocks from the epicenter of my search, W.42nd and 8th.
		The local search page asks users to type the product, service or business they are looking for in one text-box and then type geographic information such as a street name or zip code into a second text-box.
		Search results are displayed in groupings of 10, based primarily on the distance from the approximate center of the geographic information entered.
	www.seo-news.com /archives/2004/dec/9prt.html (1232 words)

	Online Marketing News from Webadvantage.net
		Overture's local search demo allows users to enter a keyword and then the state, city, or zip code of the location they're looking to pinpoint.
		If you are a local business that would benefit from these kinds of related searches, it seems it would behoove you to include keyword content not just related to your specific business.
		Localized search may change all that, so consider including all or part of your address nearer to the top of your page.
	www.webadvantage.net /tip_archive.cfm?tip_id=304&&a=1 (1101 words)

	Local Search: The Hybrid Future
		Local search has recently been the subject of a series of articles by SearchEngineWatch.com editor Danny Sullivan.
		Search localization is simultaneously the focus of aggressive attention and effort at Google, Yahoo!/Overture, AOL and MSN, among others.
		Yet despite this, search engine data reflect that anywhere from 5 percent to 30 percent of searches have a local or geotargeted dimension and somewhere in the neighborhood of 10 percent are local "commercial" searches-people using search to find information that will ultimately lead to a buying decision.
	searchenginewatch.com /searchday/article.php/3296721 (1401 words)

	AOL Local Search
		Use a comma to seperate your different search terms
		AOL Local Search provides access to relevant information specific to your region.
		Find local businesses and information for your area.
	local.aol.com (61 words)

	Traffick: Local Search: Advantage, Google: Search Engine Enlightenment \| RSS: traffick.com/atom.xml
		Not many local businesses have figured this one out yet, but all you need is to use a regular AdWords account and to go into the settings to set up a campaign as a regional one.
		To be sure, we may partner with certain local listings companies in order to get a head start on this stuff in various international markets, but similar to Microsoft, it's probably along the lines of a "study, embrace, extend, take 20% stake in, study some more, then crush" type strategy.
		Search may indeed accelerate the demise of some local businesses, while improving the lot of others.
	www.traffick.com /2005/02/local-search-advantage-google.asp (1150 words)

	Local Advertisers Lack Search Zeitgeist
		Google's annual Zeitgeist report is the first to include the most popular local search queries of the year.
		When these terms are searched on Google Local, only 1 in 20 queries generate ads from local, as opposed to national, advertisers.
		"The point is, local search is incredibly powerful, but we're very far from having it be a vehicle for local advertisers that's anywhere near comparable to their top ten local choices, like newspapers, billboards, radio, flyers, [or] direct mail," Morgan said.
	www.clickz.com /news/article.php/3452721 (646 words)

	BetaNews \| AOL Grows Search With Local Offering
		AOL has announced a new Local Search service that integrates regionalized content from the company's media properties, as well as partners.
		AOL previously launched its overhauled Web search in January, which included local highlights, but is now following Google's approach of separating location based searching.
		AOL Local Search remembers a user's location and displays weather information on the main page, along with popular search terms for that area.
	www.betanews.com /article/AOL_Grows_Search_With_Local_Offering/1109264616 (551 words)

	USATODAY.com - Web sites test local search marketing (Site not responding. Last check: )
		Search engine giants Google and Yahoo are wooing local advertisers to what has been primarily a national medium.
		Both quietly are testing local search marketing programs, while smaller sites such as Citysearch have switched to Google-like pay-per-performance billing, effectively increasing their ad base.
		The search giant, which has 133 million active registered users, won't let users access their free e-mail, instant-message or photo-sharing programs without giving their names and addresses.
	www.usatoday.com /tech/news/2004-02-04-localsearch_x.htm (904 words)

	Geeking with Greg: Local search is hard
		John is optimistic that local merchants would come to Yahoo or Google's website to self-manage their information and advertising, but I doubt you could get anything like the coverage you need with a self-service model.
		Local search won't be useful if it only contains the fraction of merchants who choose to participate.
		Local Lisitng product enables local businesses to both freely self-publication as well as promote their businesses for a small fee.
	glinden.blogspot.com /2005/02/local-search-is-hard.html (514 words)

	local.htm: "local" and "specific" search engines, by fravia+ (Site not responding. Last check: )
		Searching files repositories can be VERY useful, as an example try the following (banal) "bookz" search: rapidshare O'Reilly Here a short list of files and images repositories, note also how using
		If searching for an individual artist, (or a band named after an individual artist) enter the last name (and then, if you want, the first name.) Eg 'cohen leonard' 'piaf edith' 'conte paolo'.
		Geocities pages are often used as 'repositories' for files you may be searching for (often with faked endings to avoid sysads snooping): mp3 files abound.
	www.searchlores.org /local.htm (974 words)

	Home - PremierGuide - Private-Label Local Search Solutions
		With more than 350 new customers since January 2005, PremierGuide is the largest and fastest-growing provider of private-label local search solutions to newspaper publishers, TV and radio stations, and city portal operators.
		PremierGuide enables its customers to quickly build local search traffic and advertising revenues by adding a local business directory to their website in as little as a day.
		Local search gives local consumers a compelling reason to visit your website.
	corp.premierguide.com (232 words)

	PCWorld.com - Microsoft's MSN to Deliver Local Search Option
		The new MSN Local Search service will be offered in beta, or test, mode, and will also place query listings on a map from the company's MapPoint Web Service, according to a Microsoft official.
		MSN Local Search will later be enhanced with the launch of MSN Virtual Earth, a new service that will let users superimpose driving routes, places, and weather information on maps and satellite images.
		Meanwhile, local search is also attractive to advertisers, particularly those that operate in specific cities or areas, because they can target their ads only at Web searchers looking for information about that location.
	www.pcworld.com /resource/article/0,aid,121518,pg,1,RSS,RSS,00.asp (473 words)

	Local Search Part 1: New Developments In Local Search & Moves By Overture
		Overture is testing a local search product, while Google is beta testing its new Search By Location service.
		But local search is more susceptible to spam, I feel, because link analysis doesn't work well to prevent bad content from winning top results.
		For example, a partner might decide to show all local results rather than just a few, when there is confidence that the query is local in nature.
	searchenginewatch.com /searchday/article.php/3091341 (1485 words)

	New York City - Local Search (Site not responding. Last check: )
		Use NY Newsday's Local Search for comprehensive listings of resources in your area.
		Search by business type or location to find local resources in hundreds of categories of business.
		Search through hundreds of travel resources, including travel agents, airlines, hotels, cruises and tourist attractions.
	www.nynewsday.com /community/directory (306 words)

	Local Search Engine Submission Service, Generate Local Traffic for Your Business - Local Search Listing
		Your Online Local Profile will be live in just minutes helping your business tap into local search engine traffic and deliver more potential customers.
		Each business profile is optimized for local search, with targeted business categories and attributes, it also has a unique URL chosen by you.
		Local search now accounts for over 40% of all online searches, and this figure is rising rapidly.
	www.ineedhits.com /local-search/local-search-listing.aspx (666 words)

	Search Engines Worldwide (global & local search engines, directories, metasearch, meta, mp3, add and submit free) (Site not responding. Last check: )
		Anyhow, please click the country name for search engines underscored in the menu located in the left frame and then click the banner of search engines to access search engines displayed in the right frame when the country specified by you is displayed.
		Please be aware that the agency of search engines submit may charge you a lots of money for submission of your webpage for search engines but you may get a poor return for your money because ranking on the registered search engines is so poor.
		Search Engines Worldwide will be continued to be constructed for further updates and improvements, adding further search engines.
	home.inter.net /takakuwa/search/search.html (675 words)

	AOL Unveils New Local Search Service
		AOL has just released their new local search service, AOL Local Search.
		This announcement delivers on earlier promises that improved local search was in the words when AOL enhanced AOL Search in January (see our AOL Search: Playing In the Big Leagues Now article for more on this).
		ShopLocal to provide local "sale" info and AOL Tickets to allow users to purchase tickets directly from event listings.
	blog.searchenginewatch.com /blog/050224-000520 (567 words)

	MSN Search's WebLog : Local, Relevance, and Japan!
		You can access this beta by heading to our local search page or by entering a query term with local data (such as a zipcode or city, state) in our mainline search box.
		There should be no Local Search tab and users should be able to perform a local search by clicking ont he Near Me button or choosing a localation on a dynamic map.
		The Datapark Search Engine, http://www.dataparksearch.org/, also uses neural network to rank search results, it has been appeared about two years ago, and, of course, works a bit different.
	blogs.msdn.com /msnsearch/archive/2005/06/21/431288.aspx (1531 words)

	Bogle’s Blog » Berry411 Local Search
		Search plugins allow you to add new kinds of searches to Berry 411 without downloading a new version.
		For example, there are now search plugins for Google news and Seattle traffic conditions.
		Try searching sports for a team, city, or league name to get the lastest scores.
	www.thebogles.com /Berry411.htm (806 words)

	BetaNews \| MSN Launches Local Search Beta
		MSN Local Search follows rivals America Online, Google and Yahoo as the latest purveyor of geographic based Web searches, providing nearby business information, in addition to the local weather and other home-brewed happenings.
		MSN blends these local search capabilities together with the company's Virtual Earth technology, a next-generation mapping service that overlays satellite imagery of actual buildings and neighborhoods onto maps in order to aid in directions.
		The MSN Local Search beta is available at http://search.msn.com/local.
	www.betanews.com /article/MSN_Launches_Local_Search_Beta/1119324253 (437 words)

	Local Search and Yellow Pages: Not Just for Mom-and-Pops
		Google recently rolled out local search functionality, but it hasn't provided any information as to where the data originate within the algorithmic databases.
		Yet there are local search opportunities apart from the main search portals.
		For example, Citysearch is a local vertical portal serving almost the same function as the IYPs, but it offers significantly more content than just advertiser listings and a database.
	www.clickz.com /experts/search/strat/article.php/3424401 (935 words)

	Google Dives into Local Search
		Google Inc. has set its local search features free from its research labs, allowing users to retrieve geographically specific search results both from its home page and from a new beta Google Local search site.
		While search providers hope to gain more users through local search, they also are eyeing the broader advertising opportunities.
		Local search-based advertising, especially from local, small businesses, remains largely untapped but is expected to reach $2.5 billion in the United States by 2008, according to The Kelsey Group of Princeton, N.J. Google already has added geographic targeting to its AdWords program, in which advertisers bid on keywords to return paid links.
	www.eweek.com /article2/0,1759,1550320,00.asp (1117 words)

	JupiterResearch Downplays Local Search
		JupiterResearch is downplaying the growth of local search advertising just as the online marketing world begins to call attention to the emerging space.
		For local vendors like doctors, lawyers, accountants and the like, "the Internet has a lesser role as a transactional medium," said Scevak, who added that the number of advertisers spending on local search has not grown much over the past two and three years.
		While less than enthusiastic about local search, Scevak said that Jupiter was "bullish on vertical search." Last week the company released a report predicting that the vertical search market is poised to grow considerably, following a pattern similar to traditional media as broader properties make way for more targeted content over time.
	www.mediaweek.com /mw/news/interactive/article_display.jsp?vnu_content_id=1000818907 (266 words)

	Tech Biz: Search goes local - Mar. 24, 2004
		Indeed it is. Local business advertising in the offline Yellow Pages is still an enormous market, estimated by some to be worth $22 billion per year.
		What's more, a recent survey by the Kelsey Group and BizRate.com found that a quarter of all commercial searches were local in nature, and 44 percent of the survey's 5,500 respondents said that the number of local searches they were conducting had increased from a year ago.
		Sukhinder Singh, general manager for local search at Google, says it's too early for the company to disclose its sales team's plans for approaching small businesses across the country.
	money.cnn.com /2004/03/24/technology/techinvestor/hellweg (677 words)

	Google goes local \| CNET News.com
		On Wednesday, the Web search company unveiled Google Local, which has been tested in the company's research and development lab for the last 8 months.
		Mountain View, Calif.-based Google is giving prominence to local search at a time when it's one of the most hyped areas of development in the industry.
		For now, search engines including Google, Yahoo, Ask Jeeves, MSN and CitySearch are working to perfect local search for consumers.
	news.com.com /2100-1038-5173685.html (951 words)

	MSN Local Search Expands Near Me
		The new MSN Local Search functionality is an evolution of the Near Me search feature that debuted on MSN Search in February of this year and allowed consumers to receive search results tailored to a geographic location.
		The new Local feature of MSN search brings forth information from local White and Yellow Pages directories, and on a map displays markers showing where they can be found geographically.
		The initial beta of Local search will be a first step toward a broader goal, where geographical data will pair with local listings for businesses and residences.
	www.webpronews.com /news/ebusinessnews/wpn-45-20050622MSNLocalSearchExpandsNearMe.html (335 words)

	Local Search information (US stuff)
		We are highly optimized for all local searches in all the engines.
		If some killer application wins on Local search it will take time as all the different players fight for viewership.
		Maybe someone will be like yellow pages in local search - who knows but it will take some years.
	forums.seochat.com /t32275/s087f66fc52c40cd9013713cc8855165a.html (442 words)

	PCWorld.com - AOL Enters Local Search Market
		Also driving the interest from AOL and its rivals in local search is the new advertising opportunity in attracting local businesses that may not have been interested in seeing their ads run along with query results that weren't specific to the city or area in which they do business.
		For the local search service, AOL is aggregating information from a variety of its existing properties and from several partners.
		AOL has hit the bull's-eye with its approach to local search by providing not only useful information but also ways for users to act on the information, such as buying event tickets, obtaining driving directions, and making restaurant reservations, says Allen Weiner, a Gartner analyst.
	www.pcworld.com /resource/article/0,aid,119805,pg,1,RSS,RSS,00.asp (732 words)

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