| |
| | tinalowrey-paper-oct22.doc |
 | | To reiterate, we expected “ih” sounds (front vowels) to be preferred for the sportscar and the knife, and “aw” sounds (back vowels) to be preferred for the SUV and the hammer (H1 & H2). |
 | | In Klink’s research, front vowels were determined to convey meanings of smaller, lighter, quicker, sharper, whereas back vowels conveyed the opposite qualities of larger, heavier, slower, duller. |
 | | Front vowel names were preferred over back when the product categories were knife and 2-seater convertible. |
| www.bauer.uh.edu /akhare/speakerseries2004/tinalowrey-paper-oct22.doc (1473 words) |
|