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Topic: Mass customization


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In the News (Thu 16 Feb 12)

  
  Glossary Mass Customization, Customer Integartion and CRM - The TUM Center Mass Customization and Customer Integration
Customer co-design: The genus of mass customization is customer co-design.
Customer co-design in a mass customization context establishes an interaction between the manufacturer and customer which offers also possibilities for building up a lasting relationship.
Customer integration describes a mode of value creation in which customers are taking part in both operational and innovational value creating activities which used to be seen as the domain of the firm.
www.mass-customization.de /glossary.htm   (1467 words)

  
 Mass Customization: On-line Consumer Involvement in Product Design   (Site not responding. Last check: 2007-10-09)
Mass customization, the involvement of the customer in the design, production, or delivery process before the actual sales transactions, using technology to limit the cost, is another strategy with which businesses are experimenting.
Responses varied from 6.58 for the advanced customization group to 7.08 for the control group for an overall 6.81 response on a 9-point Likert scale where 9 was strongly agree, 5 neutral, and 1 strongly disagree.
Satisfaction with the customization process was measured with eleven items (see Table 2), seven that were adapted from Fiore et al.'s (2001) survey used with participants who had not actually participated in a mass customization process.
jcmc.indiana.edu /vol7/issue4/loker.html   (6173 words)

  
 Manufacturing information and articles
Mass customization is a manufacturing process where a customer is able to have a product customized to fit his exact needs.
Custom manufacturing is one of the oldest manufacturing systems available.
A custom manufacturing system is where a product is made specific for the customer.
www.businessknowledgesource.com /manufacturing   (3240 words)

  
 Mass customization - Encyclopedia.WorldSearch   (Site not responding. Last check: 2007-10-09)
Pine suggested a business model that he called the 8-figure-path which describes the process from invention to mass production to contionous improvement to mass customization and back to invention.
In this case there is a need to accurately assess customer needs.
Mass customization meets the Jetsons : An article from: Automotive Industries
encyclopedia.worldsearch.com /mass_customization.htm   (638 words)

  
 Mass customization
Mass customization, in marketing, is the use of flexible computer aided manufacturing systems to customized the outputs of low unit cost, high output, production processes.
It is claimed that these systems combine the low unit costs of mass production processes, with the flexibility of individual customization.
Collaborative customization - firms talk to customers one-on-one to determine the precise product offering that best serves the customers needs (see personalized marketing and personal marketing orientation) - this information is then used to specify and manufacture a product
www.brainyencyclopedia.com /encyclopedia/m/ma/mass_customization.html   (226 words)

  
 Mass Customization, Customer Integration, Open Innovation & Personalization
This web site reports since 1997 on mass customization, personalization, customer integration, and open innovation -- strategies to co-creation value between suppliers and customers.
Corporate Lectures and Conference Keynotes: Creating value by integrating customers with mass customization and open innovation strategies is a fascinating topic for conferences and workshops on corporate strategy, innovation, marketing, and relationship management.
The 2005 World Congress on Mass Customization and Personalization was the main meeting of the international mass customization community in 2005.
www.mass-customization.de   (942 words)

  
 Exciting Commerce: Zazzle übernimmt Confego Mass Customization Solutions
Confego has perfected the manufacturing and fulfillment process, allowing delivery of custom shoes in just one week, as opposed to the three to five week lead time currently provided from similar vendors.
Zazzle selber hat 2005 Venture Capital bekommen und ist seitdem auf Innovationskurs.
Folgende Weblogs beziehen sich auf den Eintrag Zazzle übernimmt Confego Mass Customization Solutions:
ecommerce.typepad.com /exciting_ecommerce/2007/04/zazzle_bernimmt.html   (298 words)

  
 Mass Customization Encyclopedia Article, Information, History and Biography @ SomethingPersonal.com   (Site not responding. Last check: 2007-10-09)
Mass Customization Encyclopedia Article, Information, History and Biography @ SomethingPersonal.com
Custom Shirts, Caps & LogoSportswear - In-house embroidery and printing on LogoSportswear, caps, bags and promotional products.
"Mass customization" articles in these other popular reference sources:
somethingpersonal.com /encyclopedia/Mass_customization   (107 words)

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