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| | Creative Space |
 | | Ask Dan Wieden, founder and CEO of Wieden+Kennedy, what he was thinking when he set out to create a new headquarters after his 18-year-old, $780 million ad agency outgrew its comfortable old space in downtown Portland, Oregon, and he'll tell you without hesitation. |
 | | But Wieden's boldest move was to bring creativity into his firm's headquarters -- and he did it with one stroke: He invited into the building the Portland Institute for Contemporary Art (PICA), an edgy, 5-year-old, contemporary-art organization whose mission is to establish a beachhead for overlooked, underhyped contemporary artists. |
 | | Wieden and a few of his deputies work in beautiful offices on the top floor, in what the rank and file affectionately refer to as "the penthouse." But for the most part, the setup of the employees' workspaces depends not on what their titles are, but on what they actually do. |
| www.fastcompany.com /magazine/42/creativespace.html (2186 words) |
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