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| | Packed electric lamp of triangular planform - Patent 5375713 |
 | | The planform, or footprint, of the package on the shelf, typically with the lens oriented normal to the shelf with its long side parallel thereto, is also larger than necessary. |
 | | The lamp is arranged in the carton between the two opposing triangular sides with its broad face adjacent one of three sides defining the sleeve and with the other two of the three sides extending along the tapered body and terminating at a corner adjacent the lamp connection terminals. |
 | | 3b, the planform or area enclosed by the sides 2,3,4 is significantly less than the area enclosed by the sides 46,47,50,51 of the prior art rectangular carton. |
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