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| | Perfecting Your Personas (Site not responding. Last check: 2007-10-13) |
 | | In most cases, personas are synthesized from a series of ethnographic interviews with real people, then captured in 1-2 page descriptions that include behavior patterns, goals, skills, attitudes, and environment, with a few fictional personal details to bring the persona to life. |
 | | A good persona description is not a list of tasks or duties; it's a narrative that describes the flow of someone's day, as well as their skills, attitudes, environment, and goals. |
 | | Once you have the critical design information, add just one or two personal details, such as what your persona does after work (she goes home to watch old movies with Claude, her cat), or what personal touches there are in her workspace. |
| www.cooper.com /newsletters/2001_07/perfecting_your_personas.htm (1326 words) |
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