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| | References |
 | | Eiser, J. Richard, " Attitudinal Judgment: The To and Fro of Assimilation-Contrast," in Social Judgment and Intergroup Relations: Essays in Honor of Muzafer Sherif, 1992, pp. |
 | | Granberg and Sarup, "Muzafer Sherif: Portrait of a Passionate Intellectual," in Social Judgment and Intergroup Relations: Essays in Honor of Muzafer Sherif, 1992, pp. |
 | | Sherif and Sherif, "Attitude as the Individual's Own Categories: The Social Judgment-Involvement Approach to Attitude and Attitude Change," in Attitude, Ego Involvement, and Change, 1967, pp.105-139 |
| www.ciadvertising.org /sa/spring_04/adv382j/besho/references_copy(1).htm (134 words) |
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