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| | NOAA News Online (Story 2229) |
 | | At a news conference in Wrightsville, N.C., officials from NOAA, the U.S. Lifesaving Association, public officials and rip current researchers joined a family that had been devastated by a rip current-related death to call attention to this important national issue. |
 | | On average, more people die every year by rip currents than to shark attacks or weather-related deaths, such as tornadoes, lightning, hurricanes or flooding,” said retired Navy Vice Adm. Conrad C. Lautenbacher, Ph.D., undersecretary of commerce for oceans and atmosphere and NOAA administrator. |
 | | All of the communications tools call attention to how to identify rip currents, what to do when you see warning signs, how to avoid becoming a victim, what to do if you get caught in a rip current and how to help others who are caught. |
| www.noaanews.noaa.gov /stories2004/s2229.htm (700 words) |
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