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Sydney now has MX - SkyscraperCity (Site not responding. Last check: 2007-11-03) |
 | | THE free Melbourne commuter newspaper MX is to be transformed into a national brand with local editions in Sydney and Brisbane before the end of this year. |
 | | MX, which targets commuters aged 18 to 34 with an edgy, celebrity-led mix of news, sport and entertainment content, is published by the Herald and Weekly Times, a subsidiary of News Limited, publisher of The Australian. |
 | | MX reported a Melbourne readership of 144,000, up 4.3 per cent, in May, and is reportedly planning an initial print run of 70,000 in Sydney, to be increased as more distribution points are established. |
| www.skyscrapercity.com /showthread.php?t=231414 (1406 words) |
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