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Topic: Positioning


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In the News (Thu 20 Jun 19)

  
  Visual formatting model
The 'position' and 'float' properties determine which of the CSS2 positioning algorithms is used to calculate the position of a box.
For relatively positioned boxes, the offsets are with respect to the outer edges of the box itself (i.e., the box is given a position in the normal flow, then offset from that position according to these properties).
Relative positioning may also be used as a general form of superscripting and subscripting except that line height is not automatically adjusted to take the positioning into consideration.
www.w3.org /TR/REC-CSS2/visuren.html   (7818 words)

  
  RichInStyle.com CSS2 tutorial - Positioning
Position: relative specifies that the element will be relatively positioned, position: absolute that it will be absolutely positioned, position: static that the element will flow normally, and position: fixed that the element will be fixed with respect to the document window or viewport.
In absolute positioning, the position of an element is specified relative to edges of a box known as a containing block.
In relative positioning, elements are moved relative to their normal position, but with subsequent elements treating them as though they were in their original position.
www.richinstyle.com /guides/positioning2.html   (1426 words)

  
  Positioning (marketing) - Wikipedia, the free encyclopedia
In marketing, positioning is the technique by which marketers try to create an image or identity in the minds of their target market for its product, brand, or organization.
Positioning is expressed relative to the position of competitors.
Positioning is facilitated by a graphical technique called perceptual mapping, various survey techniques, and statistical techniques like multi dimensional scaling, factor analysis, conjoint analysis, and logit analysis.
en.wikipedia.org /wiki/Positioning_(marketing)   (562 words)

  
 Positioning - Wikipedia, the free encyclopedia
"Positioning" is also a term for the careful placement of objects
by the use of precise navigation: for example, in the term "Global Positioning System" (which often refers rather to finding than getting into the position).
This is a disambiguation page: a list of articles associated with the same title.
en.wikipedia.org /wiki/Positioning   (127 words)

  
 Ries & Ries Consulting   (Site not responding. Last check: 2007-11-04)
Positioning is the concept that sparked a revolution in advertising.
Witty and fast-paced, this book spells out how to position a leader so that it gets into the mind and stays there, position a follower in a way that finds a 'hole' not occupied by the leader, and avoid the pitfalls of letting a second product ride on the coattails of an established one.
Positioning reveals the fascinating case histories and anecdotes behind the campaigns of many stunning successes and failures in the world of advertising.
www.ries.com /Books/index.cfm?Page=RM-Positioning   (878 words)

  
 Positioning GSM Telephones
Another major limitation on positioning receivers is the phenomenon known as multipath, which refers to the common situation where a signal propagating from a transmitter to a receiver may travel via several paths including a direct (line of sight) and one or more reflected paths.
Alternatively, the positioning receiver collocated with a BTS could measure the TOA relative to their own transmission cycle, and separate monitoring sites would provide the LSC with the timing offset of each BTS, thus allowing TDOAs and subsequently position to be calculated.
The monitoring of position is a political issue, and the level of authority and legal steps required to monitor a person's or object's position without their permission or knowledge varies from country to country.
www.comsoc.org /~ci/private/1998/apr/Scott.html   (8815 words)

  
 Visual formatting model
The 'position' and 'float' properties determine which of the CSS 2.1 positioning algorithms is used to calculate the position of a box.
For relatively positioned boxes, the offset is with respect to the top edges of the box itself (i.e., the box is given a position in the normal flow, then offset from that position according to these properties).
Although relative positioning may be used as a form of superscripting and subscripting, the line height is not automatically adjusted to take the positioning into consideration.
www.w3.org /TR/CSS21/visuren.html   (9085 words)

  
 BrainJar.com: CSS Positioning
Margins, borders and padding are all optional but for purposes of calculating positions and sizes they are given a default width of zero if not specified.
This containing block is used in determining both the position of the boxes within it and in some cases, the dimensions of those boxes.
For any element that is not absolutely positioned, the containing block is considered to be the content edge of its most recent, block-level ancestor.
www.brainjar.com /css/positioning/default.asp   (874 words)

  
 Search Engine Optimization, Positioning, Placement, Ranking Services
Keep in mind that AOL pulls most of their results from Google.
services, our main focus is generating top positions within the big three - Google, Yahoo and MSN.
Additional studies have shown that a #10 ranking (last listing on page one) will receive as much as 4.5 times more traffic than the website ranked in position #11 (the first listing on page two).
www.customermagnetism.com   (1064 words)

  
 Amazon.com: Positioning: The Battle for Your Mind: Books: Al Ries,Jack Trout   (Site not responding. Last check: 2007-11-04)
Witty and fast-paced, this book spells out how to position a leader so that it gets into the mind and stays there, position a follower in a way that finds a 'hole' not occupied by the leader, and avoid the pitfalls of letting a second product ride on the coattails of an established one.
To position a given product or service effectively, therefore, is to have it perceived to be superior to (or at least more desirable than) other purchase options.
Positioning makes a few basic points that are helpful for someone who is not familiar with marketing basics.
www.amazon.com /Positioning-Battle-Your-Al-Ries/dp/0071373586   (1981 words)

  
 Cascading Style Sheets - Learning to Publish
As the name implies, a relatively positioned HTML element is positioned relative to where it would be placed if it were not positioned.
One of the more subtle aspects of relative positioning is that it redefines the coordinate system used for absolutely positioned elements contained within a relatively positioned one.
An image positioned absolutely within a relatively positioned paragraph will be positioned in a coordinate system with its origin at the upper left corner of the paragraph.
www.utexas.edu /learn/css/positioning.html   (678 words)

  
 Product Positioning
In their 1981 book, Positioning: The Battle for your Mind, Al Ries and Jack Trout describe how positioning is used as a communication tool to reach target customers in a crowded marketplace.
For example, Miller Lite was not the first light beer, but it was the first to be positioned as a light beer, complete with a name to support that position.
There are too many brands that already have claimed a position and have become entrenched leaders in their positions.
www.quickmba.com /marketing/ries-trout/positioning   (3064 words)

  
 Positioning Theory: Introduction, a paper, and links
Positioning theory, on the other hand, attends to the problems inherent in the theatrical metaphor of "role" by working the much more dynamic metaphor of "position." Already, the spatial dimension of the term suggests its flexibility: one's position in space is ever-changing, even if only by degrees.
Positions, such as sitting or standing, leaning this way or that, may be taken up or abandoned with relative ease.
Finally, these positions tend to be taken up according to an unfolding narrative, as in a tale of a modest infidelity: the guilty party will try to position him or herself as weak-willed, perhaps, or as having been unfaithful in response to some wrong done by the other.
www.sp.uconn.edu /~jbl00001/positioning/index.shtml   (1253 words)

  
 About Element Positioning   (Site not responding. Last check: 2007-11-04)
The type of positioning to use depends on the layout of the content and the purpose of the document.
Contrast this with an absolutely positioned element where subsequent text and elements occupy what would have been the natural space for the positioned element before the positioned element was pulled out of the flow.
This is also true for positioned elements with a negative z-index unless the parent is a scrolling container (that is, its overflow property is set to auto or scroll), or the parent is manually positioned (that is, its position property is set to absolute, relative, or fixed).
msdn.microsoft.com /workshop/author/position/positioning.asp   (2958 words)

  
 Global Positioning System Article @ HillCountryArtists.com (Hill Country Artists)   (Site not responding. Last check: 2007-11-04)
GPS receivers calculate their current position (latitude, longitude, elevation), and the precise time, using the process of trilateration.
The receiver calculates the orbit of each satellite based on information encoded in their radio signals, and measures the distance to each satellite, called a pseudorange, based on the time delay from when the satellite signals were sent until they were received.
On February 10, 1993, the National Aeronautic Association selected the Global Positioning System Team as winners of the 1992 Robert J. This team consists of researchers from the Naval Research Laboratory, the U.S. Air Force, the Aerospace Corporation, Rockwell International Corporation, and IBM Federal Systems Company.
www.hillcountryartists.com /encyclopedia/Global_Positioning_System   (3020 words)

  
 Market Positioning   (Site not responding. Last check: 2007-11-04)
The responsible older sibling, the class clown, a number cruncher, a super genius are all examples of positioning.
Positioning is a powerful tool that allows you to create an image.
Positioning, when used effectively, can help you be first in the mind.
www.tenonline.org /art/mm1/9305.html   (375 words)

  
 Ries & Ries Consulting   (Site not responding. Last check: 2007-11-04)
Positioning has it roots in the packaged goods field where the concept was called “product positioning.” It literally meant the product’s form, package size and price as compared to competition.
The computer “position” in the minds of most people is filled by a company called the International Business Machines Corp. For a competitive computer manufacturer to obtain a favorable position in the prospect’s mind, he must somehow relate his company to IBM’s position.
If a company has positioned itself in the right direction, it will be able to ride the currents of change, ready to take advantage of those opportunities that are right for it.
www.ries.com /Articles/index.cfm?Page=positioning   (7924 words)

  
 Help Me!  Image Collection - Positioning and Nursing Holds
In all nursing holds, positioning and posture of your body, and the position of baby's body in relationship to yours, is of utmost importance.
Position baby with her legs under your arm and head resting in your hand.
If the baby pushes her legs against the back of the chair, try positioning her bent at her hips, with her legs and buttocks against the back of the chair.
www.breastfeeding.com /helpme/helpme_images_positioning.html   (894 words)

  
 LLLI | How do I position my baby to breastfeed?
Position baby close to you, with his hips flexed, so that he does not have to turn his head to reach your breast.
This is a good position for a mother who has had a Cesarean birth, as it keeps the baby away from the incision.
Positioning Your Baby at the Breast A pamphlet with a step-by-step guide to positioning the baby correctly to ensure that baby sucks well and gets plenty of milk, and mother avoids nipple soreness and pain.
www.lalecheleague.org /FAQ/positioning.html   (1638 words)

  
 mezzoblue  §  Positioning and the Cascade
Applying positioning to a parent element, to allow absolute positioning of a child element within the parent.
That positioning trick is quite useful, and I tend to use it in the situations described (centered column or unknown coordinates).
While I've known about the absolute positioning trick for a while now, the notion of applying multiple classes to a single element is completely new to me. I just didn't know that this was legal syntax.
www.mezzoblue.com /archives/2004/03/04/positioning_   (2948 words)

  
 The Art of Reading Hip X-Rays in Dogs- xraying dogs hips
While the dog is slightly angled on the x-ray plate, the positioning for the hips is pretty good.
When the body positioning is correct the 2 holes on the left side are the same shape and size as the holes on the right side.
It could be that by the time the x-ray is developed and he realizes the position wasn't thatgood, the animal is gone or awake from being knocked out.
www.leerburg.com /hipart.htm   (4389 words)

  
 Marketing is not a Post-Processing Step
Another view of positioning is to ask in which market segment you want to be known as number one.
Dell's position as a top-notch PC vendor is quite solid, but they recently decided to change their name from Dell Computer to just Dell, reflecting their desire to be known as a "diverse supplier of technology products and services".
They have a solid position in the mind of the market, but they keep trying to tell us their position is something else.
software.ericsink.com /Positioning.html   (1890 words)

  
 Mobile Positioning
One of the easiest means of positioning the mobile user is to leverage the SS7 network to derive location.
This category is referred to as "handset based" because the handset itself is the primary means of positioning the user, although the network can be used to provide assistance in acquiring the mobile device and/or making position estimate determinations based on measurement data and handset based position determination algorithms.
Positioning information may be as approximate as COO or more precise through additional means such as use of the mobile network operation called timing advance (TA) or a procedure called network measurement report (NMR).
www.mobilein.com /mobile_positioning.htm   (999 words)

  
 Positioning: seeing your brand and your competitors' brands from your customers' point of view
That position is built through the accumulation of contacts with the company and its competitors, through their experiences and their impressions based on everything from the color of a salesman’s tie to the overnight express service they use.
In other words, the position is built through the sum of all the exposures, direct and indirect, positive and negative, that customers experience about you and your competitors.
Positioning is all about the perception of your brand in the minds of those who populate your target market(s) as juxtaposed to the perceptions of your competitors.
www.signaturestrategies.com /Positioning/positioning.html   (726 words)

  
 Positioning
Determine how positioning can be achieved through the use of an adult or peer's body, specially designed furniture or equipment, or supportive material such as towel rolls, pillows or wedges, depending on the available resources and the child's needs.
It should be emphasized that the position of a child should be as natural as possible and similar to the way in which other children in the classroom might be positioned.
When an activity is conducted on the floor, position the child on the floor with the appropriate supports such as an adapted chair or adult body.
www.circleofinclusion.org /english/pim/five/positioning.html   (583 words)

  
 Positioning - Trout Reis
Positioning is a marketing method for creating the perception of a product, brand, or company identity.
Positioning is what you do to the mind of the prospect.
A successful positioning strategy is usually rooted in a company's sustainable competitive advantage.
www.valuebasedmanagement.net /methods_trout_positioning.html   (321 words)

  
 Positioning (Trout Reis)
Since that time in marketing, positioning is the technique in which marketers try to create an image or identity for a product, brand, or company in the perception of the target market.
It is expressed relative to the position of competitors.
A successful positioning strategy is usually based on a sustainable competitive advantage of a company.
www.12manage.com /methods_trout_positioning.html   (575 words)

  
 So, You Want Positioning, Huh?
I suggest you either use a routing JavaScript to send those with the correct browsers to one place and others to another place (I have one here) or don't use these commands, and Style Sheets in general, a great deal until they are more standard across browsers and platforms.
This new window will pop up with an image positioned 25 pixels from the top of the browser screen and 170 pixels from the left of the browser screen.
In order to demonstrate that the positioning of these images is absolute, here's the same example page as before with text where the image is positioned.
www.htmlgoodies.com /beyond/css/article.php/3470391   (1121 words)

  
 What's Your Brand Mantra?: Positioning debate
People marketing these companies can’t disregard positioning, but marketing is still dependent on the value of product offerings, and is also initiated from all positions in the organization, and even in some cases by the customer.
Positioning is a combination of: what customers need (on tangible and emotional levels), what the product does well, and key points of difference versus competition.
Positioning could be considered as what others think about or feel about when the brand name is uttered or thought of.
brand.blogs.com /mantra/2004/02/positioning_deb.html   (2572 words)

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