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| | Kalilily Time: misrembrances |
 | | Personally, I understand the connection between medium and message, although McLuhan seems to indicate "massage" by his stataement about the "personal and social consquences of any medium...the new scale that is introducted to our affairs by each extension of ourselves..." The medium massages the message. |
 | | "The Medium is the Massage" was a popular title that McLuhan released to capitalize on the public's familiarity with his groundbreaking work in "Understanding Media" wherein he averred that "The medium is the message." Pretty straight-forward: First he said that the medium is the message. |
 | | It is we (as we are the content) who are massaged, worked over, and otherwise changed, by the media, that is, the various things, tangible and intangible, that we conceive and create. |
| www.kalilily.net /weblog/05/06/19/124230.html (642 words) |
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