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| | All Things Bill Belichick: Newsmaker of The Week: NFL Films President Steve Sabol |
 | | STEVE SABOL, PRESIDENT, NFL FILMS: Al, I think the Super Bowl is big because it's a combination of the four horsemen of our cultural landscape, and that being violence, artistry, celebrity and noise. |
 | | SABOL: Well, I think Belichick is devilishly clever in the way he devises his schemes, and also, Al, he is a very unique motivator. |
 | | SABOL: I am going to rely on that famous football pundit, Gandalf, from "Lord of the Rings," and he said that all great quests are rarely fulfilled in the way they are imagined. |
| www.allthingsbillbelichick.com /articles/2004/newsmakersabol.htm (1100 words) |
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