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| | The Art of Logo. Part I: Your Media. Colors - webreference.com |
 | | Is it possible to choose one of the colors I've already used for other elements?" Of course the overall impression is your ultimate criterion, but this simple approach will at least prevent you from doing many common mistakes (although, admittedly, it may as well prevent you from finding some cool solutions). |
 | | Nevertheless, such a motley color, when used properly, is perceived as a whole by the human eye and does not break color integrity of the design. |
 | | For example, it is common to divide all colors into warm (red, yellow) and cool (blue, purple) ones, and if you try to locate them on the color wheel you'll see that all warm colors are simply those to the left from the vertical diameter while the cool ones are to the right. |
| www.webreference.com /dlab/9701/colors.html (846 words) |
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