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| | MarketingProfs - Business plan for a software product. |
 | | In start up the business plan acts as a way of definig goals for each member of the team to ensure someone is doing something that needs to be done and that everyone is dong one thing the business needs achieved/actioned. |
 | | A business plan is focused on identifying the reason for your existence, such as what products you intend to offer the market, the nature of the market, and the way you intend to serve this market. |
 | | Now, then you need to implement your business strategy and then you create a marketing plan, which will integrate with the business plan, and its strategy, but will in the end focus more on the tactical issues such as what needs to be done in regard of, product, place, price, promotion, and service. |
| www.marketingprofs.com /ea/qst_question.asp?qstID=3619 (1426 words) |
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