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AIArchitect, June 2001 - Coming Together on Reintermediation |
 | | Last month, we showed you some ways an architecture firm could incorporate broad characteristics of reintermediation, should it choose to shift from practicing architecture (buildings) to ARCHITECTURE (the overarching framework integrating the creative design process in which architecture is performed) in the new millennium. |
 | | For architects, all these trends point to reintermediation, that is, the integration of knowledge and the clients business strategy with the holistic design process. |
 | | The ability to connect quickly and meaningfully with business partners and clients, and to improve the delivery and quality of services, are now imperatives for firms to compete successfully, states Dale Kutnick, CEO and co-research director of the META Group. |
| www.aia.org /aiarchitect/thismonth/0601stories/0101hobbs.htm (939 words) |
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