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| | USATODAY.com - Radio changes its tune to recapture listeners (Site not responding. Last check: 2007-10-28) |
 | | The Internet, iPods, computer games, podcasting, commercial-free satellite radio and staid programming have combined to slice average weekly listening time 9% since 1998, prompting many "terrestrial" commercial stations to jettison even relatively strong formats, such as rock, in several big markets. |
 | | But with satellite radio growth exploding, format flips are accelerating as stations "become more earnest addressing the erosion in listenership," says Sean Ross of Edison Media Research. |
 | | Some formats, such as contemporary Christian music, are bolstering ratings at 15 Salem Communications stations, says chief operating officer Joe D. Davis. |
| www.usatoday.com /life/music/news/2005-05-11-radio_x.htm (471 words) |
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