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Topic: Naming rights


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  Naming rights - Wikipedia, the free encyclopedia
Naming rights are the right to name a piece of property, either tangible property or an event, usually granted in exchange for financial considerations.
The name would later be shifted to the Busch Memorial Stadium in 1966, shortened in the 1970's to "Busch Stadium" and remained the stadium's name until it closed in 2005.
Incidentally, the name of the FleetCenter on February 28, 2005 during the period of daily naming rights was "Boston Garden" (the name that day was bought by Fark.com and the name voted on by users[1][2]).
en.wikipedia.org /wiki/Naming_rights   (1723 words)

  
 Sample Contracts - Arena Naming Rights Agreement - Kiel Center Partners LP, SAVVIS Communications Corp. and Bridge ...
Naming Rights Holder acknowledges and agrees that if an NBA franchise begins to play its home games in the Arena prior to August 1, 2006, then the corresponding NBA Sum shall be due for that Fiscal Period and all subsequent Fiscal Periods, in addition to the stock transfer provided for in Section 6.a.
Naming Rights Holder further acknowledges and agrees that if an NBA franchise begins to play its home games in the Arena on or after July 1, 2006, then the NBA Sum due for that Fiscal Period and all subsequent Fiscal Periods shall be in addition to the Naming Fees due under Section 6.a.
Naming Rights Holder agrees that, in the event no agreement is reached to renew or extend this Agreement during the Exclusive Negotiating Period, KCP shall be free to negotiate with other parties regarding the terms set forth in this Agreement upon the expiration of the Exclusive Negotiating Period.
contracts.onecle.com /savvis/kiel.arena-naming-rights.2000.08.17.shtml   (7313 words)

  
 The Basics
When considering naming rights, one has to begin with the basic premise that the owner of a particular piece of property has the right to name that piece of property unless they have transferred that right to someone else.
As the 21st century begins, it is important to note that the term naming rights as used in the industry and media needs to account for the fact that "naming rights" are in essence a package deal comprised of a variety of benefits and opportunities both for the sponsor and the team.
Thus, in an effort to increase revenues for all parties, facility owners often transfer the right to name the facility to a team in the building in exchange for hoped-for concessions elsewhere in the lease agreement and financial relationship between the parties.
www.namingrightsonline.com /basics.htm   (1189 words)

  
 Naming Rights -Association dedicated to raising significant capital
Naming rights are the rights that a sponsor pays for the right to place its name in a dignified manner on a sports facility, building, park, government structure, library, airport, hospital, casino, or just about any commercial entity.
Most naming rights that have been placed are in the one million to twenty-five million dollar ranges.
Many naming rights’ contracts are placed on projects while they are still in their development or transitional stage, which means that if a Katrina- damaged property needs to be completely rebuilt it can still sell its naming rights.
www.namingrightsassociation.com /katrina.htm   (440 words)

  
 Sports Economics | Services & Capabilities | Marketing Research | Naming Rights Analysis
The venue in which it operated and played had a naming rights sponsorship that was still under contract when the team departed.
The sponsoring firm sought to determine the remaining value of the naming rights deal in the absence of the NBA team which had left the venue.
Measuring the value of a naming rights sponsorship is difficult primarily because of the error in measuring the number of impressions and the quality of each impression.
www.sportseconomics.com /casestudy/market/naming.html   (209 words)

  
 corporate naming rights
The first naming rights agreement where the name of the arena was altered to benefit a corporate sponsor occurred in 1987.
Furthermore, while name changing has not occurred yet with any degree frequency, sport managers should be aware that if renegotiations fail, other sponsors may be leery of attaching their name to a building closely identified with a previous rights holder.
The naming rights contract of the Midwest Express Center, in Milwaukee, is for example, the first title sponsor sale for a non-sports affiliated convention center in the U.S. Similarly amphitheaters have begun to sell their naming rights and examples include the PNC Arts Center in Holmdel, NJ and the Nissan Pavilion in Stone Ridge, Virginia.
www.ausport.gov.au /fulltext/1998/cjsm/v2n3/mccarthyirwin23.htm   (3789 words)

  
 Naming Rights
They're hoping to sear their names in consumers' brains with striking architecture, the “right” mix of retailers, ramped-up customer service and celebrity-powered events.
Rather than giving all its properties a corporate label, Simon uses its name as an umbrella brand for national efforts, such as the Simon Visa gift card, which was sold to 6.3 million people last year, and events held in cooperation with retailers and corporate partners.
Naming that property, which sits atop a hill, was easy, says Jeffrey Bayer, founder of Bayer Properties.
retailtrafficmag.com /mag/retail_naming_rights   (1774 words)

  
 "Naming" & "Rights"   (Site not responding. Last check: 2007-10-20)
Recently, the issue of "naming rights'' for the stadiums was raised.
The sports franchise negotiated a deal with Bank One of Arizona, receiving $30 million for the naming rights, and an additional $30 million for control of the signage inside the ballpark.
By adding the revenue from the "naming rights'' to the mix, McClatchy would not spend a proverbial plum nickel for the stadium.
www.voicepac.org /namerite.htm   (359 words)

  
 Naming Rights Online - Your Naming Rights Information Source
The class-AAA Pacific Coast League's Iowa Cubs signage a new naming rights sponsor for the former Sec Taylor Stadium with Principal Financial Group.
However, it is also clear that the alleged "failure" of stadium and arena naming rights from the perspective of teams and facilities may be overblown...
This site was developed by Bill Miller of The Leib Group, LLC in April 2004 for the purpose of serving as an information resource on the basics of the naming rights industry in professional sports and entertainment venues around North America.
www.namingrightsonline.com   (1224 words)

  
 Naming Rights of the RCTC tennis courts   (Site not responding. Last check: 2007-10-20)
Anniversary celebrations, the Committee of RCTC is offering the naming rights of the six courts to members or past members.
The naming rights will cost $1000 per court and last for 25 years (this will be written into club records) with the family then having first option of renewal.
The naming rights will be decided on a first received basis.
members.optusnet.com.au /martinkozma/CourtNamingRights.htm   (180 words)

  
 USATODAY.com - Welcome, students, to Acme Co. high school   (Site not responding. Last check: 2007-10-20)
That could be the reality in the Plymouth-Canton, Mich., school district, where administrators say their budget is so tight they had to approve the selling of naming rights to their new elementary school, existing schools, athletic field and even events.
And in Walled Lake, an outdoor classroom was named for Lowe's, the home-improvement chain.
Selling the name denigrates the honor of having a school named after a civic leader and is only a short-term fix to schools' financial troubles, said Arnold Fege, director of public engagement and advocacy for the Public Education Network, a Washington, D.C.-based association of education advocacy groups focused on poor and disadvantaged students.
www.usatoday.com /money/2005-07-10-naming-rights-usat_x.htm   (746 words)

  
 Stadium Naming Rights Questions Page 2   (Site not responding. Last check: 2007-10-20)
I have specifically suggested to Invesco that any name change proposed in the future must be a direct result of a change in ownership resulting in the Invesco brand being eliminated.
If this proposal is accepted, the limitations under which the name could be changed in the future will be developed and refined by our attorneys as they finalize the naming rights contract.
Therefore, arguably they would be entitled to sell the sponsorship of the “Field” in the event that the naming rights were sold for the “Stadium” or the stadium is named “Mile High Stadium.” The District would take an aggressive action against such a move by the Broncos but the legal result is uncertain.
www.doradographics.com /MFSD/naming_rts/name_rts1_27_01a.htm   (474 words)

  
 JS Online:   (Site not responding. Last check: 2007-10-20)
While other public schools have named sports stadiums after major donors, New Berlin is believed to be the first Wisconsin district to actively solicit naming rights sponsors for other areas of its schools.
Naming rights deals for public schools in the Milwaukee area have been rare.
The name of the new basketball field house at West High could be worth $1 million, while Benfield hopes to get in the mid-six figures for the school's auditorium.
www.jsonline.com /story/index.aspx?id=411594   (1216 words)

  
 SI.com - Pro Football - Committee meets to discuss Lambeau Field naming rights - Tuesday July 15, 2003 05:02 PM
The latest talks about naming rights come as a three-year, $295 million renovation and expansion of Lambeau Field is nearly complete.
Schmitt said he wants the naming rights issue moved forward because a majority of Brown County voters approved the sale in an advisory referendum in 2000.
Selling the rights would mean additional money -- at least $100 million -- to shorten the life of a 0.5 percent Brown County sales tax that is paying for part of the stadium renovation, Schmitt said.
sportsillustrated.cnn.com /football/news/2003/07/15/lambeau_naming_ap   (769 words)

  
 Gotham Gazette -- Naming for Dollars
So when Mayor Michael Bloomberg suggested recently that the city's parks could be named after corporate sponsors as a way of helping to pay for their upkeep, it was a logical extension of a trend, begun with stadiums and now being adopted by non-profit institutions, to trade the rights to a name for corporate dollars.
In suggesting that parks be named for corporate donors, the mayor acknowledged the success of public-private partnerships in helping to fix up and maintain the city's parks over the last few decades.
Dozens of street names, particularly in lower Manhattan, where New York's first settlers lived, are named after the wives, sons, and daughters of the farmers whose lands comprised today's streets.
www.gothamgazette.com /commentary/126.schwartz.shtml   (2128 words)

  
 Naming Rights
Of course naming allows agencies to provide the ultimate recognition to the donor and sometimes your donor absolutely has to see that recognition in a very public way.
Naming also can encourage competition among your donors, it can jump-start a stalled campaign, and raise more money for a specific project that soliciting without the naming opportunities.
Agency officers often think that once they secure that big named gift, the donor will be so invested that he or she will continue to make large gifts.
www.nonprofit-innovations.com /Naming_Rights.htm   (796 words)

  
 Naming Rights Archives: Strategic Name Development Product Naming Blog
Azayo Pursues South Africa Name Change Campaign - The Azanian Youth Organisation (Azayo) is pushing for the name Azania to replace the Republic of South Africa, noting that the name has been used for years by the various liberation movements within the country.
One of the reasons the name will probably fail is because it is not an African word--it is from ancient Greek word azainein meaning "dry", its mythological roots lie closer to Somalia, and as such the African National Congress sees it as a yet more colonialist name that South Africa.
As Marketing Blurb pointed out, the name itself is what every single parent has heard his or her preteen girl say (or scream) at one time or another.
www.namedevelopment.com /blog/archives/naming_rights   (5762 words)

  
 Naming Rights
One important source of income that is usually not explored is the placing of naming rights.
These are the rights that let a complementary organization align itself with your organization by placing its name in a dignified manner on your building or property.
Most naming rights that have been placed are in the one-hundred-thousand to multi-million dollar ranges for stadium naming rights.
www.namingrightsassociation.com /2name.htm   (327 words)

  
 Law Firm Naming Rights
Rule 7.5(a) provides that “a trade name may be used by a lawyer in private practice.”  So, for example, Larry and Annie may decide to call themselves the Edina Area Law Firm.
Should Larry and Annie decide, however, to name their firm “The City of Edina Law Firm,” such a designation would be a violation of the rules of professional conduct.
The rules provide that a trade name may not be used if it implies a connection with a government agency or with a public or charitable legal services organization.
www.courts.state.mn.us /lprb/fc03/fc080403.html   (948 words)

  
 Arena and Stadium Sponsorship - Naming Rights
However, before sponsors rush out and sign naming right sponsorship deals there are some reasons to be cautious.
Despite nearly one-half (47%) of U.K. respondents reporting they were ‘Very’ or ‘Moderately’ in favour of a new sports arena named after a corporate sponsor, fewer than one-third of U.K. fans indicated they would be ‘Very’ or ‘Moderately’ in favour of changing the name of an existing stadium.
According to Mark Knight, Project Manager, Performance Research Europe, a company which undertakes sponsorship naming of a stadium without considering the needs of the club or fans is guilty of ‘brandalism’ of the worse kind and is only going to harm their brand image.
www.performanceresearch.com /naming-rights.htm   (411 words)

  
 Gelf Magazine: Naming Rights
How the author learned to share his name and become the best Michael Gerber he can be.
When it came to names for their children, my parents were no Frank Zappa or Gwyneth Paltrow.
My brother, born in 1973, would tell you that David was one of the most common names chosen by American parents that year.
www.gelfmagazine.com /mt/archives/naming_rights.html   (1599 words)

  
 Info/Law » Baby-Naming Rights
At the Madisonian blog (with slick new redesign!), the ever inventive Mike Madison reports on a conversation at a dinner party that surely was populated by law professors and info/law geeks: what should either law or ethics have to say if expectant parents sold naming rights to their baby, like every sports stadium does.
And I don’t mean names like Mercedes, that had history as a name for people (and places and institutions) before it became associated with the car.
I don’t really anticipate anyone naming their kid TD Banknorth voluntarily — that’s why they had to go out and buy the rights to the no-longer-new Boston Garden.
blogs.law.harvard.edu /infolaw/2006/12/13/baby-naming-rights   (576 words)

  
 Naming rights opinion poll feedback
BUT, if we continue to sell these "rights", then at the very least the first part of any name should be "King County", e.g.
We clearly already sell corporate naming/shaming rights to all of our local politicians as a means of raising revenue, every election cycle.
SOME PEOPLE HAVE TO "Isay no only because down the road you would find some porn company or other non main stream companies that would sue the government when they were refused naming rights because of the nature of their business.Then the government would be forced to fight them in court or settle the lawsuit.
www.metrokc.gov /exec/survey/feedback_namingrights.htm   (827 words)

  
 Business: Naming rights deal pits chain vs. family
At issue is the paper's agreement to pay $13-million, cash upfront, for a 26-year naming rights contract with a new arts center.
Cox said that it was never consulted on the naming agreement and that it believed the newspaper's nest egg of $13-million was going to be used to upgrade the paper's operations.
It also charges that the newspaper vastly overpaid for naming rights to the project, which was in danger of failing without the newspaper's cash infusion.
www.sptimes.com /2004/06/01/Business/Naming_rights_deal_pi.shtml   (2816 words)

  
 Naming Rights Deals
This detailed examination of naming rights deals provides valuable information and insights for executives at sports teams, facilities and corporations.
Naming Rights Deals examines corporate decision makers' attitudes toward naming rights sponsorships through in-depth interviews with key executives.
Naming Rights Deals—Pro Sports also provides one of the first national studies on consumer attitudes toward naming rights sponsors.
www.insmkt.com /nrd.htm   (220 words)

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