Wall's ice cream - Factbites

Wall's ice cream - Factbites
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Topic: Wall's ice cream

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In the News (Mon 28 Dec 09)

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	Finechain :: - Wall’s China Plans Demand with MerciaLincs (December, 2002)
		Unilever is passionate about ice cream and proud that Wall's ice creams can be counted among the earliest memories of shared fun, shared breaks and of childhood.
		The popularity of the Wall's ice cream brands in China was underscored over the summer of 1994, when Wall's (China) Company Ltd. opened its doors.
		Today, the Wall's symbol is recognized in cities all across China, and ice cream brands recognized across much of the globe are marketed in China under the Wall's name.
	www.mercia.com /article/articleview/165/1/112 (655 words)

	150thbirthdaydisplay
		As part of the MCG’s 150th birthday celebration activities the ‘Peters Ice Cream MCG School Wall’ invited Grade five and six students from all Victorian primary schools to draw a picture to be used to help tile an internal wall of the Great Southern Stand at the MCG.
		Winners have been announced in the MCG Peters Ice Cream School Wall competition, but its not too late for Victorian school children to participate and leave a permanent mark on the ground's history.
		The sponsor, Peters Ice Cream, have provided a total of $25,000 prize money for a number of best entries in metropolitan and regional areas.
	www.mcg.org.au /?pg=150thbirthdaydisplay&articleid=1254 (454 words)

	BBC News BUSINESS Wall's ice cream concedes defeat
		The UK government moved to end the stranglehold of Birds Eye Wall's, Nestle and Mars on the sale of ice cream in January after a Competition Commission report which found that outlet and freezer exclusivity restricts competition between manufacturers and retailers.
		Birds Eye Wall's, the biggest ice cream maker in Britain, has finally conceded defeat in its long-running struggle with the UK government.
		Birds Eye has also had to concede that it would allow ice creams made by other manufacturers to be stocked in the freezers it supplies to shops.
	news.bbc.co.uk /1/hi/business/843499.stm (485 words)

	Wall's - more than just ice-cream
		Among the ice-cream brands under Wall’s are Cornetto, Feast, Paddle Pop, Magnum and Viennetta.
		Van Heemstra also said the new design represents all that Wall’s stands for and the values that have been nurtured over the years.
		In creating more public awareness and excitement for the new brand identity, a series of on-ground activities will be carried out, including treasure hunts, telematches at eight different public venues and consumer contests beginning in August.
	adtimes.nstp.com.my /archive/july7c.htm (485 words)

	HLL - Brands - Foods - Ice Cream - Kwality Wall's
		Kwality Wall's, launched in 1995, is the company's master brand for ice cream.
		Kwality Wall's has combined state-of-the art technical know-how of Unilever- the global leader in ice cream - with a deep insight of the Indian market, to deliver a range of superior quality products under its international brands.
		Key launches include Cornetto, Feast, Viennetta, and a range of Sundaes, and also exciting eats for children specifically, like Lime Punch or Sunshine Zing Cone.
	www.hll.com /brands/kwality_walls.asp (116 words)

	Zentropy Partners : our work - web sites - Magnum 7 Deadly Sins
		Wall's wanted to take sensual decadence to new heights with a range of seven limited-edition Magnum ice creams, each representing one of the seven deadly sins.
		Users flirt with the fun side of sin, as they are subtly immersed in the world of Magnum ice cream.
		Each 'room' has a unique visual identity, taking cues from the corresponding ice cream flavours and branding.
	www.zentropypartners.co.uk /03_ourwork/websites/magnum7sins.stm (116 words)

	Ice cream is officially good for you
		Our Wall's brand has been the UK's favourite ice cream producer for over 75 years.
		The vast majority of our ice creams are already free from artificial colourings, and weâre working hard to remove the remaining few from our range.
		According to a recent study, ice cream could help you stick to a healthy diet.
	www.unilever.co.uk /ourbrands/healthyliving/more_articles/Ice_cream_is_good_for_you.asp (116 words)

	Grocer : Deadly Sins campaign a logistical triumph. (Team talk: BEW Ice Cream: General Marketing Manager Robert Van-Leeuwen and the Magnum brand team).(Birds Eye Wall's)(Brief Article) @ HighBeam Research
		No single ice cream launch this year has had the profile of Birds Eye Wall's Magnum 7 Deadly Sins range, The 8.7m [pounds sterling] media support for the 7 Deadly Sins campaign is BEW's largest spend on a single ice cream product.
		The investment is part of a 20.5m [pounds sterling] programme which aims to extend the ice cream season using the UK's bestselling ice cream brand as a lever.
		"We challenged the rules of the ice cream category by creating four launch phases throughout the year.
	static.elibrary.com /g/grocer/may172003/deadlysinscampaignalogisticaltriumphteamtalkbewice/index.html (116 words)

	Ramsay in ice cream war - decanter.com - the route to all good wine
		Unilever claims this threatens the distinctiveness of the Cornetto ice cream, made by its subsidiary Wall's.
		The ice creams in question are a trio of homemade mini cornettos, on the menu for £6.
		The chef — who has three Michelin stars to his name, runs several high-profile restaurants in London, and has also starred in numerous TV series — was warned by the multinational that ice creams on the menu at the Boxwood Café in London's Knightsbridge were breaching a registered trade mark.
	www.decanter.com /news/57771.html (351 words)

	Ford Ice Cream Van - Fordson/Thames restoration project discovery
		The ice cream van shown above, registration JLR 660, I found in a recently published book on Wall's Ice Cream vehicles, part of the Famous Fleets series of books about nostalgic transport.
		Read more about ice cream vans on page 2 of this special feature...
		A big thanks to Steve who sent me in the photos below in April '05, showing a rare ice cream van that a friend of his is currently restoring.
	www.e83w.co.uk /icecreamvan.htm (459 words)

	Paddle Pop vs. Weixue: Ice Cream Wars Heat Up
		The Ili Group of Inner Mongolia in north China, a food processing conglomerate that enjoys a significant share of the domestic ice cream market, now offers 180 popular varieties of ice cream including some newly developed high-end products such as Weixue that match the quality of the best ice cream offered by Wall’s.
		As they try to get an edge in the intensely competitive market for ice cream products in China, both domestic and foreign ice-cream companies are turning away from advertising to focus more on product research and development.
		Economic experts say that China’s huge market for ice cream will go to the companies that offer the best flavor, best local service and best prices.
	www.china.com.cn /english/2001/Jun/15219.htm (459 words)

	Soft Service Ice Cream Machines Online Sources
		Walls Soft Ice-cream from Indugence Ice Cream, UK suppliers and distributors of Wall Cornetto Soft Ice-cream machines, ice creams, impulse ices and event ice cream service.
		Walls Cornetto Soft Ice-cream machines from Indugence Ice Cream
		languages any kind of gelato, dessert, traditional ice cream, soft ice cream, milk shake, confectionery products, slush and are at your service.
	www.cold-systems.com /06/soft_service_ice_cream_machines.html (233 words)

	washingtonpost.com: Entertainment Guide
		Up at Gifford's in Bethesda, there's an original menu on the wall that dates from the 1940s (when a fruit freeze was 25 cents) and a "Special Treats" case full of ice cream cakes in yellow and white.
		Ice cream flavors run the spectrum (cherry blossom, lemon custard, peanut butter, maple nut) and new batches are made fresh every day.
		The ice cream's the focus here, but this small business also does a booming trade in short-order breakfasts and lunches.
	www.washingtonpost.com /wp-srv/entertainment/new_features/restaurants/icecream.html (591 words)

	domain-B : Indian business : companies : Amul focuses on ice-cream; eyes 17% growth to Rs 3,200 crore
		Amul ice-cream is positioned as 'real ice-cream' made from real milk cream, while HLL's Kwality Walls is made from vegetable oil and its items are dubbed as Frozen Deserts.
		Both Amul and Hindustan Lever's (HLL) Kwality Walls claim to be the largest selling ice-cream brands in India.
		The new ice-creams to be launched from Amul this year include a mega-bite almond cone (the largest volume cone in the country), an orange ice-cream (Santra Mantra), a Bouncer ice-cream with nuts and essential proteins, vitamins and minerals for the growing children, a cheese ice-cream and a sundae in cone for kids in different variants.
	www.domain-b.com /companies/companies_g/gcmmf/20030502_amul.htm (591 words)

	WC = 1155 Apr 19 2004
		In India, the brand name Kwality (a brand which originated in Delhis Regal Building in 1940s) was synonymous with ice-creams, till the 1990s, when HLL acquired the brand and merged it with the global giant Walls.
		Hindustan Lever took over the brand Kwality in 1994, and the manufacturing of Kwality Walls ice-cream was handed over to different manufacturers, for different parts of the country.
		For the Northern region, Kwality (KIC Foods the original Kwality brand) continues to manufacture ice-cream for Kwality Walls.
	www.consumer-voice.org /Ice-creams-HowCreamy.htm (591 words)

	The Hindu Business Line : Lip-smacking facts
		Kwality Walls ice creams start at Rs 5 for a small biscuit-based vanilla ice cream to Rs 25 for a cone filled with creamy chocolate.
		According to Pant, Kwality Walls sells roughly 300,000 ice cream pieces daily, with vanilla being the all-time favourite flavour.
		Says Milind Pant, Marketing Manager, Kwality Walls India, "Once the basic ingredients are blended we give our ice creams a flavour by supplementing them with chocolate, cocoa powder, cakes, cookies and fresh or dry fruits."
	www.thehindubusinessline.com /life/2005/08/05/stories/2005080500090200.htm (591 words)

	HLL takes over Kwality ice-cream output rights
		He said: "Within the framework of our existing contractual agreements with the Kwality Ice-Cream group families, it would be our endeavour to maximise capacity utilisation at our Sinnar plant for manufacturing both frozen desserts and ice creams." The broad classification of products originally produced by HLL included only frozen desserts and ice candies.
		HLL will henceforth be making the entire range of Kwality ice-creams at its own facilities or sub-contracting parties.
		MUMBAI, Dec 31: Kwality Frozen Foods (KFF), which entered into a marketing alliance for dairy ice-cream products in 1993 with Hindustan Lever Ltd (HLL), has now decided to give up its entire production rights to the latter.
	www.indianexpress.com /fe/daily/19980101/00155074.html (591 words)

	International
		According to the `Ice Cream Mood' survey, Amul is perceived as being superior on creaminess, taste and price, while Kwality Walls scored higher on variety and range.
		Another finding is that Kwality Walls is perceived to be a premium product with a more contemporary image than Amul, and is preferred by youngsters—especially Kwality's Cornetto and Feast—while Amul is considered to be a family brand offering a better price.
		As Amul hits more metros with its ice creams this summer, ad agency FCB Ulka, through its campaigns based on its `Ice-Cream Mood' survey, is helping the brand gain acceptance in new markets with a focus on the take-away home segment.
	www.dayafterindia.com /may2/maruti.html (591 words)

	Kwality Wall's launches the exciting Viennetta Chocolate
		Kwality Wall's is the market leader due to its uncompromising commitment to bring its consumers the widest range in ice creams and desserts that cater to every palette as well as every price point.
		Kwality wall's has combined the state- of - the - art technical know- how of Unilever - the global leader in ice cream products- with a deep insight of the Indian market, to deliver a range of superior quality products under its international brands.
		Kwality Wall's, a brand of Hindustan Lever Ltd., currently commands a market share of more than 50% of the organised Indian ice - cream sector.
	www.ipan.com /press/2002Aug/2208hll.htm (591 words)

	Walls
		Ice cream has come a long way from the first scoops of fresh mounted ice served with honey and fruits in the 1 A.D. to the ultra-indulgent flavours of today.
		In India, the pioneer of this technology was the Kwality Ice Cream Company which in 1956 imported ice cream
		Today, if in India Kwality Walls is synonymous with summers then its all
	www.kwalitygroup.com /walls.htm (591 words)

	BS Headline News
		Facing a stagnant market, Kwality Walls, the Rs 200 crore ice cream brand of Hindustan Lever, is bringing in the low fat ice cream of Unilever.
		The pricing and tastes will be similar to the existing Walls ice creams.
		Traditionally ice cream firms spent 5 per cent to 10 per cent of their revenues towards marketing.
	www.business-standard.com /bsonline/storypage.php?&autono=175103 (591 words)

	Birds Eye Wall's
		Birds Eye Wall's, the Unilever ice-cream business, is to face another OFT enquiry into alleged discriminatory practices in the way it deals with wholesalers, following complaints from Mars Confectionery.
		The director-general of Fair Trading is to seek undertakings from Unilever that its Birds Eye Walls division will supply all wholesalers on the same terms as its dedicated ice cream distributors, as a Monopolies & Mergers Commission report has found that its marketing practices are against the public interest.
		The DTI may prosecute Birds Eye Wall's following an OFT investigation that found that the company may have given misleading information during a MMC investigation into the ice cream market.
	www.ukbusinesspark.co.uk /bis65674.htm (179 words)

	Kwality Walls pins hopes on premium products- The Economic Times
		Quality Walls is also looking to deseasonalise ice-cream consumption in the country.
		Some re-organisation, including doing away with the bulk commodity business (five-litre commercial ice cream slabs), has helped it cut losses to Rs 6 crore.
		Around 70% of the Indian ice-cream market is in urban areas, while per capita consumption pegged at 250 ml in the country.
	economictimes.indiatimes.com /articleshow/msid-37300322,prtpage-1.cms (179 words)

	ET Invest - Market Statistics
		Its claim is that Kwality Walls has priced its ice-cream 11-45 per cent higher than than that of Mother Dairy.
		While Hindustan Lever (HLL) claims that Kwality Walls has unseated Mother Dairy from the leadership position in value terms, Mother Dairy maintains that volumewise, it still sells more ice-cream than Kwality Walls.
		To nullify the price advantage of Mother Dairy, HLL has launched ice-cream cups priced at Rs 10, but competition says the price difference remains.
	invest.economictimes.indiatimes.com /newequity/jaycompnewsdisp.jsp?id=215790&ticker=hll (179 words)

	Times Food Processing Journal
		The Gujarat Co-operative Milk Marketing Federation has launched its ice cream in Delhi, in competition with Kwality Walls and Mother Dairy for the country’s largest ice cream market, a newsreport said.
		By keeping the prices of Amul at the same level as Mother Dairy and lesser than those of Kwality Walls, the company hopes to increase the market-share of the co-operative sector in the Delhi market.
		Delhi currently accounts for around 18 per cent of the country’s estimated Rs 525 crore organised ice cream market of 80.8 million litres.
	www.timesb2b.com /foodprocessing/apr-may2002/news.html (179 words)

	Feelings...: Eliott Beach Experience.
		I spotted a Kwality Walls ice cream three wheeler, wanting to have one approached him and asked him for a lime punch.
		Looking at my argument another lady said I was right and she too returned the ice-cream like me. I walked about another 100 -150 mtrs to another Kwality walls ice cream three wheeler.
		I don't think it can be justified in any manner that you have to pay a 3rd person the extra Rs 2/- just because we are at beach, After all it is hard earned.
	krish5277.blogspot.com /2005/05/eliott-beach-experience_11.html (179 words)

	The hot zone - The Economic Times
		Hindustan Lever is expecting sales from its Kwality Walls brand to rise 40%, Gujarat Cooperative Milk Marketing Federation (GCMMF) expects a similar rise for its Amul ice cream brand and Mother Diary is hoping for 45%.
		While the overall ice cream market is estimated at Rs 1,000 crore, the organised players’ share consists Rs 650-700 crore.
		Hatsun Agro Product’s Arun Ice cream brand is pushing its new range of flavours with a punchline : Each is one new type, ya, and is thus trying to build a ‘character’ into all of its offering.
	www1.economictimes.indiatimes.com /articleshow/msid-1089326,prtpage-1.cms (179 words)

	BIZ SAMACHAR -- The only bookmark on Business News you'll ever need
		Hindustan Lever, which restructured its ice-cream business during the late '90s by merging several brands with Kwality Walls, has decided to concentrate on only six metros in the country, having realised the returns from servicing other smaller markets were inadequate.
		Not a single multinational brand has been able to make its presence felt in ice-creams in India as the market continues to be ruled by Indian brands such as Amul, Kwality Walls, Mother Dairy, Vadilal and several regional ones such as Dinshaw in the West and Arun in the South.
		Fashioned on the super premium ice-cream range Dreyer TM, Ben & Jerry and Haagen-Dazs, Amul's offering comes in 100 ml packs in several flavours such as Alphonso Mango, Date with Honey, Fig, Cheese with Almonds and even Rajbhog!
	www.samachar.com /biz/featarchives/25062004.html (179 words)

	Management & Marketing
		Push-carts of Dairy Fun, an ice cream promoted by the Agra based Coca Cola bottler Amrit Bottlers Pvt Ltd, are fighting for space with those of brands like Kwality Walls, Mother Dairy, Amul, Vadilal and Cream bell.
		If you happen to be passing through east or north Delhi, you may notice that a new ice-cream brand has quietly crept into the city.
		Model Nauheed Cyrusi (of Cadbury’s and Gillette fame) with her toothy grin, features in the Dairy Fun print ads and signages.
	www.business-standard.com /strategist/storypage.php?chklogin=&autono=188537&lselect=2&leftnm=lmnu7&leftindx=7 (179 words)

	A seemingly unimportant labelling distinction can mean a lot insofar as ice
		This allows the Kwality Walls Cassatta (labelled as frozen dessert) to have vegetable oil as one of its ingredients, which is otherwise not allowed under the definition of ice-cream, kulfi and chocolate cream by PFA.
		For instance, labelling an ice-cream as a frozen dessert, like Kwality Walls does for Cassatta, can allow it to circumvent PFA norms and include vegetable oil in its ice creams instead of milk fat, which is otherwise not permitted!
		If they had to label Cassatta as an ice-cream, they would have had to put at least 10 per cent milk fat in their product, as is required by the PFA Act.
	www.consumer-voice.org /ice-cream.html (179 words)

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In the News (Mon 28 Dec 09)